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CoYatri.com
Bhaskar Saragadam
Identity
 CoYatri is an inter-city carpooling portal and app which addresses
the long distance travel in India.
 Long di...
Market
 All the inter-city travelers falls under our target
group .
 Target group of CoYatri is IT & Non IT employees
an...
Go-To-Market Strategy
 Currently CoYatri is operating for free of cost for
both the commuters.
 CoYatri is planning to t...
Competition
Competitive Landscape
 Major competitors are BlaBlaCar and Tripda who
entered recently in India.
Competitive ...
Financials
 CoYatri got Angel funding of $1lakh from Mr. Sudheer
Gaddam ( CEO – Neumeric Technologies Private
Limited)
 ...
Team
Pradeep Enugala ( CEO & Founder )
Computer Science Engineering, JNTU 2005, Product
Development, Tactical Ops, Marketi...
Co yatri for mbillionth award
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Co yatri for mbillionth award

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CoYatri offer a carpooling app in India which helps car owners to reduce the expenses that incur during travel on highways. Car owners will share ride along with the number of seats available and fare.Travelers will check the rides shared to their hometown and books the ride which is feasible for them in terms of comfort and time.
Rideshare is the best initiative for the country like India to meet the travel requirements mainly during weekends and festival seasons. Ridesharing will fill the gap existing between travel capacity and travel demand.
Team coyatri has done enough research on the private and public transport players in metro's to find the reason between fare fluctuation during weekends and festival seasons and suffering of car owners in baring total cost of traveling by traveling with minimum two vacant capacity.
This gave an idea for CoYatri to come up with an carpooling app in India to address city to city travel. Rideshare is social too. It helps in reducing carbon footage on environment and fuel conception for India.
As an Indian keeping India green and preserving natural resources for next generation is our responsibility.
Do Carpool...Save Green..Save Money

Published in: Travel
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Co yatri for mbillionth award

  1. 1. CoYatri.com Bhaskar Saragadam
  2. 2. Identity  CoYatri is an inter-city carpooling portal and app which addresses the long distance travel in India.  Long distance travel has to be improved a lot in India due to non- availability of Bus, train seats and not affordable during peak seasons.  It connects the lone travelers who need seats and car owners with empty seats looking to reduce their Fuel & Toll expenses.  CoYatri is making road travel Social, more Affordable and more Sustainable Observation Last 30 years: the number of private vehicles has remarkably increased increase in the number of unoccupied seats tremendous unused transportation capacity
  3. 3. Market  All the inter-city travelers falls under our target group .  Target group of CoYatri is IT & Non IT employees and Students from Universities.  Gap existing between the travel demand and travel capacity.  People are looking for alternative sources to reach hometowns  Increase in price of Fuel day by day making car owners to think for alternative sources to reduce their expenses.
  4. 4. Go-To-Market Strategy  Currently CoYatri is operating for free of cost for both the commuters.  CoYatri is planning to take service charge per seat booking ( approx 10% of seat cost). Strategy  Online and Offline campaign for acquiring new user base. Online Campaign Digital Media Marketing Social Media Marketing & SEO Offline Campaign Campaign at all IT Hubs & huge public gathering areas. Participating in relevant events
  5. 5. Competition Competitive Landscape  Major competitors are BlaBlaCar and Tripda who entered recently in India. Competitive Advantage • 3-tier security (Mobile # Verification, Email Verification, User identity verification & Social Networking profile) • Vehicle verification • One to One customer interaction • Value added services ( to be integrated in App ).
  6. 6. Financials  CoYatri got Angel funding of $1lakh from Mr. Sudheer Gaddam ( CEO – Neumeric Technologies Private Limited)  CoYatri will take seat handing charges from the car owners( service charge) of 10% and going to add travel shopping cart for travelers. Looking forward for $1Million funding  90% of funding will be spent on Marketing and customer Acquisition.  Remaining will be spent on technology upgradation and building robust mobile App’s for Android, Iphone and Windows mobiles.
  7. 7. Team Pradeep Enugala ( CEO & Founder ) Computer Science Engineering, JNTU 2005, Product Development, Tactical Ops, Marketing Krishna Vedula ( CTO ) Okhlahoma State University 1993, Software Architecture, Technology, Big Data Analytics Bhaskar Saragadam – (CMO ) Electronics Engineering in JNTU and MBA in CMT Business School

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