2. INFOSYS AT GLANCE
Infosys Limited is an Indian multinational
corporation that provides business consulting,
information technology and outsourcing services. It
has its headquarters in Bangalore, Karnataka,
India.
Infosys is the second-largest Indian IT company
after Tata Consultancy Services by 2017 revenue
and 596th largest public company in the world
based on revenue. On March 29, 2019, its market
capitalisation was $46.52 billion.[ The credit rating
of the company is A− (rating by Standard & Poor's).
3. FORM OF
ORGANISATION
The company changed its name to
Infosys Technologies Private
Limited in April 1992 and to Infosys
Technologies Limited when it
became a public limited company in
June 1992. It was later renamed to
Infosys Limited in June 2011.
TIME OF
ESTABLISHMENT
Infosys was established by seven
engineers in Pune, Maharashtra,
India with an initial capital of $250 in
1981. It was registered as Infosys
Consultants Private Limited on 2
July 1981. In 1983, it relocated its
office to Bangalore, Karnataka,
India.
HISTORY
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In July 2014, Infosys started a
product subsidiary called
EdgeVerve Systems, focusing on
enterprise software products for
business operations, customer
service, procurement and
commerce network domains. In
August 2015, the Finacle Global
Banking Solutions assets were
officially transferred from Infosys
and became part of the product
company EdgeVerve Systems
product portfolio
PORFOLIO OF THE
COMPANY
4. 4
From left to right- Nandan Nilekani, N. S. Raghavan, Kris Gopalakrishnan,
N. R. Narayana Murthy, S. D.Shibulal, K. Dinesh
5. MISSION VISION OBJECTIVE
“To achieve our objectives in
an environment of fairness,
honesty, and courtesy towards
our clients, employees,
vendors and society.”
“To be a globally respected
corporation that provides best
of breed business solutions,
leveraging technology,
delivered by best-in-class
people.”
“Exploits various technologies to
provide effective and cost efficient
solutions to their customs. Believe in
working as partners with customers
in identifying their needs and works.”
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6. PRODUCTS AND SERVICES
6
PRODUCTS AND PLATFORMS
Provide a holistic and integrated
transformation approach, complete with
solutions and services.
Infosys Finacle partners with banks to
'simplify' banking and arms them with
accelerated innovation to build tomorrow's
bank, today. Today FINACLE is the choice of
183 clients across 84 countries and serves 14
percent of the world's banked population. The
solutions address the core banking, e-
banking, mobile banking , CRM, payments,
treasury, origination, liquidity management,
wealth management, requirements of retail,
corporate and universal banks worldwide.
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7. Services
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Consulting Services
Consulting services ensure that you become stronger,
more competitive and capable of managing global
business Core Process Excellence, Information &
Technology Strategies, Learning & Complex Change,
Next Generation Commerce, Product Innovation
Engineering Services
Infosys provide concept-to-market
R&D and engineering services to
improve your product operations.
IT Services
Infosys create IT-enabled business
solutions for our clients by leveraging our
domain and business expertise along with
a complete range of services. Application
Services, Architecture Services,
Independent Validation and Testing
Services etc.
Industries
Infosys business solutions and
services help accelerate
innovation, increase
productivity, reduce costs, and
optimize asset utilization.
Aerospace and Defense,
Airlines, Automotive, Banking
and Capital Markets,
Communication Services etc.
Infosys BPO combines domain
expertise, process skills and
technology to deliver world-
class process outsourcing
BPO Services
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8. COMPANY
FOUNDATIO
N YEAR
VALUATION EMPLOYEES PROFITS KEY PEOPLE
1968
$120.5 Billion
446,675 (Till 2019)
Rs 8,042 Cr (Q2)
Rajesh
Gopinathan (MD
& CEO)
1981
$47.4 Billion
243,454 (Till 2019)
Rs 4,466 Cr (Q3)
Salil Parekh (MD
& CEO)
1945 $8.47 Billion 171,425 (Till 2019) Rs 2,483 Cr (Q2) A. Neemuchwala
(CEO)
1976 $9.3 Billion 147,123 (Till 2019) Rs 2,104 (Q2) C Vijayakumar
(CEO)
1986 $4.9 Billion 131,522 (Till 2019) Rs 959.30 Cr (Q1) C.P. Gurnani (MD
& CEO)
C O M P E T I T I V E
A N A LY S I S
10. PRICING AND MARKETING STRATEGY
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• Shift from fixed price and time and material-
based pricing to ticket-based pricing.
