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How To Harness The Power Of Startup Ecosystems

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An excerpt of Scott Mackin's April 2018 Master's course on Startup Ecosystems with a focus on Barcelona's Startup Ecosystem given at Harbour.Space University.

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How To Harness The Power Of Startup Ecosystems

  1. 1. Harnessing The Potential Of Startup Ecosystems
  2. 2. Key Takeaways Harbour.Space High-Tech Entrepreneurship Masters, Spring 2018 ‣ Identify and understand the interdependent network of complex startup ecosystems ‣ Assess the health and evaluate the future potential of city and regional ecosystems. ‣ Leverage key relationships to accelerate your career and company success. ‣ Become an active and influential member of your ecosystem and enable others to realize their goals. 3
  3. 3. WHO THE HELL AM I & WHY SHOULD YOU LISTEN TO ME?
  4. 4. SCOTT MACKIN PERSONAL BIO ‣ 36 YEARS OLD ‣ I’VE BEEN A LOCAL IN: ‣ BOSTON - 15 YEARS ‣ BOULDER, CO - 5 YEARS ‣ SO. CALIFORNIA - 9 YEARS ‣ BARCELONA, ES - 6 YEARS ‣ HUSBAND + FATHER + SON + BROTHER ‣ TRAVELER: 35 COUNTRIES & COUNTING ‣ NORMAL HUMAN JUST LIKE YOU 3
  5. 5. SCOTT MACKIN PROFESSIONAL BIO ‣ FOUNDER OF 3 COMPANIES ‣ CREATED MORE THAN 50 JOBS ‣ BACHELORS IN COMMUNICATION ‣ MBA INTERNATIONAL BUSINESS ‣ ADJ. PROFESSOR OF MARKETING ‣ SPOKESPERSON FOR SEAT 3
  6. 6. BOURBON CREATIVE BARCINNO MEDIA
  7. 7. WHAT IS A STARTUP ECOSYSTEM?
  8. 8. A startup ecosystem is a deliberate initiative by people and organizations to create new companies in a specific location.
  9. 9. WHO ARE THE KEY STAKEHOLDERS IN A STARTUP ECOSYSTEM?
  10. 10. 8 Startup Ecosystem CORPORATIONS RESEARCH & UNIVERSITIES CAPITAL SERVICE PROVIDERS GOVERNMENT
  11. 11. 8 Ecosystem Players Inventors, researchers Startups at various stages Entrepreneurs Startup team members Investors Mentors Advisors Other entrepreneurial people Students Related organisations CORPORATIONS RESEARCH & UNIVERSITIES SUPPORT ORGANIZATIONSSERVICE PROVIDERS GOVERNMENT CAPITAL
  12. 12. WHAT’S THE MOST IMPORTANT INGREDIENT?
  13. 13. ACCESS! TO IDEAS TO TALENT TO CAPITAL TO CUSTOMERS
  14. 14. ACCESS!STARTUP ECOSYSTEMS MUST BE INCLUSIVE
  15. 15. WHAT ARE SOME OF THE ORGANIZATIONS INSIDE A STARTUP ECOSYSTEM?
  16. 16. 8 ECOSYSTEM ORGANIZATIONS •universities & bootcamps • advisory & mentoring organizations • startup incubators • startup accelerators • coworking spaces • service providers (consulting, accounting, legal, etc.) • event organizers • startup competitions •investor networks •venture capital companies •crowdfunding portals •other funding providers (loans, grants etc.) •blogs & other business media •other facilitators
  17. 17. WHERE ARE STARTUP ECOSYSTEMS POPPING UP?
  18. 18. The [insert city here] startup ecosystem is EXPLODING!
  19. 19. WHY ARE STARTUP ECOSYSTEMS SO IMPORTANT?
