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Solving Blogging for Startups

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Blogging is a pain point for many startups and small teams because it takes a lot of time and effort. This presentation shows how Scoop.it and lean content can help a startup get noticed, build thought leadership and engage communities without having to blog.

Published in: Marketing, Technology

Solving Blogging for Startups

  1. Photo credit: mdezemery on Flickr Solving Blogging for Startups Get noticed, build thought leadership, and engage communities with #leancontent Arabella Santiago, Marketing Director, Scoop.it arabella@scoop.it | http://scoop.it/u/arabella
  2. You’re an early-stage startup. @scoopit | @arabellatv
  3. Your team ≤ 1 football team. NFL FIFA @scoopit | @arabellatv
  4. You wear multiple hats. @scoopit | @arabellatv
  5. You love your product. @scoopit | @arabellatv
  6. You’re going to change the world. @scoopit | @arabellatv
  7. But no one knows that. @scoopit | @arabellatv
  8. Yet. @scoopit | @arabellatv
  9. Brian Solis says: Brands must become media to earn relevance. @scoopit | @arabellatv
  10. So you think: @scoopit | @arabellatv
  11. And you say: @scoopit | @arabellatv
  12. Scoop Lion has a solution for that: @scoopit | @arabellatv
  13. Built for the passionate ones. @scoopit | @arabellatv
  14. All-in-one curation publishing with benefits: •  Get noticed and build thought leadership with lean content •  Feed social networks and grow an engaged fan base •  Save time without sacrificing impact @scoopit | @arabellatv
  15. Because even if it sounds sexy, # you need smarter content than: @scoopit | @arabellatv
  16. Scoop.it is clever publishing in 1, 2, 3 @scoopit | @arabellatv
  17. Scoop.it is clever publishing in 1, 2, 3 @scoopit | @arabellatv
  18. Scoop.it is clever publishing in 1, 2, 3 @scoopit | @arabellatv
  19. Suggestion engine makes content discovery and publishing easy. @scoopit | @arabellatv
  20. Suggestion Engine = Search + Reader# crawls over 10 mil webpages daily. @scoopit | @arabellatv
  21. Insight maximizes your thought leadership and pageviews. @scoopit | @arabellatv
  22. Seamlessly feed your social networks. @scoopit | @arabellatv
  23. Convenient bookmarklet and Chrome extension lets you post while browsing. @scoopit | @arabellatv
  24. All that on Scoop.it’s freemium package! Click here and sign up for free @scoopit | @arabellatv
  25. For a #leancontent marketing experience, try Scoop.it for Business: •  Host your Scoop.it page on your own domain •  Customize your pages to have the look and feel of your brand •  Connect to more social networks and tools •  Get more topics •  Co-curate with your team •  Weekly newsletter export •  Analytics @scoopit | @arabellatv
  26. Capture traffic with fully branded topics on your own domain. Healthcare Mobile homepage Custom Scoop.it Page @scoopit | @arabellatv
  27. Keep audiences engaged with # smart and sexy newsletters. @scoopit | @arabellatv
  28. Measure audience growth. @scoopit | @arabellatv
  29. Scoop.it for Business •  Host your Scoop.it page on your own domain •  Customize your pages to have the look and feel of your brand •  Edit post with rich text links •  Connect to more social networks and tools •  Get more topics •  Co-curate with your team •  Weekly newsletter export •  Analytics $79 a month value! @scoopit | @arabellatv
  30. Scoop.it for Startups* •  Host your Scoop.it page on your own domain •  Customize your pages to have the look and feel of your brand •  Edit post with rich text links •  Connect to more social networks and tools •  Get more topics •  Co-curate with your team •  Weekly newsletter export •  Analytics a * Offer to pre-Series A funded startups for a limited time; contact Arabella for more info @scoopit | @arabellatv Contact us $79 for special month value! pricing!
  31. Yes, startups get a special price for: @scoopit | @arabellatv
  32. Arabella Santiago, Marketing Director, Scoop.it arabella@scoop.it | http://scoop.it/u/arabella @scoopit | @arabellatv

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