Df10202 kelman


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  • Alt. Title: What is EA and how is it affected by the Cloud?A cohesive set of technology and business componentsNot just technology, must include business as drivers, gauge, and checksTheir inter-relationships and the principles and guidelines governing their design and evolution over time,Change over time – current state, future state and multiple intermediate statesUse principle and guidelines as guard rails as you make each stepSprinkle example of principles – Business Needs Drive Changewhich align information, technology and process to the organization's core goals, business processes and strategic direction.
  • Df10202 kelman

    1. 1. Enterprise Architecture Roundtable<br />IT Professionals<br />Chris Fry, SVP Software Engineering, salesforce.com<br />Joe Castro, Enterprise Architect, Dell<br />Mark Silber, IT Architect, Qualcomm<br />Raj Harapanahalli, Principal Architect, Genentech<br />Yeuk Yuan, VP IT Architecture, salesforce.com<br />
    2. 2. Safe Harbor<br />Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services.<br />The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of intellectual property and other litigation, risks associated with possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year ended January 31, 2010. This documents and others are available on the SEC Filings section of the Investor Information section of our Web site. <br />Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.<br />
    3. 3. Agenda<br />Introductions<br />Hot topics in IT Architecture & Cloud Computing <br />Q&A<br />
    4. 4. Introductions<br />Joe Castro<br />Enterprise Architect<br />Dell<br />Mark Silber<br />IT Architect<br />Qualcomm<br />Raj Harapanahalli<br />Principal Architect<br />Genentech<br />Yeuk Yuan<br />VP IT Architecture<br />salesforce.com<br />
    5. 5. What is EA and how is it affected by the Cloud?<br />A cohesive set of technology and business components, their inter-relationships, and the principles and guidelines governing their design and evolution over time, which align information, technology and process to the organization's core goals, business processes and strategic direction.<br />Fundamental Changes<br />What is your future endpoint?<br />What is your approach to achieve the endpoint?<br />How do you make the transition while maintaining stability and security?<br />
    6. 6. Discussion<br />Joe Castro<br />Enterprise Architect<br />Dell<br />Mark Silber<br />IT Architect<br />Qualcomm<br />Raj Harapanahalli<br />Principal Architect<br />Genentech<br />Yeuk Yuan<br />VP IT Architecture<br />salesforce.com<br />
    7. 7. Q&A<br />
    8. 8. Questions for Everyone<br />Cloud strategy<br />Tell us a little about what you’re doing with Salesforce? Have you built any custom apps with Force.com?<br />How does cloud computing changed your IT architecture strategy?<br />Have you set up any specific guidance for your developers around when to use Force.com or other cloud options vs. on-premise development?<br />Integration<br />What types of integration architectures are you using with Salesforceand how has cloud computing changed your IT architecture with respect to integration?<br />Governance<br />What type of governance processes have you set up with your Salesforcedeployment? How do you manage change?<br />Force.com makes it easier for much less technical people to build custom applications. How have you balanced the desire for more people in the organization to build apps or change apps with the need for IT to centrally govern the apps<br />Mobile<br />What about mobility. Are there some inherent benefits of cloud platforms when it comes to mobile app deployment that you’ve taken advantage of?<br />
    9. 9. Questions for Specific People<br />Raj: How do you architect for multiple cloud sources? You’ve integrated Salesforcewith Google apps… what advice can you share?<br />Joe from Dell: What do you think about integration middleware in the cloud? You guys just bought Boomi, how do you see this new integration architecture impacting current IT architectures.<br />Yeuk: How much of your IT portfolio have you been able to shift to the cloud? What were the easiest choices and what are the hardest? <br />
    10. 10. Thank You!<br />
    11. 11. Enterprise Architecture Roundtable<br />
    12. 12. How Could Dreamforce Be Better? Tell Us!<br />Log in to the Dreamforce app to submit<br />surveys for the sessions you attended<br />Use the Dreamforce Mobile app to submit surveys<br />OR<br />Every session survey you submit is a chance to win an iPod nano!<br />