Disrupting Aged Care: A Design Manifesto for Change


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This presentation was created to introduce my design project for the Master of Design programme at AUT.

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Disrupting Aged Care: A Design Manifesto for Change

  1. 1. Name: Sara Rad ID: 1259573Programme: Master of DesignProgramme (AK1248)Paper: Design Project (119202)Supervisor: Leong Yap DISRUPTING16 August 2012 AGED CARE Cha nge A DESIGN MANIFESTO for !
  2. 2. Research Question DISRUPTING AGEDHow can a Manifesto be Framed as a Potent ChangeAgency for Social Innovation to Transform SocietalBeliefs/Thinking in Aged Care? CARE Cha nge A DESIGN MANIFESTO for !
  3. 3. Design BriefThe objective DISRUPTING AGED•  o create a design manifesto that will disrupt elderly T care, through strategic design thinking CARE !•  ddress multidisciplinary stakeholders’ needs A around social, cultural, spacial and environmental issues that effect elderly care nge A DESIGN MANIFESTO ha•  o communicate universally the shared T C responsibilities and ownership across disciplines for surrounding the issues of elderly care as a potent change agency to influence social innovation•  ttempt to have universal change around caring A for the elderly through a blue ocean strategy, which uses socio-technical optimisation, harnesses social networking and web 2.0 technology
  4. 4. Design BriefThe vision•  ransformative, innovative, visionary and holistic T neighbourhood that is fully immersed into the local community•  ddress cultural barriers and meet the needs A of our multi-cultural society•  elebrate, empower and support healthy lifestyles C•  elcomes everyone, however the intent is to help W lower to mid socioeconomic backgrounds(Senior Couple Taking a Walk in the Park, n.d).
  5. 5. Design BriefThe problemThe issues surrounding care in the aging populationare complex and systemic, stemming from multipledisciplines such as domestic, family, relationships,elderly, culture, all the way through to medicine.•  uture crisis coming in the 15- 20 years F•  onumental increase of numbers due to baby m boomers reaching retirement•  lderly concerns with affortability, where to go, E availability and who will take care of them•  At present insufficient number of beds and carers•  Poor pay for carers•  Government isn’t prepared.
  6. 6. Design BriefThe audienceHealthcare, social services, city planners, localgovernments, designers, architects, interior designers,developers, social entrepreneurs, elderly, families,caregivers, resident nurses, and retirement industryservice providers. MULTIDISCIPLINARYSHARED OWNERSHIP RESPONSIBILITIES
  7. 7. Design BriefThe idea and proposition new BRIGHT•  he purpose of this manifesto is to powerfully T communicate the shared responsibilities, buy- HEALTHY in and ownership across disciplines around FUTURE complete elderly care and sociocultural issues•  his manifesto is a potent change agency using T strategic design thinking to solve socio technical issues surrounding aged care to support the vision’s implementation•  t will become a key change agency to influence I social innovation.(Cheering Crowd , n.d )
  8. 8. Design BriefThe approach• Synthesise RD and design development• ontextualise elderly care through a manifesto using C storytelling to facilitate the message and be catalyst for change• llocate small budget for stock photography, A an audio clip for production and print production• ake contact with local print suppliers for production M of booklet• irst draft of booklet to be completed by 1 September F• econd draft of booklet to be completed by 9 September S• Dispatch final art to printers 18 September.
  9. 9. Design BriefThe deliverablesThe final submission of the design portfolio willinclude 70% practice based research and 30%theoretical research.• VD with digital component to fit inside of printed D manifesto booklet design (n=2)• rocess book exegesis (n=2). P
  10. 10. Design BriefThe challenges and unknowns• cceptance and buy-in from different disciplines A• New technology to harness in the future•  Economic, social and multicultural changes(Fish jumping into empty bowl, n.d )
  11. 11. Methodology QUALITATIVE METHODS Empirical Literature Reviews Research Methods Site Visits Design Theory Case Studies Expert Interviews Netnography Business Model Action Research Healthcare Evidence Patient-Centred Care Design Development Intersdisciplinary Concept Development Ideation Participatory Co-Design Prototyping Heuristic Design Methods
  12. 12. Research Design Project concept Research question Reflection Literature reviewAction (N =3) Revised concept Data Collection Analysis Key insights Synthesis Initial concept Proposed outcomes
  13. 13. Case StudiesMULTICULTURAL NURSING HOMEDE SCHILDERSHOEK•  ersonalised and intercultural care using P ethnographic methods•  Reconnecting residents with their heritage•  uture investment in staff F ( he schildershoek residents and staff photos, 2003) T
  14. 14. Case Studies7 SAINT VINCENTS• Beautiful and luxurious resort lifestyle•  Considerate and approachable staff•  Expensive with transparency•  arget market: T ∞ wealthy ∞ 65+ ∞ continuum care options•  Emotional connection: vacant
  15. 15. Case StudiesEASTCLIFFE•  Beautiful scenery•  Selling accommodation is centre of attention•  Rooms cater to elderly ergonomically•  onservative appearance with a decorated C hospital impression•  Staff appeared to be easy going
  16. 16. Significant Findings PLACE vsSPACE•  Relationships between people and place are intertwined•  elates to the experience and needs of elderly R people as well as understanding people’s social and cultural lives•  Space refers to abstract ideas•  lace has nostalgia, it is where people live P and meaningful experiences.
