The MovementX Culture Deck–The MX Way

The MX Way
Our Mission • Our Values • Our Way
To use our hearts, hands, & minds to transform people’s lives
Why Did We Become
Health Professionals?
But We Hear
Providers Say...
“My schedule is overbooked”
“I love treating, but not admin work”
“I wish I spent more time with patients”
“I’m losing faith in our healthcare system”
“I’m interested in doing my own thing”
“Paying off my loans is challenging”
“I think I’m getting burnt-out”
Why Do People Seek Care?
To be helped & transformed toward their best selves
“It’s hard to schedule appointments”
“I wish my PT spent more time with me”
“Dealing with my insurance is a headache”
“I’m losing faith in our healthcare system”
“I’ve tried everything, but nothing works”
“My doctor just gave me generic advice”
“I don’t want medications or surgery”
But We Hear
Patients Say...
Since patients
want better
care...
and providers
want to deliver
better care...
We Launched A Movement
It all started when four physical therapists
believed there must be a better way of care
We believe that movement is the most
important commodity in our lives.
We believe that everyone deserves
the right to move and live their best.
We believe that empowered
providers empower their patients.
We believe that this moment can
change the world.
Together, We Started MovementX
We believe we can and will create a better future
We Strive to Create a Kind of Care
Both Patients and Providers Love
Our vision illustrates the world we aim to create...
Our Vision
A world healed by movement
Next, We Started Working
to Bring Our Vision to Life
Our mission statement drives our daily actions
Our Mission
To help people move their best so they can live their best
Our Name Says Everything
Why Does
Matter?
Movement is how we experience our world
Movement is how we walk, run, jump,
work, travel, play, and love
Movement is life
What Does
Represent?
X represents the intersection between
someone’s best movement & best life
It is unique to everyone
This movement was started to help
anyone achieve their individual X
For patients, MovementX is the safest and
easiest way to see a trusted physical therapist
via telehealth, in-home, or outdoor care so you
can keep living your healthiest and best life.
For providers, MovementX is where hungry,
humble, and smart physical therapists can
join an empowering community and create
their own reality as a clinician.
By Maximizing People’s Movement,
We Can Maximize People’s Lives
If Starbucks Can
Change the World
Through Coffee...
We Can Change the
World Through
Movement
The MX Way
Our Mission • Our Values • Our Way
So What is The MX Way?
A set of 4 core values that collectively guide us toward our vision
Empathy
● Doing the right thing is often the
most empathetic thing
● We aim to center ourselves around
others’ problems that need to be
solved, rather than our own
● We strive to truly listen to others
and put ourselves in their shoes
before responding; we seek to
understand
Passion
x
Purpose
● Passion is a deep, burning desire to
excel at our field
● Purpose is packaging your
intention tightly, aiming your focus
● When Passion is multiplied by
Purpose, impactful and
meaningful change is possible
● Kaizen is the Japanese Business
Philosophy of continuous
improvement
● No matter if we fail or succeed, we
ask the same question: how can
we do better next time?
Kaizen
● Being a diverse & multifaceted
network makes us strong
● We are all free to be our true
selves & achieve our full potential
● We empower each other through
mentorship & collaboration
● A movement can accomplish
things other companies cannot
Community
We Live These Values Every Day
To make decisions • To transform lives • To pursue our vision
The MX Way
Our Mission • Our Values • Our Way
Instead of
Doing Things
the Typical Way
We Do Things
The MX Way
(Which won’t change our current reality) (Which guides us toward our vision)
The Typical System MovementX
● Hard to find appointments
● Unreliable quality
● Complicated
● Generalized for many
● Boring
★ Accessible
★ Professional
★ Convenient
★ Personalized
★ Remarkable
Productivity Requirements? Not here
Documentation? We created our own–it’s fast & efficient
Bureaucracy? We learn, grow, and succeed together
The MX Way Is Different
We Empower Physical Therapists
Who Are Looking For More
More passion • More autonomy • More impact
MovementX Enables Provider Freedom
“Give me a place to stand, and I shall move the world.”
