2009 Philly Search Camp What Not To Do Myths And Timewasters

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2009 Philly Search Camp What Not To Do Myths And Timewasters

  1. 1. What Not to Do: Myths and Timewasters Presented by Donna McCarthy October 3, 2007
  2. 2. What Not to Do: Myths and Timewasters for Affiliate Marketing <ul><li>Myths: </li></ul><ul><li>Affiliate Marketing is a “set it and forget it” channel </li></ul><ul><li>Affiliates should not be allowed to do search, and bid on trademarks </li></ul><ul><li>Search publishers will not work with you if they cannot bid on trademarked terms </li></ul><ul><li>Long return days are a must for any program </li></ul><ul><li>A programs need coupon codes to be successful </li></ul><ul><li>Multiple networks grow your program exponentially </li></ul><ul><li>Most vocal “experts” are not always the best, do your homework, ask for references </li></ul><ul><li>Time Wasters: </li></ul><ul><li>Be careful with forums, not all provide full disclosure </li></ul><ul><li>Watch out for sites who want free samples, but have no traffic </li></ul><ul><li>Limit your time with affiliates who want you to do their job </li></ul>

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