  17. 17. Significant Findings TECHNOLOGY AUGMENTED REALITY•  key enabler for a meaningful, enjoyable A and cultural home•  Web 2.0 haptic technology•  urpose built interactive suites for elderly and P relatives to reconnect with their heritage•  ommunication via skype and touch screens for C social connection with family and friends. Examples of augmented reality. (Haptic Technology, n.d)
  18. 18. Significant Findings SERVICES COMMUNITY INVOLVEMENT•  hare wisdom between elderly and S members of surrounding communities•  ridge generational gap through B workshops•  ncrease social interaction with elderly I in long-term care•  olunteering within the community V helping other elderly neighbours. (When Teenage Meets Old Age, n.d ) (Senior Volunteers, n.d). (Wisdom Sharing, n.d ) (Dealing With Dementia, n.d ) (Elderly Man Feeding Chickens, n.d )
  19. 19. Significant Findings EXPERT INTERVIEWS insights•   esign of retirement villages and nursing homes D are driven by developers and capital gain for their stakeholders•  estern cultures are caught up in their own lives W that they have forgotten some of their family values in comparison to collectivist societies.•  ast shortage of carers in New Zealand, insufficient V pay rates, over worked staff•  overnment has yet to come up with a sustainable G plan for the ageing population
  20. 20. Design Process precedent analysis Research question literature review ideationconcept development design thinking key insights co-design workshop expert interviews design development synthesis test iterate prototype
  21. 21. Design Process ideation Blue ocean
  22. 22. Design Process concept development Meaningful experiences DREAM PHYSIO PSYCHO EXPERIENCE PLEASURE SOCIO IDEO
  23. 23. Design Process design thinkingExperience Design desire nursing home user user feasible viability innovation social cultural relevance Application of Design Thinking
  24. 24. Design Process co-design workshop
  25. 25. Design Process design development
  26. 26. Design Process design development
  27. 27. Design Process ! a design manifesto: AGEING ange prototype A DESIGN MANIFESTO: AGEING Ch For forChange design manifesto: design manifesto: AGEING AGEING Change For Change For A hange GEING C For DESIGN MANIFESTO: By Sara Rad
  28. 28. Design Process prototype DISRUPTING AGED CARE ange A DESIGN MANIFESTO Ch for !
  30. 30. Design ProcessHappiness Aliquo eossum, sequam vendi seque pos aritat. Cab inis qui acepero vitatio beatur aceaquo millaccus Aliquo eossum aperferibus es vernate mporio omnis et aut fuga. equam vendi seque pos aritat. equam vendi Aliquo eossum, sequam vendi seque pos aritat. Aliquo eossum, sequam vendi seque pos aritat. Aliquo eossum Cab inis qui acepero vitatio beatur aceaquo millaccus aperferibus es vernate mporio omnis et aut fuga. equam vendi seque pos aritat.Happiness
  31. 31. References AUT, . (2012). Sustainability: Concepts and Quandries [Manfred Max-Neef - Nine Fundamental Human Needs]. A. Idil Gaziulusoy. Cheering Crowd (n.d). [Stock Photography]. Retrieved August15, 2012, from http://www.gettyimages.co.nz Christa, H. (2010). The VA’s Transformation of Nursing Home Care: From Nursing Homes to Community Living Centers. Generations, 34(2), 43. Co-design Workshop (n.d). [Image]. Retrieved August 15, 2012, from https://www.facebook.com/media/set/?set=oa.250769248375622type =1 Cornelissens, J. (2001). Intercultural experience-based nursing home care in the centre of The Hague: De Schildershoek. Retrieved from http:// www.google.co.nz/search?client=firefox-arls=org.mozilla%3Aen-US%3Aofficialchannel=shl=ensource=hpbiw=bih=q=De+Schild