Defining your strategy for mobile success with salesforce1

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Defining your strategy for mobile success with salesforce1

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Defining your strategy for mobile success with salesforce1

  1. 1. Defining Your Strategy for Mobile Success with Salesforce1 Eric Bensley Salesforce1 Product Marketing
  2. 2. Defining Your Strategy for Mobile Success with Salesforce1 Eric Bensley Salesforce1 Product Marketing
  3. 3. Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward- looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services.   The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site.   Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
  4. 4. One question before we begin! When thinking about my mobile strategy, I define my mobile end users primarily as: A.  Employees B.  Customers C.  Partners
  5. 5. Driven by 6 Revolutions TrillionsBillions connected things customer transactions Sales Service Marketing Community Analytics Apps The Next Wave of Computing
  6. 6. Become a Customer Company Sales Service Marketing CommunityApps Analytics Connect with your customers in a whole new way
  7. 7. Apps Become a Customer Company Connect with your customers in a whole new way
  8. 8. 7 of 8 minutes spent in mobile apps Mobile Apps Mobile Web *Source: comScore Media Metric Multi-Platform & Mobile Metric, US Apps Dominate Time Spent on Mobile There is a Mobile App Revolution
  9. 9. Transportation Hotel Retail Music Movies Disruption is an App Away
  10. 10. 87%of C-level executives have a formal mobility strategy at enterprise or unit level Source: Accenture Mobility Insights Report 2014 Top Companies are Making Mobile a Priority
  11. 11. Deliver Apps for Employees and Customers with the Salesforce1 Platform All Your Employee Apps Customer Facing Apps Your Brand Your Logo
  12. 12. Salesforce1 Mobile App Brings Your Apps Forward Brings Your Customizations Forward Works Seamlessly Across Your Mobile Devices
  13. 13. Custom Apps 4M+ companies using the Salesforce1 Mobile app 100K ISV Apps + 300+ We’ve Seen Incredible Momentum with Salesforce1 Mobile
  14. 14. Salesforce1 Mobile Helps You Go Faster Faster Response Times Employee Productivity Faster Collaboration Faster Time to Find Information 24% 25% 27% 29%
  15. 15. Sales Path Duplication Management Account News New Features to Stay Up to Speed
  16. 16. GET THE REPORT salesforce.com/wearablesreport or SMS text “wearables” to 65454 Salesforce for Apple Watch Salesforce1 for Apple Watch Analytics Cloud for Apple Watch Salesforce Wear for Apple Watch
  17. 17. Easy Salesforce1 Mobile Setup and App Creation for Admins Lightning App Builder
  18. 18. Work Seamlessly with Microsoft + Open files from Sharepoint and One Drive Create, edit, share the files on the go Save back to Salesforce1 automatically
  19. 19. Customer Film
  20. 20. Rich Hind Solution Engineer Nikhil Dhingra Salesforce1 Product Marketing
  21. 21. DWR Delivers Employee Success with a Mobile Journey Sales Orders Sign a Deal Approval Requests Access Appointments View Client Profiles
  22. 22. Dan McBeth Global Head of Technical Operations
  23. 23. Luxury lifestyle management service for high net worth individuals Lifestyle managers have a complete view of the customer in Salesforce1 Lifestyle managers spend more time with members while staying informed Quintessentially delivers on its promises with Salesforce1
  24. 24. Deliver Apps for Employees and Customers with the Salesforce1 Platform Your Brand Your Logo Your Customer Facing AppsYour Employee Apps
  25. 25. RESERVATIONS Customer Facing Apps Built on Salesforce are Connected to Your Customer Data
  26. 26. Build Apps Faster Trunk Club Coca-Cola Honeywell ADP Virgin America Zeiss Academy of Art Time Warner Comcast Genentech Burberry Brown Forman More Apps Launched Per YearFaster Time to Market Faster Integration 70 % 80 % 47 % Apps4 M + Lyft
  27. 27. Leader in providing luxury travelers with exceptional vacations Customer facing mobile app connects members with concierge services App is connected to customer data in Salesforce
  28. 28. Plan Vacation Book Activities Contact Concierge View Itinerary Give Feedback Exclusive Resorts Delivers Customer Success with a Mobile Journey
  29. 29. Exclusive Resorts Delivers Customer Success with a Mobile Journey
  30. 30. Deliver Apps for Employees and Customers with the Salesforce1 Platform Your Customer Facing Apps Your Brand Your Logo Your Employee Apps
  31. 31. Salesforce1 Mobile App Workshops Salesforce1 Lightning Theater More Opportunities to Learn about Salesforce1 Today Product Showcase: Cloud Expo - Lower Level Product Showcase: Cloud Expo - Lower Level
  32. 32. Mobile Resources salesforce.com/mobile Success Community bit.ly/SuccessSalesforce1 Key Resources to Get Started

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