Sales people have a bad name amongst prospects. Deserved or not, this is the case. Fortunately there is a new way to sell - we call it connected selling.
Have a flick through these slides to see what the five stupid things are that bad sales people do, and of course how you can do them better in the new world.
If your CRM platform doesn’t support the kind of connected selling we’re talking about here, or you don’t have a CRM tool at all, check out The CRM Switcher’s Guide: Five steps from old-school to social, mobile, cloud- powered CRM: https://www.salesforce.com/uk/socialsuccess/form/crm-switchers-guide.jsp