  20. 20. EXPOSURE
  21. 21. CROSS-POLLINATION OF IDEAS
  22. 22. SUCCESS & ENERGY BREED SUCCESS & ENERGY
  23. 23. THE URGENCY OF STARTUP ECOSYSTEMS
  24. 24. The technology sector is growing TWICE as fast as the global Economy
  25. 25. GDP GROWTH IS NOT EQUAL
  26. 26. Startups are a key vehicle to take advantage of technological change….but
  27. 27. STARTUPS DEPEND ON STRONG ECOSYSTEMS
  28. 28. HOW LONG DOES IT TAKE TO CREATE A VIBRANT STARTUP ECOSYSTEM?
  29. 29. SO, IF YOUR CITY DIDN’T PLAN FOR THIS 20 YEARS AGO….
  30. 30. THE HAVES & THE HAVE-NOTS
  31. 31. CONCENTRATION OF STARTUP ECOSYSTEM VALUE
  32. 32. TECHNOLOGY INEQUALITY AMONG WORKERS
  33. 33. NEED TO BUILD A MORE DISTRIBUTED GLOBAL STARTUP ECOSYSTEM OR REALLY BAD THINGS WILL HAPPEN
  34. 34. Welcome to Barcelona’s Startup Ecosystem!
  35. 35. 8 BARCELONA STARTUP ECOSYSTEM Economic Overview BUSINESS MINDSET COMPETITIVE ECONOMY TALENT AND EDUCTIONINNOVATION CULTURE CREATIVITY & ENTREPRENEUR- SHIP GLOBAL & INTERNATIONAL
  36. 36. When someone tells me Barcelona is the new Silicon Valley.
  37. 37. Barcelona is NOT the next Silicon Valley
  38. 38. WAY BACK IN 2012…
  39. 39. 2012 VS. 2018 Good to start, Bad to Grow Good to start… and stay??? Not enough developers Series A Gap International VCs Not enough developers All hype Mostly hype
  40. 40. WHAT’S STILL MISSING?
  41. 41. SPAIN #82 EASE OF STARTING A BUSINESS IN SPAIN
  42. 42. EXITS!
  43. 43. BARCELONA BY THE NUMBERS
  44. 44. 1000+ Startups
  45. 45. $6.4 Billion Valuation(or about 2.5% of Silicon Valley)
  46. 46. 1 AVERAGE NUMBER OF $100M+ EXITS PER YEAR
  47. 47. PRIVALIA $560M SOCIAL POINT €270M
  48. 48. ECOSYSTEM LIFECYCLE PHASES ‣ BALANCED RESOURCES ‣ COMPETITIVE WITH TOP 20 ECOSYSTEMS ‣ OBJECTIVE: INTEGRATE ECOSYSTEMS AND CLUSTERS, INFORMATION FLOW <> TECH SECTOR, OPTIMIZE LAWS/POLICIES 1. ACTIVATION 2. GLOBALIZATION 3. EXPANSION 4. INTEGRATION ‣ 1000-2000 STARTUPS ‣ A FEW LARGE EXITS, >$100M ‣ OBJECTIVE: FOSTER CONNECTIONS WITH OTHER GLOBAL ECOSYSTEMS ‣ <1000 STARTUPS ‣ HIGH LEAKAGE ‣ OBJECTIVE: GROW AND BUILD LARGER MORE CONNECTED COMMUNITY, ATTRACT TALENT, EDUCATE INVESTORS ‣ > 2000 STARTUPS ‣ SEVERAL $100M+ EXITS PER YEAR ‣ MULTIPLE UNICORNS ‣ OBJECTIVE: EXPAND AND INCREASE GLOBAL CONNECTIONS, TALENT ATTRACTION
  49. 49. 30.000 Tech Workers
  50. 50. 23 % OF EMPLOYEES IN BARCELONA STARTUPS THAT ARE IMMIGRANTS
  51. 51. $1.3b AMOUNT OF STARTUP FUNDING FROM 2016-mid 2017
  52. 52. 80.7 % OF VC FUNDING IN BCN STARTUPS THE COMES FROM INTERNATIONAL INVESTORS
  53. 53. “Catalonia is the most entrepreneurial community in southern Europe.” - Josep Sanfeliu YSIOS Capital
