Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Salesforce for Retail Vision and Product Roadmap

3,128 views

Published on

Salesforce for Retail Vision and Product Roadmap

Published in: Retail
  • DOWNLOAD FULL BOOKS INTO AVAILABLE FORMAT ......................................................................................................................... ......................................................................................................................... 1.DOWNLOAD FULL PDF EBOOK here { https://tinyurl.com/y8nn3gmc } ......................................................................................................................... 1.DOWNLOAD FULL EPUB Ebook here { https://tinyurl.com/y8nn3gmc } ......................................................................................................................... 1.DOWNLOAD FULL doc Ebook here { https://tinyurl.com/y8nn3gmc } ......................................................................................................................... 1.DOWNLOAD FULL PDF EBOOK here { https://tinyurl.com/y8nn3gmc } ......................................................................................................................... 1.DOWNLOAD FULL EPUB Ebook here { https://tinyurl.com/y8nn3gmc } ......................................................................................................................... 1.DOWNLOAD FULL doc Ebook here { https://tinyurl.com/y8nn3gmc } ......................................................................................................................... ......................................................................................................................... ......................................................................................................................... .............. Browse by Genre Available eBooks ......................................................................................................................... Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult,
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Hey guys! Who wants to chat with me? More photos with me here 👉 http://www.bit.ly/katekoxx
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here

