V10 getting the_job_cover letters


Published on

Published in: Career, Business
1 Like
  • Be the first to comment

No Downloads
Total views
On SlideShare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide

V10 getting the_job_cover letters

  1. 1. SEQUENCE OF EVENTS 1. --- Market yourself 2. --- Send Resume and cover letter (to employers and recruiters) 3. --- Keep track of the places you submit your resume to 4. Next day --- Fallow up with everyone you send a resume to be sure they received it. 5. --- Receive a call or email (from employer or recruiter) 6. Same day --- Send a contact Fallow up letter (to employer and recruiters) 7. --- Invitation to interview (from employer) 8. Same day --- Send Confirmation letter outlining your objectives of the interview with portfolio attached 9. Next day --- Send a Letter of introduction (to employer) 10. --- Prepare a Portfolio for each interview 11. --- Prepare one mini Portfolio for each person interviewing you plus 3 extra portfolios 12. --- Go to the interview location the day before the interview to check it out, notice the way people dress 13. --- The interview happens 14. Same day ---Send an Interview Fallow up letter 15. --- You get hired (Horary :) 16. Send thank you letters to the HR people, head hunters, and anyone else that helped you get this job :>) 17. --- You dont get the job 18. Send a letter of disappointment and wish them good luck and a successful project. Types of lettersYou should write a sample letter for each type of letter. Keep them on file ready to customize to a specific need. cover letter contact Fallow up letter Interview confirmation letter Letter of introduction Interview Fallow up letter Thank you letters Letter of disappointment (I personally know people that have been hired as a direct result of this letter)
  2. 2. Cover lettersDo hiring professionals even read cover letters for senior candidates anymore? Some say yes;some say no, they don‟t bother unless the resume in question has grabbed their attention.The simple answer is that you should assume your resume will merit a look at your cover letter;always include one (either as a separate document or an e-mail that acts as one); and make itexceptional, so you stand out from the crowd. TheLadders talked to hiring and careermanagement professionals to find out exactly how a good cover letter is laid out and what itcontains.Dear who?The salutation is your first chance to make contact with a hiring professional, but it‟s one spotwhere laziness often wins out over due diligence. We‟re talking about the “Dear Sir or Madam”approach. What this generic salutation says isn‟t positive: Namely, that the author couldn‟t bebothered to find out the hiring manager‟s name.Abby Kohut, president and staffing consultant at Staffing Symphony, suggests job seekers caneasily locate the right person online: “To find the name of the hiring manager, try searching onGoogle or LinkedIn,” she said. “Even a good guess scores you points because it indicates thatyou tried harder than everyone else.”Why do you want to work here?Kohut recommends that job applicants make sure to mention the name of the company in theletter, followed by an explanation of why they‟re interested in working there. “Make sure thatyou really mean what you say,” she said. “Recruiters have a way of sensing when you are beingless than truthful. Our goal is to hire people who sincerely want to work at our company — itsthe job of your cover letter to convince us.”Bombastic claims are just as bad as insincerity. Brooke Allen, a hiring manager at MapleSecurities, said he hates it when job seekers claim in their cover letters that they‟re his “bestcandidate.” “How can they know without evaluating all my candidates?” he asked.You also need to make a sales pitch as to why the employer should want to work with you,Kohut said.“Your letter should explain what you can do for your ‛customer,‟ not what you are selling,” shesaid. “The key is to give the reader a small glimpse into your background, which encouragesthem to want to learn more by reading your resume.”Length and format
  3. 3. Job coach and author Susan Kennedy, of Career Treking, provided this outline for a good,succinct cover letter:First paragraphIntroduce yourself and state why you are writing; you are enthusiastically presenting yourself fora job, and your background makes you the best candidate. List a referral source if possible.Second paragraphList your value to the company. Describe how you will contribute to the company from DayOne. This should be based on research of the company and job. Share knowledge of thecompany‟s goals, accomplishments and opportunities.Third paragraphCall to action. Ask for the interview and state when (exactly) you will follow up.If you are responding a job posting, Kennedy recommends a column approach with bulleted listsof requirements and descriptions of how your background matches them:Job Requirements: 1-2 years of general accounting experience.Your experience: Tracked expenses and all financial reporting for a government subcommittee.Job Requirements: Attention to detail.Your experience: Edited manuscripts to ensure American English vs. British English.Kennedy notes that cover letters “can also