  54. 54. Main Investments Last 2 Years 1. Letgo (100M$) 2. Wallapop (38 M€) 3. CornerJob (10+25 M$) 4. Stat Diagnostica (25 M€) 5. TravelPerk (17 M€) 6. Minoryx (19,5 M€) 7. Digital Origin (15 M€) 8. Typeform (13,3 M€) 9. Oryzon (12 M€) 10. Aelix Therapeutics (12 M€) 11. ABA English (12 M$) 12. Inbenta (12 M$) 13. Kantox (10 M€) 14. Verse (8M$) 15. TravelPerk (7 M$) 13. iContainers (6,7 M$) 14. Ulabox (5 M€) 15. Glovo (5 M€) 16. Agile Contents (4 M€) 17. AlbaJuna Therapeutics (4 M€) 18. Leukos Biotech (3,5 M€) 19. Deporvillage (2,5 M€) 20. Nubelo (2,5 M€) 21. Captio (2,3 M€) 22. Worldcoo (2,3 M€) 23. Inbiomotion (2,2 M€) 24. IDP Pharma (2 M€) 25. Red Points (2 M€) 26. Medtep (1,8 M€) 27. Innoquant (1,8 M€) 28. Iproteos (1,5 M€) 29. ByHours (1.5M€) 30. Tviso (1.5M€) 31. Lodgify (1,4 M€) 32. Nanusens (1.3M€) 33. Winko (1,2 M€) 34. Captio 1M€ 35. Nautal (1M€) 36. Animalear (1M€)
  55. 55. 1. Privalia – Vente Privée (500 M€) 2. Social Point – Take Two ($250M) 3. Infojobs - Schibsted (185M€) 4. Edreams - TA Associates (150M€) 5. Milanuncios - Schibsted (100M€) 6. Softonic - Partners Group (82,5M€) 7. Trovit - Next (80M€) 8. BuyVip - Amazon (70M€) 9. Letsbonus - LivingSocial (50M€) 10.ReviewPro – Shiji ($35M) 11.Password Bank - Symantec (25 M€) 12.Akamon - Imperus Technologies (25,5M$) 13.Zyncro Desarroll. Rio Paraná (20 M€) 14.WuakiTV - Rakuten (15M€) 15.Niumba - TripAdvisor (12 M€) 16.SITMobile - Soprano 17.Iceberg - Pinterest 18.Lucierna - Smartbear 19.Bibulu - Mydogbuddy 20.Signadyne - Keysight Technologies 21.WebCargoNet - Freightos (Israel) 22.3scale - RedHat 23.Voz Telecom (IPO) 24.Atrys Health (IPO) 25.Nubelo - Freelancer 26.Trip4Real – Airbnb 27.Bellahora – Miora (Colombia) 28.NUB3D - ABB 29.Habitaclia – Schibsted MAIN EXITS
  56. 56. 2017 Best Year 140 deals = €620M 50% YOY Increase
  57. 57. 1. Incubio 2. Connector 3. Seedrocket 4. SHIP2B 5. Go BCN Startups 6. Barcelona International Business Accelerator 7. ATIPICS 8. Itnig 9. 101startups 10.Grupo ITNET 11.Inspirit 12.Intercom 13.MODA22 Makers 14.Intelectium 13.Antai Venture Builder 14.Blockchain Space 17.Lánzame 18.Spire Bioventures 19.Testabit 20.Wayra 21.The Founder Institute 22.StartupBootCamp 23.Impact 24.Startup Catalonia: 7 accelerators 25.European Space Agency Business Incubation Centre Barcelona 26.Akola Venture Builder 27.Sharing Accelerator 28.The Carrot Cake 29.Nuclio 30.Bloomium 31. Reimagine Drone Accelerators & Incubators
  58. 58. • OneCoWork • MOB Makers of Barcelona • Imagine Creativity Center • FabCafe Barcelona • Betahaus Barcelona …and like 190 more coworking places in Barcelona COWORKING
  59. 59. MAKER MOVEMENT •Fab Lab Barcelona •MADE •TestLab21 •Green Fab Lab •Tinkerers Fab Lab •Atta 33 •Beach Lab Sitges
  60. 60. CORPORATES ENGAGING WITH STARTUPS IN BCN 1. Bayer 2. Seat 3. Telefónica 4. Banc Sabadell 5. Agbar 6. Hotusa 7. Ogilvy 8. Ficosa 9. Fluidra 10.Promaut 11.Sorigué 12.Torras 13.Leroy Merlin &Netmentora 14.Guirbau 15.Grupo Z 16.Open Trends 17.Suara 18.Casa Ametller 19.Grupo Sifu 20.Zobele 21.Vallformosa 22.Port of Barcelona 23.CELSA 24.Sanofi 25.Tenkan-Ten de ACSIS 26.Seidor 27.InnovaHub de Gas Natural Fenosa
  61. 61. WHAT’S THE BEST WAY TO GET INVOLVED IN YOUR STARTUP ECOSYSTEM?
