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T H E M O N T H LY PA N - A R A B M A G A Z I N E
F O R A L L C A R E N T H U S I A S T S
Introduction
Automobile ...
Advertising Rates IN US DOLLARS Effective January 2012
FREQUENCY 1 - 5 6 & +
US $ US $
OUTSIDE BACK COVER 10 000 9 600
INS...
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Automobile 2012

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Automobile Magazine Rate Card 2012 - 2013

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Automobile 2012

  1. 1. 2 0 1 2 T H E M O N T H LY PA N - A R A B M A G A Z I N E F O R A L L C A R E N T H U S I A S T S Introduction Automobile is a leading motoring monthly published since 1994 by Mr. Ibrahim Fakhri, one of the most authoritative car specialist in the Middle East. Mr. Fakhri is a host of a weekly Automobile TV program, aired on Future TV. Automobile is designed to provide car enthusiasts with a comprehensive insight on the motoring industry. This is achieved through full dedication to professionalism, quality standard and outstanding commitment to readers and to the automotive industry. Editorial Profile News of the month: Comprehensive photographic reporting coverage of the latest car news. All local, regional and international news are available as they develop in the market. High-Tec Feature: The most advanced technical issues and developments. Quick Test & New Models: Provides an essential reports review of the latest models in the car industry encompassing several cars in each issue. Road test: Road test drivers provide detailed reports about their tests on new car models. Comparison: Comparative reviews of a particular car model with other competitors in the same category. Customer Car Trophy: An annual trophy that is presented to a car manufacturer for Customer care and commitment to the Middle East. Designs: Display of current and futuristic designs of various car manufacturers. Classic: Classic cars along with their features and history. Rallies & Formula Races: Covering local, regional and international rallies and Formula 1 races. Mechanical Data General Information Bleed size: 234mm X 306mm Trim size: 230mm X 300mm Print size: 210mm X 275mm Printing: Offset Material: CD format: Adobe Photoshop or QuarkXpress, colour proof required Screen: 300 LPI Closing date: 2 weeks prior to publication date Published Monthly at the mid of the month. Gatefolds, inserts and special operations are accepted, their rate is subject to prior agreement. Advertising agency commission: 20%Trim Print Special positions: 10% extra charge. Cancellations: 2 months notice for inside pages. Not accepted for covers.
  2. 2. Advertising Rates IN US DOLLARS Effective January 2012 FREQUENCY 1 - 5 6 & + US $ US $ OUTSIDE BACK COVER 10 000 9 600 INSIDE FRONT COVER SPREAD 11 500 11 000 INSIDE FRONT COVER 6 800 6 600 INSIDE BACK COVER 6 400 6 200 FULL PAGE COLOR 5 400 5 000 DOUBLE PAGE COLOR 9 400 9 000 HALF PAGE 3 200 3 000 THIRD PAGE 2 200 2 000 Circulation Gulf Copies Others Copies Saudi Arabia 35 500 Lebanon 9 000 UAE 8 000 Egypt 4 000 Kuwait 5 000 Jordan 1 500 Qatar 3 000 Syria 1 500 Bahrain 2 500 Algeria 500 Oman 1 500 Morocco 500 Yemen 1 000 Tunisia 500 Libya 500 GRAND TOTAL 74 000 Readership Profile Subscriptions Source Parc 2010/2011 KSA : 4,100 Sex Age UAE : 1,400 91% Male 53% 15-24 yrs. Kuwait : 1,600 9% Female 30% 25-34 yrs. Lebanon : 1,300 17% 35 &(+) yrs. Total : 8,400 Average Monthly Income Education 68% High/Upper Middle 8% Primary 27% Middle 18% Intermediate 5% Low 38% Secondary 36% University International - Exclusive media representatives UAE - MADA Advertising & Publicity. Capricorn Tower 9th floor Off.904, Sheikh Zayed Road Dubai, P.O.Box: 14259 - Dubai, Tel +(971-4) 331 6114, Fax: +(971-4) 331 6124, e-mail: dubai@rlpgroup.com SAUDI ARABIA - MARAYA T.C. Co. Ltd. Saudi Business Center - Madina Road, P.O.Box: 17657 JEDDAH 21494, Tel: +(966-2) 6526400/ 425/ 325/ 377, Fax: +(966-2) 6526440, e-mail: jeddah@rlpgroup.com SAUDI ARABIA - MARAYA T.C. Co. Ltd., Al Nemr Center (2) - Olaya Main Road, P.O.Box: 301434 - Riyadh, Tel: +(966-1) 2174340, Fax: +(966-1) 2174340, e-mail: riyadh@rlpgroup.com Kuwait - RLP International, Sahab Tower - Salhiya Area Kuwait City, P.O.Box: 160, Dasman 15452 - Kuwait, Tel: +(965) 2430737/ 0766/ 1073, Fax: +(965) 2430789, e-mail: kuwait@rlpgroup.com LEBANON - RLP s.a.r.l, Lazaristes bldg. Bloc A2-2, Central district, P.O.Box: 11-7007, Beirut, Tel: (961-1)970612 - (961-3)919933/55, Fax: (961-1)970611, e-mail: beirut@rlpgroup.com FRANCE - REGIMED France, 120, Ave. Charles De Gaulle, 92200 Neuilly-sur-Seine, Paris, Tel: +(33-1) 72920612, Fax: +(33-1) 72920610, e-mail: regimed.fr@rlpgroup.com
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