What is Groupon?
Groupon - a name that blends “group” and “coupon”, presents an online audience with a special
offer or incentive on a product or service on the best things to do, see, eat and buy. Act now, says
the pitch: You have only so many hours before this offer expires.
What's in it for the vendor - which might be a museum, a restaurant or a health spa? Exposure.
Since the resulting revenue is not only discounted but shared with Groupon, the vendor may break
even or proﬁt on the incremental sales. But it now has customers who might never have thought of
visiting the business.
“Mason’s model is transforming the way
companies snag sales…the next web
• Groupon serves 500 markets and 48 countries
• Groupon database consisting of 39.5 million
customers and 200 million subscribers
• Groupon offers a highly effective, measurable
and risk-free marketing opportunity at no
• No other marketing campaign can generate this much
excitement and reach this number of high quality
customers in just a matter of hours!
Local subscriber stats...!
!London – 3.9 million !
London North – 495,000!
London East – 460,000
London South – 640,000
London West – 845,000
“Best money saving
winner - Groupon” !
- The Carphone
Groupon sales are
split 60% online
and 40% mobile
How does it work?
Our consultants work closely with each
business to put together a great deal on your
product or service. Once the deal is ﬁnalised, it
goes through rigorous quality assurance
checks before it is scheduled to feature
Your business gets the spotlight!
From online and mobile to additional word-of-mouth
advertising, Groupon puts you at the top of local consumers
minds. Our dedicated Marketing and Social Network Team
create an online campaign whilst creating a buzz around your
brand on Facebook, Twitter and other social media channels
to make the deal go viral
Groupon invests heavily in technology
with systems including merchant centre
and scheduler which lets customers
book online 24/7, at no cost
Post and pre-sales Support!
You can rely on us for help and guidance during every step of
your promotion, from initial consultation to day of feature
launch and on-going partner management support. Our
business consists of the following departments relevant to
1. Research & Development 2. Sales!
3. Quality Assurance & Compliance 4. Scheduling!
5. Partner Management (after-sales) 6. Customer Service
Generating value for businesses & consumers!
“We bought two vouchers for A La Cruz, and we brought along a
couple of other friends as well.” – Customer testimonial, A La Cruz
“On top of the redeemed vouchers, I made an additional £20,000 on drinks in
one month alone.” - Owner, Rodizio Preto
“We set up our deal with Groupon and have taken a lot of calls as a result! We
thought it was great for us in terms of heightening the awareness of your company
and attracting new people.” - Marketing Manager, Greenwood Hotel and Spa
“The deal provided me with new clients who were very happy with the
deal, many of them have already started to book in new appointments as
regular customers” – Manager,Tina Steenberg Spa
Meet our subscribers
According to a recent business survey: !
66% use Groupon primarily as a guide to explore their city !
92% said Groupon brought in quality customers !
89% said those customers were likely repeat customers !
In short, Groupon subscribers are one of the largest, most
desirable audiences for any business.
“This type of ‘collective buying’ has caught
on. Since the ﬁrm started it has brokered
sales of more than 8.8m ‘groupons’ and
saved customers around $375m” !
- The Economist
Subscriber = Customer
Measurable advertising that works!!
Not only does Groupon offer massive reach—
with millions of users worldwide —it brings you
new customers and growth. Our subscribers
are out to discover their new favourite spots
and know that Groupon is the place to ﬁnd
them. The higher quality of experience you
provide, the more likely you are to convert
new customers to repeat business !
LA Fitness: Ten Individual
Day Passes Including
Exercise Class Access for
£27 (82% Off)
“Voucher site of the year 2013
winner - Groupon” !
- Consumer Moneyfacts Awards
• Groupon only features deals on the best stuff to do, sea, eat & buy
• Groupon has 75% of the market share over competitors
• Ranked 26th best website by Time
• Over 2000 affiliates to promote deal
• 100-5000 vouchers sold on average
When you work with Groupon, you get free tools to measure your
campaign results in detail. You will see precisely how we’re growing your
business. With dashboards and a dedicated Groupon after sales team,
you’ll learn more about your customers, where they live, how they spend,
and what they buy.
For all the thousands of pounds a print ad, online campaign, or other
media will cost your business, you get no guarantee in return.
Groupon, on the other hand, gives you a fast, easy, risk-free
alternative that achieves marketing goals far beyond the scope of
traditional media – at no upfront cost!