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Darlene Cavalier's keynote presentation, More Can Be Done, at Quebec STEM conference


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Copy of presentation delivered at Quebec STEM symposium. (note: some videos will not appear in slideshare):

  • Hi Darlene, very interesting thanks. We're collecting the evidence on science 2.0 which includes citizens science. can I as you the source of the 50 million citizen scientists? you can see our progress at
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Darlene Cavalier's keynote presentation, More Can Be Done, at Quebec STEM conference

  1. 1. S.T.E.M. Symposium 2012Québec Secondary Science-Technology and Math Educators ConferenceInnovation: New perspectives in Mathematics, Science and Technology Education June 27th - June 28th 2012 Montreal, Canada Darlene Cavalier Darlene[at]scistarter[dot]com Please contact author for permission to repurpose content/images.
  2. 2. More can be done.
  3. 3. QuickTimeª and a YUV420 codec decompressorare needed to see this picture.
  4. 4. Goals• Raise interest in/understanding of science.• Grow the ranks of citizen scientists.• Encourage citizen involvement in research projects and policy discussions.
  5. 5. QuickTimeª and a YUV420 codec decompressor are needed to see this picture.“Public is dumb.” Scientists are weary.
  6. 6. International comparison: American adults rank 2nd in civic science literacy. Professor Jon Miller (U of MI).
  7. 7. CIVIC SCIENTIFIC LITERACY IN THEUS, 1988 – 2005[MILLER, J.D., 2007] 100 90  In 2005 U.S. Ranked Second only to 80 Sweden in Civic Scientific Literacy 70  Civic Scientific Literacy in the U.S. , 60 while still low, has tripled between 50 1988 and 2005. Percent CSL 40 30 20 10 0 87 88 89 90 91 92 93 94 95 96 97 98 99 2000 2001 2002 2003 2004 2005 2006 More can be done. Year
  8. 8. Brain Makeover: Become Science Literate.The Science Cheerleader, Dr. James Trefil and the 76ers Cheerleaders are here to help!
  9. 9. Brain Makeover. Trefil’s 18 Science Concepts. QuickTimeª and a H.264 decompressor are needed to see this picture.Brought to you by the 76ers Cheerleaders!
  10. 10. Who knew?• Trefil campaign caught media’s eye and uncovered new marketing/messaging vehicle: The Science Cheerleaders.• There are more than 200 current and former NFL and NBA cheerleaders pursuing STEM careers.
  11. 11. QuickTimeª and a H.264 decompressorare needed to see this picture.
  12. 12. Sparked Science of NFL Football SeriesProjectile Motions, Vectors, Velocity and Acceleration, GeometricShapes, Newton’s Laws of Motion, Torque and Center of Mass…
  13. 13. We found our audience.• Estimated 3 million CHEERLEADERS in U.S. – Strong athletes, leaders in their schools and communities, trendsetters.• Untapped source of future, female STEM leaders.
  14. 14. Science Cheerleaders set Guinness World Recordwith Pop Warner Cheerleaders.
  15. 15. 2, 4, 6, 8….
  16. 16. Equals 20!!!!
  17. 17. COMMUNICATION ASENGAGEMENT Little evidence exposure to information per se leads to either deeper understanding or an ability to incorporate scientific knowledge into better decision making. Important to think about communication as a process of mutual interaction and a seeking of understanding, rather than simply as a means to transmit knowledge accurately to the public. When science is not emotionally satisfying, it will fail to address deeper questions of identity and personal experience and will be rejected in favor of less reliable sources of information and advice. -- Judith Ramaley, Science Literacy for the 21st Century More can be done.
  18. 18. 270million people visit science centers each year, worldwide 50 millioninvolved in citizen science
  19. 19. To find projects, citizen scientistshave to search and search About 137,000 results
  20. 20. Darlene
  21. 21. We are a website that connects regular people to real science they can do.
  22. 22. Millions of people enjoyscience & nature. Thousands of scientists need volunteers.But they can’t find each other.
  23. 23. We Weconnect Scientist imageconnect them and cit scientist images tk to them illustrate “we connect them”
  24. 24. Someone you know is a CITIZEN SCIENTIST eBird Water testing SETI@ home1.5 million 500,000 5 million reports monitors volunteers
  25. 25. We’re NOT talking home chemistry kits
  26. 26. Recording Analyzing wild Buildingcolors of algae species affordablebackyard snail for their satellites forshells to help potential to missions indetermine if produce atmosphericthey’re biofuels. physics tochanged with microgravityour warming experiments.climate.
  27. 27. Citizen science yields SERIOUS SCIENCECo authored Showed that Discovereddozens of birds migrate cocaine &peer-reviewed closer to hormones inpapers poles due to Puget Sound global warming drinking water
  28. 28. Searchable database of projects.To make it easier for people to learn about and get involved in projects.
  29. 29. National media partnerships:
  30. 30. University of Waterloo’s Snow Tweetsgoal Help researchers calibrate accuracy of snow measurement toolstask Measure snow where you are, tweet or upload your geotagged data
  31. 31. Big Cheer for Science! Monitor earthquakes forUnited States Geological Survey
  32. 32. Citizen Science in Space! ArduSat, NanosatisfiPut YOUR citizen science experiment in space.
  33. 33. What motivates participants to act?
  34. 34. To advance fields of research.
  35. 35. To connect/protect nature.
  36. 36. Personal enrichment, satisfy curiosity.
  37. 37. To shape emerging fields.
  38. 38. Money.
  39. 39. Community/civic concerns.
  40. 40. Community/civic concerns.
  41. 41. “Citizen science has helped democratize science and helped people to understand they can have an influence on science by being a part of it.” Rick Bonney, Cornell Lab of Ornithology More can be done!
  42. 42. Citizen Scientists
  43. 43. PUBLIC OPINION ABOUTSCIENTIFIC ISSUES Science literacy only accounts for a small fraction of variance in how lay public form opinion about controversial issues of science. Accurate communication and understanding of science cannot separate policy decisions from values, political contexts and necessary trade-offs between costs, benefits and risks. [ Nisbet and Scheufele, 2009]
  44. 44. Report emphasizes the needto incorporate citizen-participation methods tocomplement expert analysis.Decentralized expertise(tapping the knowledge ofscientists across the nation)and citizen engagementRedefines technologyassessment modelNew model providesopportunities to generateinput from diverse publicaudience, while promotingsocietal discussions andpublic education.
  45. 45. ECAST = EXPERT & CITIZENASSESSMENT OFSCIENCE & TECHNOLOGY NETWORKScience CheerleaderWoodrow Wilson Center for ScholarsArizona State UniversityBoston Museum of ScienceLoka Institute.
  46. 46. AN INSTITUTIONAL NETWORKMODEL Policy relevance Interface with policy-makers Broad dissemination Nonpartisan Policy Research Organizations Science Museums UniversitiesDirect public interface Innovation in TA concepts/methodsTrusted public educators Research, analysis and evaluationInnovation in citizen-friendly Training of researchers/practitionerspedagogy
  47. 47. Launched pilot project, June 5, 2012Koshland Science Center, Washington, D.C. World Wide Views on Biodiversity.
  48. 48. “Policy formation without citizenparticipation is like faith and love withouthope and charity.”Senator Edward Kennedy
  49. 49. Goals• Raise interest in/understanding of science.• Grow the ranks of citizen scientists.• Encourage citizen involvement in research projects and policy discussions.
  50. 50. By helping people rediscover, do, andshape STEM, we can mobilize one of theour greatest resources. It’s never too late.