be used to bridge your background and the job.” Sheoffered up an excerpt from the cover letter of a client with a degree in political science whowants to get a job in the video-gaming business:“As you can see, my resume is attached. But what you won‟t see on my resume is my passion forvideo gaming: it is how I see the world. My analytical skills and attention to detail will enableme to help solve the caller‟s problems and ensure a high-quality product.”Perfect spelling and grammar are mandatoryA cover letter is “a writing-skills evaluation in disguise,” Kohut said. “When recruiters are facedwith large stacks of resumes for new positions, youll never make the first cut if they notice evenone spelling or grammar mistake on your resume or cover letter.” Make sure that even an e-mailis scrupulously proofread.
  4. 4. Some advice 1. Include an informational gift––something the interviewer would find interesting, based on what you talked about or on the notes you took. This could be a link to a publication about a topic you discussed, or tips on how to improve an activity or sport the interviewer mentioned. By adding the small gift you keep your name and personality among those at the top of the hiring managers list. You affirm your interest in the job but also your interest in the employer as a person. This makes a huge difference. Continue contacting the hiring manager on the same day every week until the position is filled. When the time comes, you may be the one to fill it. 2. Sign off with a friendly closing such as warm regards or yours with appreciation. Tactics hiring professionals loveSometimes a gesture can impress a hiring professional. Kohut was once beguiled by a candidatewho read her LinkedIn profile and saw that she had won a ping-pong tournament. “He sent me aping-pong paddle in the mail and wrote a cover letter with ping pong-themed language in it,” shesaid, including sentences like these: "Id like to get in the game." "I bring energy, intelligence and motivation to the table." "I now feel compelled to drive home positive business results."For Allen, the most effective cover letters are those that do one of the following two things inone sentence or two: They make a compelling statement that begs a response, or they ask aquestion that must be answered.“A good approach is to ask for clarification of a point that makes it clear they have done theirhomework, as in: „Your ad said X while your Web site said Y … Could you help me understandZ?‟ ” he said. “I believe the goal of the job seeker is to start a conversation rather than just throwa resume into a pile.” Tactics that hiring professionals hateAllen said that cover letters or cover e-mails should not only be “well written with properspelling, grammar, punctuation and capitalization,” but they should also leave out abbreviationsor emoticons.Phrases like “i dunno,” lolh,” “i dnt cf,” “!!!,” “dgms,” “WTF” and using all capital letters haveno place in professional correspondence, he said.
  5. 5. “I am not against people who are into texting, if they use it when they text,” he said. “But I likethe full expressiveness of our language and the keyboard.”Abbreviations are also inappropriate. They‟re not expressive, Allen said, and using them risksconfusing your reader, who might not know what their spelled-out versions are. Things to think about 1. what makes me tick 2. what can I deliver` 3. how do I make my work place better 4. why am I in demand 5. why should you hire me 6. personal brand = Value + motivation 7. "5 Strengths and Weaknesses – Do a SWOT (strengths, weakness, opportunities and threats) analysis. Helpful URLs 8. Interview fallow up and other letters http://jobsearchtech.about.com/od/followupletters/Writing_Follow_Up_Letters.htm 9. over 40 job search http://internsover40.blogspot.com/2009/11/top-10-tips-for-personal-branding_10.html 10. great personal branding article http://internsover40.blogspot.com/2009/11/top-10-tips-for-personal-branding_10.html The cover letter 1 - General Cover Letter. This letter is written to support the resume and has the broadest use in job search. When contacting a company "cold", a general cover letter is your best bet because the primary purpose is to introduce you and highlight some of the key points brought into the resume. Sometimes referred to as a "broadcast letter", it can be used when sending your resume to many recipients at once in a mass mail, too. While general in nature, the general cover letter should be "employer focused" meaning the wording shows the reader how the company could benefit from the job seekers experience. A general cover letter does not mention specifics such as salary requirements but may mention relocation if it is an issue. Just as objectives are not used on resumes, language that details the wants of the job seeker such as "Im looking for a permanent position with a stable company" should be avoided. The cover letter is a sales document that grabs attention, communicates a professional, intelligent message, and shows the benefits of the "product" (the job seeker).