-Archimedes, PT, DPT
Typical Experiences are Rated out of 5 Stars
But at MovementX, We Strive for 11
1-Star Experience 5-Star Experience
You have difficulty finding the
clinic’s info online, talk to
someone grumpy on the phone,
can’t find parking, wait and fill
out paperwork for 20 minutes,
use a dirty restroom, are
double-booked with another
patient, & get surprised with an
expensive bill 3 weeks later
The clinic is easy to find, setting
up an appointment was simple,
your provider is trustworthy and
runs on-time, you get 1-on-1
attention, your pain decreases,
you leave the clinic a good Yelp
review on your last day and say
thank you to the staff, you
return to the activities you love
8-Star Experience 11-Star Experience
You receive a handwritten letter
after signing-up, you’re surprised
with with a personalized gift after
your first session, you can text
your provider, your favorite music
is played during follow-up visits,
your provider runs your first 5K
race alongside you, you refer your
mother for the same care
Beyonce picks you up for your
appointment in a private jet,
you’re treated at halftime at the
Super Bowl, you’re able to run
through the city without pain
live on ESPN, a record-breaking
parade follows in celebration, JK
Rowling writes a best-selling
novel about your health journey
Sure, 11 Stars Isn’t Always Feasible...
But if you shoot for 11 stars and work backwards from there,
crafting a remarkable health experience no longer seems crazy
“I like knowing what things will cost”
“My doctor gives me all the time I need”
“I don’t miss having to deal with insurance”
“This is the kind of care I’ve been looking for”
“Wow… the signup process is super easy”
“My care fits perfectly into my schedule”
“I’m telling everyone about this”
Now We Hear
Patients Say...
Now We Hear
Providers Say...
“I can finally treat the way I want”
“It’s great to learn from passionate people”
“I love spending more time with patients”
“This is the kind of care I’ve been looking for”
“Joining MX is the best decision I’ve made”
“I can make a good income doing this”
“Burnt out? I’m feeling fired up!”
What Future Will We Create?
Let’s create a world
healed by movement
Join the Movementmovement-x.com
™
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The MovementX Culture Deck–The MX Way

  • 1. The MX Way Our Mission • Our Values • Our Way
  • 2. To use our hearts, hands, & minds to transform people’s lives Why Did We Become Health Professionals?
  • 3. But We Hear Providers Say... “My schedule is overbooked” “I love treating, but not admin work” “I wish I spent more time with patients” “I’m losing faith in our healthcare system” “I’m interested in doing my own thing” “Paying off my loans is challenging” “I think I’m getting burnt-out”
  • 4. Why Do People Seek Care? To be helped & transformed toward their best selves
  • 5. “It’s hard to schedule appointments” “I wish my PT spent more time with me” “Dealing with my insurance is a headache” “I’m losing faith in our healthcare system” “I’ve tried everything, but nothing works” “My doctor just gave me generic advice” “I don’t want medications or surgery” But We Hear Patients Say...
  • 6. Since patients want better care... and providers want to deliver better care...
  • 7. We Launched A Movement It all started when four physical therapists believed there must be a better way of care
  • 8. We believe that movement is the most important commodity in our lives. We believe that everyone deserves the right to move and live their best.
  • 9. We believe that empowered providers empower their patients. We believe that this moment can change the world.
  • 10. Together, We Started MovementX We believe we can and will create a better future
  • 11. We Strive to Create a Kind of Care Both Patients and Providers Love Our vision illustrates the world we aim to create...
  • 12. Our Vision A world healed by movement
  • 13. Next, We Started Working to Bring Our Vision to Life Our mission statement drives our daily actions
  • 14. Our Mission To help people move their best so they can live their best
  • 15. Our Name Says Everything
  • 16. Why Does Matter? Movement is how we experience our world Movement is how we walk, run, jump, work, travel, play, and love Movement is life
  • 17. What Does Represent? X represents the intersection between someone’s best movement & best life It is unique to everyone This movement was started to help anyone achieve their individual X
  • 18. For patients, MovementX is the safest and easiest way to see a trusted physical therapist via telehealth, in-home, or outdoor care so you can keep living your healthiest and best life.
