SEO News from April 2015
By : Saijo George
Twitter : @Saijo_George Web : saijogeorge.com

.. and you are ?
• I am Saijo George. I work as an internet marketer at Envato , the folks
behind sites like ThemeForest.
New Project
Help Me Build . IO
Twitter : @Saijo_George Web : saijogeorge.com

Twitter : @Saijo_George Web : saijogeorge.com

• Adsense Social Casino Beta via
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• June 2015 - Phone # verification in call extension and location
extension. 3 ways to verify it.
• New AdSense performance report – opt-in
Twitter : @Saijo_George Web : saijogeorge.com

• Keyword Planner shows you competitor data
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• New mobile UI for devices with slow internet
• Google drops In Depth Article Title from SERP
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• Transfer ownership of YouTube Channel between Google+ profiles
• Google is getting in to the home services market.
• Bing starts to display Mobile Friendly label in SERP
• Apparently Google launched it's Doorway algo update
• Signup to beta test App Indexing features
Twitter : @Saijo_George Web : saijogeorge.com

Change of Address Tool in GWT adds subdomain support
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• EU Opens Anti-Trust Investigation On Google & Android
• Yandex tried to take links out of the ranking equation, it did not go all
that well and they are bringing it back.
Faster Adwords conversion tracking
Twitter : @Saijo_George Web : saijogeorge.com

App Indexing a ranking factor and now shows install button in
mobile SERP.
70 new Google Now partners to show a variety of now cards.
People also ask.. test in SERP
Twitter : @Saijo_George Web : saijogeorge.com

• Mobile SERP now shows Site Name instead of URI – Don’t fake it.
• Yahoo will continue to serve Bing ads and search results for a
majority of its desktop search traffic.
• Search Funnels are now “Attribution” in AdWords
Twitter : @Saijo_George Web : saijogeorge.com

• Emoji works in Desktop SERP
• Google wants Video publisher’s opinion on Indexing and Ranking.
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• Faster and lighter mobile web pages for Indonesia. Normal vs
transcoded version
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• Matched content - a free content recommendation tool for AdSense
publishers
• Google is working on a new AJAX crawling mechanism
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• Bing offers one box answers in SERP
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• Google gives some webmasters access to Search Analytics in GWT
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ADSENSE / ADWORDS
• Mobile Friendly Label On AdWords Ads
• Mandatory Shipping rates for Google Shopping causes issues for AU
advertisers.
• New AdWords announcements May 5 - LiveStream
Twitter : @Saijo_George Web : saijogeorge.com

ADSENSE / ADWORDS
• Google is retiring the Previous payments report from Adsense. You
can download the data before June 30th
Twitter : @Saijo_George Web : saijogeorge.com

Social
• Apply for Pinterest API beta
• Google+ Launches Pinterest Clone Collections
Twitter : @Saijo_George Web : saijogeorge.com

Social
• Facebook balancing content from Friends and Pages : multiple post
block from same publisher relaxed, content from friends you care
about more prominent in News Feed, but content they like will be
pushed down.
Twitter : @Saijo_George Web : saijogeorge.com

Twitter : @Saijo_George Web : saijogeorge.com

Twitter : @Saijo_George – I usually tweet about #SEO and #design
Site : saijogeorge.com
Twitter : @Saijo_George Web : saijogeorge.com