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Best practices to grow your small business with Salesforce

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Best practices to grow your small business with Salesforce

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Best practices to grow your small business with Salesforce

  1. 1. Best Practices to Grow Your Small Business with Salesforce
  2. 2. Action Energy Intro Video
  3. 3. Best Practices to Grow Your Small Business with Salesforce Sanj Bhayro Senior Area Vice President, EMEA SMB sbhayro@salesforce.com
  4. 4. Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
  5. 5. World’s mostadmiredsoftwarecompany #1 most admired in software #8 best company to work for 2011 • 2012 • 2013 • 2014 World’s mostinnovative company 4thYEAR INAROW! World’s #1 CRM company * Celebrating 16 Years of Success #3 intheUK
  6. 6. Thousands of Small Businesses Trust Salesforce to Help Them Find, Win and Keep Customers.
  7. 7. Niall Brady Area Vice President, Small & Medium Business nbrady@salesforce.com Best Practices to Grow Your Small Business with Salesforce
  8. 8. Growing Your Business Requires a Lot of Focus, on a Lot of Things
  9. 9. Growing Your Business Requires a Lot of Focus, on a Lot of Things Customers Are What Drive Growth
  10. 10. Tools Today Aren’t Connected to Give You a Complete View of the Customer
  11. 11. Tools Today Aren’t Connected to Give You a Complete View of the Customer How do you (re)focus on the customer?
  12. 12. Win Customers Find Customers Keep Customers Grow Your Business Connect to Your Customers with a Complete CRM Solution
  13. 13. Turn Your Marketing Team Into a Marketing Machine Find Win Keep Grow Build campaigns with detailed insights Find prospects on any channel Accelerate buyer journey with personalized nurturing 41% more leads Find
  14. 14. Give Sales the Power to Close Every Deal Find Win Keep Grow Understand your sales pipeline Know everything about your prospects Follow a repeatable, winning sales process 29% more deals Win
  15. 15. Deliver Amazing Customer Experiences Find Win Keep Grow Measure performance and grow Help customers faster Help customers help themselves 34% more customers Keep
  16. 16. Be Ready for Growth Find Win Keep Grow Go beyond marketing, sales, & service Customize to fit your business Integrate with your key systems 30 % Grow Your Business
  17. 17. Grow Your Business with a Complete CRM Solution Find Customers Keep Customers Win Customers
  18. 18. Customer Video
  19. 19. 68% Average Growth YoY Award Winning Microchip Cat Flaps & Feeders Founded in 2008 with 40 Employees Today
  20. 20. Dr. Nick Hill Founder & CEO SUREFLAP Sarah Metcalfe Head of Customer Service SUREFLAP
  21. 21. Demonstration Lesley Bell Senior Solution Engineer
  22. 22. 41%+ Sales Leads 29% + Win Rate 34% + Customer Retention 31% + Growth in Sales Let Us Help You Grow Your Business
  23. 23. Visit our Success Community Join your local User Group Our Commitment Come see us in the SMB Zone
  24. 24. Thank you

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