Technology Potential Assessment


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Technology Potential Assessment

  1. 1. Technology Potential Assessment - virtualization<br />Sarah Schleigh<br />Presentation and Paper can be viewed here:<br /><br />
  2. 2. Virtualization<br />Virtualization refers to technologies designed to provide a layer of abstraction between computer hardware systems and the software running on those systems. <br />There are three main kinds of virtualization:<br />Storage: adds a new layer of software and/or hardware between storage systems and servers, so that applications no longer need to know on which specific drives, partitions, or storage subsystems their data resides.<br />Network: involves combining the available resources in a network by splitting up the available bandwidth into independent channels, each of which can be assigned (or re-assigned) to a particular server or device in real-time.<br />Server: hides the physical nature of server resources, including the number and identity of individual servers, processors and operating systems, from the software running on them.<br />
  3. 3. Leading Vendors<br />VMware<br />Microsoft<br />Citrix<br />Oracle<br />IBM<br />Novell<br />Google<br />Amazon<br />Open Source:<br />Red Hat<br />Proxmox<br />Parallels<br />
  4. 4. Virtualization – development and history<br />IBM created the first virtual machine (CP-40) – development began in 1964 and was completed in 1967<br />1999 – VMware went public with first major virtualization software and quickly became the leading supplier of virtualization products<br />As of August 2009, approximately 85% of installed virtual machines in enterprises are VMware-based. <br />
  5. 5. Costs<br />Varies depending on number of applications or servers to be “virtualized”<br />VMware provides a unique cost-per-application calculator on their website, which includes a price comparison to Microsoft and Citrix products<br />Using standard parameters, I calculated the cost to be about $9,542 per application – this does not include future maintenance and support costs<br />The key seller on virtualization technology is that it produces significant cost savings – including up to 80% reduction in energy costs on a go-forward basis<br />
  6. 6. Virtualization & the retail apparel industry<br />Virtualization technology can benefit any company provided they manage a high volume of data and have high network traffic – the retail apparel industry could benefit just as the banking, IT and medical industries have<br />Many large retailers already use virtualization technology – but smaller and less IT savvy firms do not<br />The retail apparel industry would be followers in this area of technology and would use it to increase operational efficiency – it would not have direct impact on their strategic goals<br />
  7. 7. Burlington Coat Factory<br />Over 450 stores in 45 states and Puerto Rico<br />Known as a low-cost retailer<br />Very little web presence – they do have a website but only allow you to buy a handful of products that they sell<br />Operate two data centers – one was new in 2004<br />Since the completion of the new data center, Burlington has been interested in the area of virtualization and may already have made some progress towards adopting the technology<br />
  8. 8. Recommendation<br />I believe that Burlington Coat Factory should continue to look into virtualization technology and expand on their application of it<br />Being the large company that they are, top vendors like VMware, Microsoft, Citrix, and Oracle would be willing to give them presentations of the possible applications<br />Benefits to Burlington would be: reduced energy costs, reduced number of servers needed, disaster recovery/business continuity benefits, faster network speeds, and less downtime<br />