Experiences in Implementing SH Practices WS - Ann Lewandowski

Experiences in Implementing SH Practices WS - Ann Lewandowski
Ann Lewandowski: Coordinator
Anna Cates: State Soil Health
Specialist
Economist, Soils Technician,
Communication Specialist
Funding:
BWSR, WRC, USDA CIG (3 years)
Leadership Team:
• Board of Water and Soil Resources
• Water Resources Center
• Soil Water and Climate
• Extension
• NRCS
• MN Dept of Agriculture
• MASWCD
Problems
• Linking soil health and water quality
Problems
• Linking soil health and water quality
• Closing the innovation adoption chasm
Geoffrey Moore, “Crossing the Chasm”
Problems
• Linking soil health and water quality
• Closing the innovation adoption chasm
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Experiences in Implementing SH Practices WS - Ann Lewandowski

Editor's Notes

  1. Initiated and funded by our state conservation agency, BWSR, and the WRC. Mission is to expand outreach to local government, private consultants, and private organizations. Coordinate research Expand networking to support the diverse and dispersed practitioners.
  2. Mission is to expand outreach to local government, private consultants, and private organizations. Coordinate research Expand networking to support the diverse and dispersed practitioners.
  3. Geoffrey Moore, “Crossing the Chasm”. Based on Rogers’ bell curve of the innovation adoption lifecycle. Each groups needs different messaging and support, so strategize for one at a time, building on the previous. Chasm, the most difficult transition. between early adopters and the early majority (visionaries and pragmatists)
  4. Geoffrey Moore, “Crossing the Chasm”. Based on Rogers’ bell curve of the innovation adoption lifecycle. Each groups needs different messaging and support, so strategize for one at a time, building on the previous. Chasm, the most difficult transition. between early adopters and the early majority (visionaries and pragmatists)
  5. Geoffrey Moore, “Crossing the Chasm”. Based on Rogers’ bell curve of the innovation adoption lifecycle. Each groups needs different messaging and support, so strategize for one at a time, building on the previous. Chasm, the most difficult transition. between early adopters and the early majority (visionaries and pragmatists)