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E-Commerce - Introduction


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6/12 - Introduction to E-Commerce

Published in: Business, Technology
  • Brief, clear and concise study of e-commerce business. Howver I miss paragraphs on the future of Ebay and the fight against its main competitor Amazon. May be that will be published in a later slideshow.
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E-Commerce - Introduction

  1. 1.  6/12
  2. 2.  Electronic Commerce  Commerce – buying and selling.  E-Commerce – the buying and selling of goods or services over the internet or via a computer connection.  A modern way of trading. The first example of E-commerce taking place on the internet was only recorded in the mid 1990s.
  3. 3.  Introduction to E-Commerce  A Short History of E-Commerce  Companies that use E-Commerce  Benefits of E-Commerce  Data Integrity and Security  How does E-Commerce work?  Setting up an E-Commerce Business
  4. 4.  1994 – Netscape Navigator, an internet browser, is invented. Pizza Hut offers online pizza ordering. The first online bank opens. Cars and bikes are available on the internet.  1995 – Amazon is created, an online company selling books, DVDs and CDs. EBay is launched, the first online auction company.  1999 – PayPal launched, allowing safe and secure financial transactions to be carried out over the internet.
  5. 5.  Almost all national and international companies offer E-commerce.  Many companies only offer E-Commerce services.  Most major banks offer online banking.  When did you last use E-commerce?  Can you give me some examples of E- commerce you have used?
  6. 6.  Direct sales – Companies selling their products or services direct to the customer via the net.  Online banking  Online auctions – Bidding against other consumers for products and services.  Online media sales – Buy and download music, e-books, movies, TV series, computer software.
  7. 7.  American Internet Company  Online Auction › Auction – Customers bid (offer) money for goods or services. The highest bidder is successful.  Online Shopping  Allows people to buy and sell goods and services online all over the world..
  8. 8.  Founded in 1995 – known as AuctionWeb.  First item sold was a broken laser pointer  1997 – AuctionWeb changed it’s name to EBay.  1997 – EBay began to offer Travel services on the internet.  1998 – EBay went public (the company was listed on the Stock Exchange and people could buy and sell shares in EBay)
  9. 9.  EBay makes a profit by charging sellers a commission on any auction they successfully complete.  The commission fee for each item is between 1% and 5%.  For example, an item worth $1000 sold on EBay will earn the company somewhere between $10 and $50.  There is also a small fee to list items on EBAY, about 1%.
  10. 10.  In 2002 EBay bought the internet banking service company PayPal.  PayPal allows payments and money transfers to be carried out through the net.  Customers sign up with their email address and bank or credit card details.  PayPal automatically debits or credits money on a customers’ account.
  11. 11.  What is the most expensive item that has ever been sold on EBay? Have a guess...
  12. 12.  A Yacht  A bargain... › $168,000,000 It was purchased by Roman Abramovich, the Russian billionaire owner of Chelsea Football Club.
  13. 13.  We’ve had a look today at EBay. There are thousands of websites that use E- Commerce. For example: › › › › › › ›
  14. 14.  Study a Business that uses E-Commerce more than any other type of sales.  Create a presentation to tell the rest of the class about your business.  Include: › General Information › What goods or services does the company sell? › How does the company use E-Commerce? › How does a customer obtain goods or services using › Example of an E-Commerce transaction › History › Interesting facts › Information about the website
  15. 15.  Next lesson you will present your work.  Every member of the group must speak.  I’m looking for professional and well presented work.  Remember, this lesson is E-Commerce, so make sure you understand the E- Commerce within your chosen company!