2. I wanted the artist In all of my
images of the Digipack, as this is
the case for the digipacks I
deconstructed including the front
cover. This was because is helps
establish artist’s brand and
increased bran awareness. It also
signifies that having the artist
alone in the front cover shows that
he created this song, my writing it
and producing it. Having the artist
in peculiar positions i.e. lying down
or close up shows how that artist is
individual and has his own style.
This reflects the genre of singer-
songwriter as you have to be
unique to be successful.
3. I wanted the artist In all of my
images of the Digipack, as this is
the case for the digipacks I
deconstructed including the back
cover. This was because is helps
establish artist’s brand and
increased bran awareness. It also
signifies that having the artist
alone in the back cover shows that
he created this song, my writing it
and producing it. Having the artist
in peculiar positions i.e. lying down
or close up shows how that artist is
individual and has his own style.
This reflects the genre of singer-
songwriter as you have to be
unique to be successful. Most of
the idea’s for the back cover as
similar to he front cover, again this
is to reinforce the artist’s brand
image.
4. I wanted the artist In all of my
images of the Digipack, as this is
the case for the digipacks I
deconstructed including the inside
cover. This was because is helps
establish artist’s brand and
increased bran awareness. It also
signifies that having the artist
alone in the inside cover shows
that he created this song, my
writing it and producing it. Having
the artist in peculiar positions i.e.
lying down or close up shows how
that artist is individual and has his
own style. This reflects the genre
of singer-songwriter as you have to
be unique to be successful. Most of
the idea’s for the back cover as
similar to he front cover and the
back cover, again this is to
reinforce the artist’s brand image.
5. I wanted the artist In all of my
images of the Digipack, as this is
the case for the digipacks I
deconstructed including the CD
cover . This was because is helps
establish artist’s brand and
increased bran awareness. It also
signifies that having the artist
alone in the CD cover shows that
he created this song, my writing it
and producing it. Having the artist
in peculiar positions i.e. lying down
or close up shows how that artist is
individual and has his own style.
This reflects the genre of singer-
songwriter as you have to be
unique to be successful. Most of
the idea’s for the CD cover are
similar to he front cover, back
cover, and the inside cover, again
this is to reinforce the artist’s
brand image.