ershoek+nusring+homemeta=oq=De+Schildershoek+nusring+homeaq=faqi=aql=1gs_l=firefox-hp.3...305959l305959l0l306935 l1l1l0l0l0l0l485l485l4-1l1l0.efis.1. Cutchin, M., Marshall, V., Aldrich, R. (2010). Moving to a Continuing Care Retirement Community: Occupations in the Therapeutic Landscape Process. Journal of Cross-Cultural Gerontology, 25(2), 117-132. doi:10.1007/s10823-010-9113-y Dealing With Dementia. (n.d). [image]. Retrieved June 5, 2012, from http://www.afterfiftyliving.com/images/articleimages/FrailMan.jpg Design Knowledge is Power. (n.d). [Image]. Retrieved August 13, 2012, from http://www.examiner.com/images/blog/wysiwyg/image/design. jpg Elderly (2012). [Stock Photography]. Retrieved August 12, 2012, from http://www.dreamstime.com Elderly Man Feeding Chickens. (n.d). [image]. Retrieved June 5, 2012, from http://www.bupaagedcare.com.au/staticfiles/BupaCare/Images/ Bupa Bellarine/bellarine_chicken_man.jpg Field Notes. (2012). [Image]. Retrieved August 13, 2012, from http://j-warburton1013-dc.blogspot.co.nz/2012/05/prd-field-notes.html Fish Jumping into Empty Bowl. (n.d). [Stock Photography]. Retrieved August 15, 2012, from http://www.gettyimages.co.nz Grant, J. (2007). The Green Marketing Manifesto [Image]. West Sussex, England: John Wiley Sons Ltd. Retrieved from http://inhabitat.com/ green-marketing-manifesto-by-john-grant/ Haptic Technology. (n.d). Retrieved April 29, 2012, from http://www.engageproduction.com/innovationstore2/inno_mainFrame.html Heller, S. (2011). I Want My Manifesto! [Image]. Retrieved August 13, 2012, from http://imprint.printmag.com/inspiration/i-want-my-manifesto/ IDEO. (2011). Human-Centered Design Toolkit [pdf]. Retrieved2012, from http://www.ideo.com/work/human-centered-design-toolkit/
  32. 32. References Isreal, T. (2003). Some Place Like Home: Using Design Psychology to Create Ideal Places. West Sussex, England: Wiley-Academy. Jensen, R. (1999). The Dream Society: How the Coming Shift from Information to Imagination will Transform your Business. New York: McGraw- Hill. Jordan, P. W. (2003). Designing Pleasurable Products. An introduction to the new human factors. Philadelphia: Taylor Frances e-library. Lewis, R. (2011). Utopia: The nearer you get the futher it is [Image]. Retrieved August 13, 2012, from http://www.dailymail.co.uk/home/books/ article-1357979/Utopia-The-nearer-SEARCHING-FOR-UTOPIA-THE-HISTORY-OF-AN-IDEA-BY-GREGORY-CLAEYS.html NTU Art and Design Book. (2009). [Image]. Retrieved August 13, 2012, from http://www.behance.net/gallery/NTU-Art-Design- Book-0809/169550 Peter Rowland Catering. (n.d). [Image]. Retrieved August 13, 2012, from http://www.studiobrave.com.au/projects/peter-rowland-catering/ The Schildershoek Residents and Staff Photos. (2003). [images]. Retrieved June 11, 2012, from http://www.schildershoek.nl/ Senior Couple Taking a Walk in the Park. (n.d). [stock photography]. Retrieved August 15, 2012 from http://www.dreamstime.com Senior Volunteers. (n.d). [image]. Retrieved June 5, 2012, from http://www.psmag.com/wp-content/uploads/2010/08/mmw_seniorvolunteers. jpg Sodupe, A. (n.d). Manifesto: Brandscaping [Image]. Retrieved August 13, 2012, from http://ffffound.com/image/83723357510d9a71087b2b e9354d5b8568f4b591 When Teenage Meets Old Age. (n.d). [image]. Retrieved June 5, 2012, from http://www.livingchannel.co.nz/Resources/library/ Shows/2012_3March/WhenTeenageMeetsOldAge.jpg Wiles, J. (2005). Conceptualizing place in the care of older people: the contributions of geographical gerontology. Journal of Clinical Nursing, 14, 100-108. doi:10.1111/j.1365-2702.2005.01281.x Wisdom Sharing. (n.d). [image]. Retrieved June 5, 2012, from http://365wellbeing.aalto.fi/wp-content/uploads/Kauniainen_11-1024x683.jpg