  6. 6. The general cover letter should always end on a proactive note stating the job seekers intentionto follow up with the employer rather than closing with a passive "I await your call" message.End the letter with a specific message about when and how you will follow up and then makesure to follow through. The squeaky wheel gets the oil and the squeak starts right here in thecover letter. How many job seekers say "I will follow up with you by email next Wednesday" andthen actually do it? Very few! Thats why it makes you stand out when you actually do what yousay you will do.2 - Targeted Cover Letter. When answering a specific job advertisement or responding to anopening for which you have details, a targeted cover letter is the one to use. A targeted lettercan be morphed from a General Cover Letter but the content will change to some degree. Firstof all, the Targeted Cover Letter will mention the specific opening by job title in the firstsentence so the reader knows it is a response to the advertisement. It is important for thereader to understand right away which position is being targeted.Second, the Targeted Cover Letter will bring in specific qualifications which correspond to therequirements outlined in the advertisement. For example, if a job ad states "3-5 yearsexperience in Accounts Receivable" is a top requirement, the Targeted Cover Letter wouldinclude verbiage that draws attention to the qualification in that area; perhaps something like"While the position requires 3-5 years experience in AR, I can offer you that and more. Mybackground in Accounts Receivable encompasses almost 7 years of managing over $500,000 inreceivables and I have reduced 90 days outstanding by over 75% over the last two years." TheTargeted Cover Letter can be a fantastic sales tool, especially when you have all "must have"requirements and many of the additional qualifications the employer hopes to find.3 - Recruiter Cover Letter. A recruiter is not an employer so a cover letter that goes to arecruiter needs to be different. It is important to understand the dynamics of how recruiterswork and to keep that in mind when creating the cover letter. Recruiters look for candidates foractive, open positions and for positions they fill on a regular basis which can be anticipated.Recruiters do not look for jobs for candidates. The recruiter will review your resume to see ifyour qualifications match up for any active, open positions. If not, the resume is stored in thedatabase for possible future open positions that will match up. The recruiters job is to vet thoseselectees very closely so the employer is provided with a selection of great candidates – notmediocre or "maybe" candidates. All this should be kept in mind when working with recruitersso your expectations are realistic.A cover letter to a recruiter will contain some information that normally is not included in thetwo other types of cover letters. First, the target salary range should be given to the recruiterincluding base salary and benefits. The one issue for which a recruiter will aggressively advocateon your behalf with an employer is salary because it benefits the recruiter to attain as high asalary as possible. It is to your advantage to work with the recruiter and be open about yoursalary requirements from the start.At the same time, salary is a limiting factor for recruiters. The employer gives them a rangewithin which to work. Some recruiters only take assignments at or above certain salary levels,for instance over six-figures. The recruiter needs to know where you fall in the range and it isacceptable to state a range that you are willing to consider. Remember, the recruiter will alwaystry to get the best salary possible for you with the employer if you are the selected candidate so
  7. 7. be realistic and honest.Relocation flexibility, willingness to "pay your own freight" on relocation, and other factors ofyour employment can be provided a recruiter in the cover letter. If a company has stated norelocation assistance is available, knowing you are willing to foot the bill to move yourself issomething the recruiter needs to know.In general, there are some general guidelines that apply to cover letters. All cover letters shouldbe kept to one page or less when printed or viewed onscreen. Just like in resumes, typos incover letters are not acceptable. The name header of the cover letter should also match that ofthe resume so you have a consistent presentation. And finally, the use of "I" should be limited asmuch as possible throughout the cover letter so it there isnt a repetitive sentence structurethroughout.About the Author:Alesia Benedict, Certified Professional Resume Writer (CPRW) and Job and Career TransitionCoach (JCTC) is the President of GetInterviews.com, the countrys leading resume writing firm.They provide professionals with customized, branded resumes and career marketingdocuments. Her and her firms credentials include being cited by JIST Publications as one of the"best resume writers in North America," quoted as a career expert in The Wall Street Journal,and published in a whopping 25+ career books. Established in 1994, the firm has aided morethan 75,000 job seekers to date. All resume writers are certified writers. GetInterviews.comoffers a free resume critique and their services come with a wonderful guarantee -- interviews in30 days or theyll rewrite for free!