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Facebook insights update nex conf


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Slides from National eXtension Conference presentation on the new Facebook Insights

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Facebook insights update nex conf

  1. 1. Facebook Insights Update Sarah Baughman, Ph.D. eXtension @programeval
  2. 2. 2 Insights Basics • Must be an administrator on the page to access insights • Insights only work on fan pages • “Old Insights” no longer available
  3. 3. 3 Overview of changes • No more friends of fans • No more stories created • New navigation bar • New information on posts, reach and engagement • Data export still available
  4. 4. Look for “I” for more information on metrics Export data for more metrics
  5. 5. New Feature allowing you to add pages to compare yourself to
  6. 6. Check your dates! Choose week, month, quarter easily
  7. 7. Post Type Screen
  8. 8. People Reached Screen