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The Process of Creating a Business Idea


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The Process of Creating a Business Idea
Dario Zoric, Business School PAR, Rijeka, Croatia

Published in: Education
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The Process of Creating a Business Idea

  1. 1. 09/09/2015 1 The process of creating a business idea Introduction Name Country Background The process of creating a business idea
  2. 2. 09/09/2015 2 Idea Vision Realisation Result What is a business idea? A business idea is a concept which can be used for commercial purposes. “I don't care that they stole my idea . . I care that they don't have any of their own” Nikola Tesla, famous inventor Workshop – designing business ideas
  3. 3. 09/09/2015 3 Methods of designing business ideas Brainstorming The Six Thinking Hats SWOT Mind mapping Brainwriting What we can sell using agriculture and technology? Ideas (brainwriting)
  4. 4. 09/09/2015 4 Why brainwriting? "In most meetings with traditional brainstorming, a few people do 60-75% of the talking. With brainwriting, everyone gets a chance." How did you decide about voting? Which information did you use? How to evaluate a business idea?
  5. 5. 09/09/2015 5 Key elements for evaluation your business idea? Customers (market) Competitors Trends (IoT, mobile apps) Your skills and resources (people, technology...) Measuring results Next steps...
  6. 6. 09/09/2015 6 Thank you! Questions?