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Comrads Solutions


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Web-based Marketing Automation

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Comrads Solutions

  1. 1. Welcome atWeb-based Marketing AutomationStart realizing your top marketing priorities today!
  2. 2. Comrads SolutionsComrads Solutions is a successful Marketing Application ServiceProvider and specializes in web-based marketing automation. Independent ICT organisation and positioning; Originated from a marketing background, knowledge and experience; Well over 10 years of in-house development based on market standard technologies; Proven business cases with top multinationals like ING, GE, Atos, ASICS, Vodafone,McGregor and Prysmian Group; Strong team of senior web-developers, process & workflowspecialists and project managers; Strong knowledge & management partnerships Top-5 player in the Dutch market Based in trendy Amsterdam NorthOur company
  3. 3. Webbased marketing applications and modules: Digital Asset Management• Brand Portal• Asset Bank (DAM) Workflow Management• Document & Workflow Management (DMS) Order Management• Marketing webshop• Stock management & Logistics Webtop Publishing• Web-to-print module• Advertisement module• Stationery webshop• Database Publishing module• Target audience marketing (TAM)• Comrads Mailing Manager Custom-made projectsOur solutions
  4. 4. Digital Brand & AssetManagementBrand, corporate identity andcommunication files are the heart ofmany critical business processes!
  5. 5. Digital Asset ManagementAsset BankA central communication platform to communicate, manage and distribute yourbrand guidelines consistently. Furthermore, structure the storage, authorizationand availability of your digital communication files and assets.From now on, only communicate and distribute brand consistent and relevantbrand information, files and assets.Key features: Fully web-based and user friendly Complete CMS for brand content management Upload every file type Dynamic metadata and categories Real-time previews and playback Advanced search and filtering Smart download options Extensive user rights and authorization levels Advanced external linking and API’s (web-services)Digital Brand & Asset Management
  6. 6. Webtop-publishingAutomated editing, personalizationand/or localization of on- and offlinepublications and (print) materials!
  7. 7. Digital Asset ManagementAsset BankThrough online, brand consistent templates, input your texts, images, charts,tables and colours. The application automatically generates brand consistent andquality output such as high-res PDF’s for digital or offset printing or HTML foronline publication.Automate your publications: Commercial print and stationery Advertisements Flyers and brochures Catalogues and pricing materials DM and eDM expressions Data-, fact- and product sheets (E-mail) newsletters Technical documentation Web- and mobile contentWebtop-publishing
  8. 8. Document & WorkflowManagementShorten time-to-market of yourmarketing campaigns and contentand increase quality and control!
  9. 9. Digital Asset ManagementAsset BankAutomate the management and coordination of multidisciplinary and multiphasemarketing jobs, projects and campaigns. Align all internal and external partiesinvolved: from briefing and concept, through versioning and corrections toordering and production. Increase individual and team productivity Streamline processes and prevent for errors and miscommunication Manage the details without micro-management Guarantee corporate & brand compliance by reviewand approval All stakeholders informed throughdashboard and notificationsDocument & Workflow ManagementCentralMarketingStaff /DecentralunitsExternal Channel Partnerse.g. Agencies, Printers, Media, Onlineproviders, etc.1. Start a job2. Select a workflow3. Give input4. Cooperate5. Finalize6. OrderIntegration with ERPor other systemsComrads SolutionsDMS Application
  10. 10. Order ManagementEasy marketing webshops to orderyour print items, POS material,promotional and other (print) items!
  11. 11. Digital Asset ManagementAsset BankOur Order Management solutions not only include order processing andreporting, but also integration with workflow management, fulfilment anddistribution including inventory of e.g. print items, POS material, promotional andother communication materials. Easy and user-friendly webshop according to the shopping-basket-principle Flexible solutions that seamlessly integrate with supplier systems and ERP applications Increase availability and your brand experience.Order Management
  12. 12. Added ValueOur solutions are the connectingelement to realize your marketingpriorities!
  13. 13. Comrads SolutionsOur solutions are the connecting element to a higher marketing ROI reduce operational, production, distribution and ‘third-party’ costs increasing commitment shorten your time to market and increase availability strengthening your brand consistency controlled marketing management, approval and brand usage a better market positioning and differentiation relief your marketers from repetitive traffic tasks and let them focus on their intended marketing job an increased satisfaction brand consistent communication throughout todays multi-channel/media/device landscapeOur added value
  14. 14. “Atos and Comrads: Brand & Asset management is major league sports” International Atos Asset Bank and Brandportal Comrads as primary IT partner during brand transition Atos Origin >to Atos (July 2011) Authorized platform and database all Olympic Atos communication assets (London 2012) Integrated web-to-print module for stationeryCase Atos
  15. 15. Case ASICS Europe & Onitsuka Tiger“ASICS: running for the future” International asset bank for Asics and Onitsuka Tiger Solid multi media assets database for all products, seasons and collections International database publishing tool for international catalogues Marketing tool for POS and dealer communications
  16. 16. “McGregor Fashion Group: the challenge of multi branding” International asset bank for McGregor, Gaastra, ADAM and ETP Solid multi media assets database for all products, seasons and collections Web services (API/SOAP) for real-time connection with ADAM webshop (ecommerce) Smart scripts for multi-device image conversions (ipad/iphone/etc.)Case McGregor Fashion Group
  17. 17. “Comrads has been a solid partner from the first moment ” Complete Vodafone Asset Bank for product images and campaign management Integrated database publishing module for pricing and action cards Linked to an integrated, national POS webshop for dealers and Vodafone ShopsCase Vodafone Netherlands
  18. 18. “ING & Comrads: a sum of combined forces” Management of national and international asset bank Multiple linked Brand Portals for storage, collaboration and communication of brand elements Direct integration with Workflow and Document Management, Web-to-print and DM modulesCase ING Corporate, Retail and CB
  19. 19. Case Reumafonds (Dutch Arthritis Association)“Comrads supports good health education and information” Complete information webshop for patients and institutions Directly connected to fulfilment partner for order processing and shipment Automated personal covering letter, order forms and invoicing Easy product management and stock-level control
  20. 20. Comrads Solutions B.V.  Asterweg 17 A5  1031 HL  Amsterdam (NL)t: +31 (0)20 820 83 82  e:  w: www.comrads.nlSee you atSebastiaan de Ruiter email:Managing Director