Chief Executives Are Easy! w/ Pete Ekstrom @thegoldcaller for @datadotcom


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Discover why chief executives are easy. Pete Ekstrom gives his tips on what to say to chief executives to get their attention and close more sales appointments to your calendar. Pete reviews his ‘Gold Call’ strategies that work!

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Chief Executives Are Easy! w/ Pete Ekstrom @thegoldcaller for @datadotcom

  1. 1. CEOs ARE EASY! 1
  2. 2. About Pete Ekstrom…• 300-years exp. in direct sales• Dealbuilders Founder• Author ~ The ‘Gold Call Script’ 2
  3. 3. Send your questions 3 ways: Tweet: @datadotcom #jigsawcontactsVia The Corner! in the Question’s box on your screen
  4. 4. Our Agenda…• De-Bunking the CEO Myths• Chief Executives & The ‘Attention Economy’• Calling the CEOs• Gold Calls for CEOs 4
  5. 5. De-Bunking the Myth…• CEOs Do NOT Bite! 5
  6. 6. De-Bunking the Myth (Cont.)The Problem With The C.E.O. is Y.O.U. 6
  7. 7. So… Why the F.E.A.R.?• No Sense of Purpose• Lack of Confidence• Risk Adversity• Wrong Dialogue …Leads to Sales Call Sabotage! 7
  8. 8. Time for a Breakthrough… 8
  9. 9. Fishing for CEO Prospects…•Tide = Time of Day•Bait = Your Call ScriptThe Prospecting ‘Dead Sea’9AM-5PM 9
  10. 10. Talking to CEOs…’Attention Filtering’ 10
  11. 11. ‘Box’ Your Dialogue – Get to the Point! 11
  12. 12. The Gold Call Script Ice-Breaker Lemonade Statement Focus Question Attention Question Scheduling Question © 2006 DealBuilders, Inc. All rights reserved.
  13. 13. How You Sound isHow You Sell…• Create the Perfect Script• Master Your Voice – The 75% Rule 13
  14. 14. Summary• Lighten Up!• CEOs Are People Too!• Own Your Purpose• Command Respect• No Such Thing as Failure…• The ‘Victory Dance’ 14
  15. 15. The Reality of Cold Calling…••• - Prospect Calls• Gatekeeper CallsRecorded phone calls with REAL Prospects! 15
  16. 16. Contact me… Peter Ekstrom••• 516-541-8160 16
  17. 17. Share your thoughts with us onThe Corner! us anytime: @datadotcom /datadotcom
  18. 18. Want to hear about upcoming webinars?Be sure you sign up on! Find more Thought Leadership content and past webinars/recordings on The Corner! us anytime: @datadotcom /datadotcom