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This presentation was created for the clients whom I dealt with. I tried to help them in a way so that they can see the potential hidden under the soft skin of websites as it is no longer just a public face online. There could be thousands of such topics available at the net, but being a player of this field I indulge myself to publish it. I gathered all those pieces of helpful information I came across over a period of time, throughout my journey of eleven years and created it. Hopefully it would be liked by the audiences I am associated with.