  62. 62. NETWORKING!
  63. 63. 1. @MWCapital 2. @4YFN_MWC 3. Smart City Expo @SmartCityexpo 4. IOTS World Congress @IOTSWC 5. Sònar+D @sonarplusd 6. BLE @bcnentrepreneur 7. Biz Barcelona @bizbarcelona 8. @StartupGrindBCN 9. @Challenge_rs 10. www.gamelab.es/2016 11. Barcelona Startup Week 12. Healthcare Investment Forum 13. @accio_cat Investment Forum 14. @PrimaveraPro Startups 15. @3DSBarcelona 16. OuiShare Fest Barcelona 2016 17. This Way Up @ThisWayUp_ 18. NewCo @newcobcn 19. TechDemoDay @LaSalleTechnova 20. @Uwakeupbcn 21. INNY meetings 22. ODDER meetings 23. @ironhack Barcelona 24. #kinnernetcat2016 25. Dia emprenedoria Sud Catalunya 26. jornadesrdi.cat 27. @InnovaBarcelona 28. Entrepreneurship Day ESADE 29. DLD Barcelona 30. Startup Weekend Barcelona 31. Startup Next Barcelona 32. Fuckup Nights Barcelona 33. Pathways 2016 Barcelona 34. @FestUpBCNl 35. Barcelona Design Week 2016 36. IN(3D)USTRY @in3dustry 37. @LegalHackathon 38. angelhack-barcelona-2016 39. Three Headed Monkey Awards 40. Weekend Challenge @Tecnocampus 41. Catalunya Emprèn Congress 42. #jornadaemprenedoria Sant Cugat 43. Biz Marathon Igualada 44. @Ent_Ex 45. @DataBeersBCN 46. @ingraciaEvents 47. @MIDbarcelona 48. Startup’s Demo Day @UPC_School 49. Nuclio Weekend @NuclioVB 50. Big Data Congress 51. @_twenty50_ 52. Mostra Emprenedors Girona 53. Meetup Barcelona Internet Startups 54. Meetup Startup Founder 101 55. Meetup Community of Digital Nomads 56. Meetup BCN Startup Team 57. La Salle Business Angels School 58. @igniteBCN 59. @FirstTuesdayBCN 60. @Drinkpreneurs 61. Lady Problems Hackathon - Barcelona KEY EVENTS
  64. 64. 87 ” REMEMEBER…
  65. 65. 88 ” IT TAKES 20 YEARS TO BUILD A REPUTATION AND 5 MINUTES TO RUIN IT. IF YOU THINK ABOUT THAT YOU’LL DO THINGS DIFFERENTLY.” - WARREN BUFFETT
  66. 66. 89 ” IT TAKES 20 YEARS TO BUILD A REPUTATION AND 5 MINUTES TO RUIN IT. IF YOU THINK ABOUT THAT YOU’LL DO THINGS DIFFERENTLY.” - WARREN BUFFETT scott@barcinno.com *Special thanks to Pere Condom-Vilà (Catalunya Emprèn), Harbour.Space, OneCoWork and Startup Genome

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