The Process of Creating a Business Idea Dario Zoric, Business School PAR, Rijeka, Croatia

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The process of creating a business idea
Introduction
Name
Country
Background
The process of creating
a business idea

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Idea
Vision
Realisation
Result
What is a business idea?
A business idea is a concept which can be used for
commercial purposes.
“I don't care that they stole my idea . . I care that they
don't have any of their own”
Nikola Tesla, famous inventor
Workshop – designing business ideas

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Methods of designing business ideas
Brainstorming
The Six Thinking Hats
SWOT
Mind mapping
Brainwriting
What we can sell using agriculture and technology?
Ideas (brainwriting)

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Why brainwriting?
"In most meetings with traditional
brainstorming, a few people do 60-75%
of the talking. With brainwriting, everyone
gets a chance."
How did you decide about voting?
Which information did you use?
How to evaluate a business idea?

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Key elements for evaluation your business idea?
Customers (market)
Competitors
Trends (IoT, mobile apps)
Your skills and resources (people, technology...)
Measuring results
Next steps...

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Thank you!
Questions?