  • 19. For providers, MovementX is where hungry, humble, and smart physical therapists can join an empowering community and create their own reality as a clinician.
  • 20. By Maximizing People’s Movement, We Can Maximize People’s Lives
  • 21. If Starbucks Can Change the World Through Coffee... We Can Change the World Through Movement
  • 22. The MX Way Our Mission • Our Values • Our Way
  • 23. So What is The MX Way? A set of 4 core values that collectively guide us toward our vision
  • 24. Empathy ● Doing the right thing is often the most empathetic thing ● We aim to center ourselves around others’ problems that need to be solved, rather than our own ● We strive to truly listen to others and put ourselves in their shoes before responding; we seek to understand
  • 25. Passion x Purpose ● Passion is a deep, burning desire to excel at our field ● Purpose is packaging your intention tightly, aiming your focus ● When Passion is multiplied by Purpose, impactful and meaningful change is possible
  • 26. ● Kaizen is the Japanese Business Philosophy of continuous improvement ● No matter if we fail or succeed, we ask the same question: how can we do better next time? Kaizen
  • 27. ● Being a diverse & multifaceted network makes us strong ● We are all free to be our true selves & achieve our full potential ● We empower each other through mentorship & collaboration ● A movement can accomplish things other companies cannot Community
  • 28. We Live These Values Every Day To make decisions • To transform lives • To pursue our vision
  • 29. The MX Way Our Mission • Our Values • Our Way
  • 30. Instead of Doing Things the Typical Way We Do Things The MX Way (Which won’t change our current reality) (Which guides us toward our vision)
  • 31. The Typical System MovementX ● Hard to find appointments ● Unreliable quality ● Complicated ● Generalized for many ● Boring ★ Accessible ★ Professional ★ Convenient ★ Personalized ★ Remarkable
  • 32. Productivity Requirements? Not here Documentation? We created our own–it’s fast & efficient Bureaucracy? We learn, grow, and succeed together The MX Way Is Different
  • 33. We Empower Physical Therapists Who Are Looking For More More passion • More autonomy • More impact
  • 34. MovementX Enables Provider Freedom “Give me a place to stand, and I shall move the world.” -Archimedes, PT, DPT
  • 35. Typical Experiences are Rated out of 5 Stars But at MovementX, We Strive for 11
  • 36. 1-Star Experience 5-Star Experience You have difficulty finding the clinic’s info online, talk to someone grumpy on the phone, can’t find parking, wait and fill out paperwork for 20 minutes, use a dirty restroom, are double-booked with another patient, & get surprised with an expensive bill 3 weeks later The clinic is easy to find, setting up an appointment was simple, your provider is trustworthy and runs on-time, you get 1-on-1 attention, your pain decreases, you leave the clinic a good Yelp review on your last day and say thank you to the staff, you return to the activities you love
  • 37. 8-Star Experience 11-Star Experience You receive a handwritten letter after signing-up, you’re surprised with with a personalized gift after your first session, you can text your provider, your favorite music is played during follow-up visits, your provider runs your first 5K race alongside you, you refer your mother for the same care Beyonce picks you up for your appointment in a private jet, you’re treated at halftime at the Super Bowl, you’re able to run through the city without pain live on ESPN, a record-breaking parade follows in celebration, JK Rowling writes a best-selling novel about your health journey
  • 38. Sure, 11 Stars Isn’t Always Feasible... But if you shoot for 11 stars and work backwards from there, crafting a remarkable health experience no longer seems crazy
  • 39. “I like knowing what things will cost” “My doctor gives me all the time I need” “I don’t miss having to deal with insurance” “This is the kind of care I’ve been looking for” “Wow… the signup process is super easy” “My care fits perfectly into my schedule” “I’m telling everyone about this” Now We Hear Patients Say...
  • 40. Now We Hear Providers Say... “I can finally treat the way I want” “It’s great to learn from passionate people” “I love spending more time with patients” “This is the kind of care I’ve been looking for” “Joining MX is the best decision I’ve made” “I can make a good income doing this” “Burnt out? I’m feeling fired up!”
  • 41. What Future Will We Create?
  • 42. Let’s create a world healed by movement