• With a aim to expand its business far and wide
they have adopted penetration pricing so that its
products and services reach a wider margin.
• The company has to face regular competition
from its rival companies and hence has
maintained lower rates than its competitors for
various services and products.
• Marketing through their website, social media
handles
11. INFOSYS AND WORLD
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INDIA
Being born and bought up in India the company had give its full support and know how to
develop India . Company had lots of branches across nation providing highest employment in IT
sector , helping government with security and safety software and databases , and also work for
most of social issues.
Europe
Infosys has won the Red Hat
APAC Innovation Award 2019 for
India at the Red Hat Forum event
in Bengaluru.
Infosys concluded the 10th
edition of its annual weeklong
technology fest, Techzooka 2019.
This year, Infosys’ Techzooka
was themed around digital
strategies, digitalization and
continuous learning
AUSTRALIA
Infosys Announces Creation of
1,200 jobs in Australia
Sydney, Australia – November
21, 2018.
13. SWOC ANALYSIS
STRENGTH
• Cost advantage due to a
presence in India
• Provides strong end to end
business solutions
• Strategic Association
OPPORTUNITY
• Invest in young technology
companies
• Growth in spend on Digital
Transformational
Technologies
• Increasing demand for
cloud-based solutions
.
CHALLENGES
• Intense competition
• Changes in US
immigration laws
• Rising wage inflation
in India
WEAKNESS
• Dependent on
Limited markets
• Not covering growing
markets
• High Attrition rate
14. P O L I T I C A L F A C T O R S
• America is one of the major
markets for Infosys business
therefore any political change
brings huge impact.
• The change in govt demand of
trump administration to curb the
non- immigrant visas, the IT
companies
ECONOMIC FACTORS
• Economic uncertainties of global
environment.
• Pricing pressures on IT services,
changes in the currency exchange
rates , high wage pressures and
increase in taxes
SOCIAL FACTORS
• Negative media coverage of
Infosys policies and practices.
• Media allegation can divert
attention of shareholders and
investor interest.
• Creating a balance between the
people and funds for social welfare
purpose.
TECHNOLOGICAL FACTORS
• Infosys limited has amazing technological
infrastructure offering exciting opportunities
for both local and foreign professionals.
• Introducing new tech centers as the Indiana
tech center and the north Carolina
technology and innovation hub in US.
LEGAL FACTORS
• Domestic and foreign laws and policies
affect business operations.
• The wage laws for work visa holders
changes .
• The change in laws have impact on
companies ability attract qualified IT
professionals.
ENVIRONMENTAL FACTORS
• Strives to be sustainable
corporation through strategies
addressing the innovation ,
education and automation.
• Leveraged digital technologies to
address energy , water and
biodiversity challenges.
PESTEL
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15. Corporate Social Responsibility
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ART &
HEALTHCARE
• Organizes cultural
programs
• Constructed Infosys
super specialty
hospital
• Constructed
pediatric hospital.
SOCIAL
UPLIFTMENT
• Constructed hostels,
orphanages, old age
homes.
• Rehabilitation of
Dedanses
• Creation of
Employment
LEARNING &
EDUCATION
• Donated 10,200
books alone in
Karnataka
• Re-constructed 14
govt. schools
16. • Focus on emerging business trends
and pervasive technologies
• Leverage existing client base to
increase demand
• Promote US-India success when
pursuing new clients
• Strengthen presence in North America
and EU while gaining foothold in China
• Broaden strategic alliances with best-
in-class providers with complementary
skill sets
• Expand into high-end consulting
STRATEGIES FOR FUTUREGlobal Sourcing
Global sourcing strategy is aligned
with business strategy.
Enhancing operational efficiency and
delivering value added services.
Structuring processes and services
into modules thus leading to enhanced
flexibility and productivity.
Enterprise Solutions
Aggressive focus on ERP solutions
like SAP and Oracle
Planning to increase focus on
Service Oriented Architecture (SOA)
This is expected to bolster its
business in enterprise solutions market
17. 17
Suggestions
• Stable leadership
Infosys should focus on keeping the top
management more stable as in the past
few years, there have been lot of
changes
• More products
Infosys is mainly a service based
company. They have only one product
(Finacle). They should launch more
products like Finacle
18. Conclusion
Infosys is the incredible story of success and
successful execution of business model ,The
company has entered red ocean market with
Insignificant stake and power in market .
Business models proposed by Infosys
redefined market needs, improved service
time and quality and conceptually change the
game rules that bigger players where
following.
Infosys Mysuru Training Campus
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