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Analysis of our Magazine cover


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An analysis of the conventions of our magazine cover

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Analysis of our Magazine cover

  1. 1. Main Image: The main image and the cover story of the magazine revolves around Sean Welsh, the main actor from our film, ‘BLACKOUT’. We’ve used this to advertise our film to audiences who have a sophisticated interest in films as he’s an unknown actor rising in fame due to the recognition being given to him and the niche films he features in. The image is desaturated to connote the seriousness of the interview as well as to conform to the fact that noir films were archetypally black and white and as so it acts as a reference to our noir film ‘BLACKOUT’. Sean has his mouth covered not only to connote the fact that the subject matter of the interview is something that people of power want to be kept secret, but also as a reference to the convention of classic noir films that the protagonist is exploited and put in situations of danger. This connotation is furthered by the fact that ‘HELP’ is painted on the tape. Splash: The splash is the text found underneath the main title and image. We used the same typical bold, white style as Sight and Sound but we used the same font as the titles for our film to make it more relevant in advertising ‘BLACKOUT’ and to make it stand out. We also created a purple boarder to make it stand out further, match with the colour of the ‘HELP’ painted on the tape covering Sean’s mouth and to further connote that Sean is vibrant and “Exciting” Puff: A puff is typically a message used to help make a magazine stand out and to act as a selling point. However, Sight and Sound don’t typically use them and so we thought it bet not to include one on our magazine cover. Tug: The other stories and featured interviews can be found advertised below the splash. We made sure that the other featured stories were relevant, accurate and the typical sorts of pieces that would be written in a Sight and Sound publication. We also conformed to the typical Sight and Sound template. Masthead: Many people consider the masthead as being one of the most important aspects of a magazine cover with regards to helping the audience identify the brand/publication and drawing a loyal following of readers to a specific text. In the top left corner there is the BFI logo, placed there to indicate that the magazine is an official publication and that to signify to the readers that magazine is of high quality and is a reliable source. The yellow and red colour scheme is consistent, appearing in the main title and in the tug. Price/Barcode: Although it is typically placed on the back of the magazine, Sight and Sound place it on the cover and so a another way to conform to their style we choose to do the same.