Salesforce for Retail Vision and Product Roadmap

  1. 1. Lars Rabe RVP, Customer Success EMEA + APAC
  2. 2. Bringing Retailers Closer to Their Shoppers Since 1999
  3. 3. Unrivaled Scale in Retail CRM Black Friday Powers emails 2.5B orders 3M messages 36M page views 600M 61M Predictions
  4. 4. Mobile Mainframe Terminal Client Server Cloud IoT Social AI A Smarter, Faster, Connected World 75Bsmart things 100K mainframes 10M PCs mobile phones 6B 75Bsmart things 100K mainframes 10M PCs mobile phones 6B
  5. 5. The Age of the Shopper IN A WHOLE NEW WAY Connect to shoppers Connected Stores Unified Commerce B2B CRM Any Channel Service Shopper Apps 1-to-1 Marketing 1-to-1 Advertising Connected Community
  6. 6. journeys span multiple channels80% want personalized offer79% demand faster service56% The Path-to-Purchase Will Never Be the Same
  7. 7. Retailers Behind in the Race to win minds, hearts and wallets 86% retailers want a unified commerce & customer platform shoppers believe that retailers know who they are 4%
  8. 8. At Every Turn, Amazon is There Dominating the battle for the shopper 55% of all product searches
  9. 9. How can retailers deliver a connected shopping experience?
  10. 10. Connect to Your Shoppers in a Whole New Way 1-to-1 Advertising 1-to-1 Marketing Shopper Apps Any Channel Service Connected Stores Unified Commerce B2B CRM Connected Community INTELLIGENT SHOPPER SUCCESS PLATFORM
  11. 11. The world’s most complete CRM for retail Introducing the Intelligent Shopper Success Platform Sales Service Marketing AnalyticsCommunity Apps Commerce IoT Quip AppExchange force.com Heroku Component Exchange Einstein Predictive Analytics Machine & Deep Learning Natural Language Processing Data Management Platform CRM Data POS & Store Data Lightning Thunder Applications Platform Data
  12. 12. Hannah Egan Product Marketing Manager
  13. 13. Supercharged service across stores and call center Ecco is a Trailblazer Endless Aisle Any Channel Service Warren Siecke Kelly BlanchardKale CurranSarah Westfield+
  14. 14. Tailored service experiences across every engagement channel Suitsupply is a Trailblazer + Seamless Commerce Conversational Service
  15. 15. Staying customer centric through digital transformation New Balance is a Trailblazer + Create Your Own Shoe App Unified Commerce Customer Community
  16. 16. Source: Black Diamond case study, October 2016. Commerce Cloud Comprehensive digital commerce Integrated order management AI-powered commerce World’s #1 commerce app just got smarter Revenue / Visitor 15% +
  17. 17. Source: Salesforce Customer Relationship Survey conducted 2014-2016, on 4,600+ customers randomly selected. Response sizes per question vary. Community Cloud Create smarter communities with Einstein Build communities fast with Lightning components Connect across devices Rich, branded mobile experiences World’s #1 Enterprise Cloud community platform just got smarter Revenue Increase 25% +
  18. 18. Salesforce Platform #1 Platform for Trailblazers Create smarter apps with Einstein Build apps fast with clicks or code Connect everyone with mobile apps Easy and fun to learn with Trailhead trailhead.com 5XFaster the code1 2
  19. 19. Tim
  20. 20. Demo
  21. 21. Trailblazers in Action Marketing Cloud Commerce Cloud App Cloud Commerce Cloud Community Cloud Super Retail Group
  22. 22. Lars Rabe RVP, Customer Success EMEA + APAC
  23. 23. Our Commerce Path Forward Trusted Platform Intelligent Experiences Unified Commerce World’s#1 CRM for Retail
  24. 24. Security Scalability Trust is our #1 Value Availability Fully integrated with Salesforce security HTTPs everywhere 2FA everywhere Fault tolerant architecture 99.99% uptime in 2016 eCDN - DDoS protection Disaster Recovery & Site Switching Gen 5 PODs (2x Faster) 50% more POD capacity in 2017 4x faster caching performance and efficient compression algorithms 33% improvement in response time
  25. 25. Commerce Cloud Roadmap - Delivered Facebook Dynamic Ads Android Pay Job Scheduler Reports & Dashboard Control Center Einstein Commerce Insights Einstein Predictive Sort (BETA) Einstein Search Recommendations 2017 Einstein Search Dictionaries 2018 Mobile-first Reference Architecture
  26. 26. Commerce Cloud Roadmap - Still Coming Facebook Dynamic Ads Reports & Dashboards Job Scheduler Android Pay Einstein Commerce Insights Einstein Predictive Sort (BETA) Einstein Search Recommendations 2017 Einstein Search Dictionaries 2018 Mobile-first Reference Architecture Control Center
  27. 27. Commerce Cloud Roadmap – Intelligent Experiences Facebook Dynamic Ads Reports & Dashboards Job Scheduler Android Pay Einstein Commerce Insights Einstein Predictive Sort (BETA) Einstein Search Recommendations 2017 Einstein Search Dictionaries 2018 Mobile-first Reference Architecture Control Center
  28. 28. Job Scheduler ​Schedule and monitor recurring jobs for orders, inventory and products ​Get accurate notifications for failed jobs ​“Set-it-and-forget-it” tools save time for developers ​Available globally
  29. 29. Facebook Dynamic Ads Retarget shoppers who have abandoned their cart Manage Facebook Ads from the same place you manage your site Increase conversion- particularly on mobile ​Available globally
  30. 30. Control Center ​Remotely start and stop site instances from one place ​A new UI provides a better experience for site admins ​Available globally Q3
  31. 31. Android Pay ​Enable a frictionless checkout experience ​Convert mobile traffic into sales ​Easy integration with Commerce Cloud Digital ​Available globally Q3 57% of traffic to retail sites comes from mobile* *Salesforce Q2 Shopping Index
  32. 32. Reports & Dashboards ​Track revenue, products, and promotions ​Use advanced filters for customer type, site, products and channel ​Get results for one or multiple sites ​Available in NA, Q4 APAC availability
  33. 33. Mobile-first Reference Architecture ​Out-of-the-box blueprint for site design ​Foundation for building optimized mobile shopping experiences ​Built-in best practices for improving mobile conversion ​Easy customization by retailers, SIs and developers ​Expected availability Q1 2018
  34. 34. Commerce Cloud Roadmap – Intelligent Experiences Facebook Dynamic Ads Reports & Dashboards Job Scheduler Android Pay Einstein Commerce Insights Einstein Predictive Sort (BETA) Einstein Search Recommendations 2017 Einstein Search Dictionaries 2018 Mobile-first Reference Architecture Control Center
  35. 35. Einstein Product Recommendations To Date 205 Customers Since 4/16 GA 579 Sites Live Since 4/16 GA 12% Incremental lift in site revenue 24% % GMV touched by sites live with PR-YTD Numbers based on the period from 4/16 through 9/14
  36. 36. Einstein Commerce Insights ​Visualize vast amounts of commerce data in an easy to use dashboard ​Discover shopper behavior patterns ​Plan store & site smarter with data driven insights ​Available globally
  37. 37. Einstein Predictive Sort ​Power personalized search and category page results ​Show the best products first to drive mobile conversion ​Easy to turn on using existing business tools ​Available globally
  38. 38. Einstein Search Dictionaries ​Automatically discover gaps in search settings ​Leverage platform commerce data to drive search synonyms ​Easily enable in existing business tools ​Available globally Q1 2018
  39. 39. Einstein Search Recommendations (Beta) ​Personalize typeahead search ​Promote product discovery for anonymous and authenticated shopper ​Go live with a box check in search preferences ​Beta available globally in Q1 2018
  40. 40. World’s #1 CRM for Retail
  41. 41. Intelligent Shopper Success Platform Connect to your shoppers seamlessly from awareness to purchase to advocacy Email & Mobile messaging Advertising Social media Clienteling & store associate apps Connected products Communities Service Digital commerce Purchase & Fulfillment Awareness & Acquisition Advocacy & Retention INTELLIGENT SHOPPER SUCCESS PLATFORM Shopper journeys
  42. 42. Commerce and Marketing Connector Cartridge Email Triggers Data sync from Commerce Cloud to Marketing Cloud Service for Commerce 360 degree view of the customer Order capture from Service Cloud Marketing for Commerce Commerce triggered messaging 2017 2018 Our Product Path Forward
  43. 43. Commerce and Marketing Connector Cartridge Email Triggers Data sync from Commerce Cloud to Marketing Cloud 2017 What is Available Today Phase 1 – Available Now Controller-based SiteGenesis Integration Transactional Emails • Account Creation, Account Update; Password Change, Reset & Locked; Contact Us, Send Certificate, Order Confirmation Data Synchronization • Catalog | Content | Order • Customer
  44. 44. Partner Community Customer Success Group Dreamforce & World Tours Success Community Executive Programs User Groups Retail Practice Trailhead 2M badges earned Nothing is More Important Than Customer Success Schedule
  45. 45. thank y u

×