Be the first to like this
The SSG Wellness SpectrumTM powered by GfK MRI sheds light on key planning issues.
Which consumers will be most responsive to ‘new & improved’ healthy and green offerings? Which consumers are compromising wellness? Which consumers rather indulge? How brands rank in consumers’ wellness spectrum? SSG will illustrate the upside potential of more effective targeting, messaging and path to purchase through an actionable Total Market insights approach