Leasetopia

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Leasetopia

  1. 1. Startup Weekend Boston October 16, 2011 Rental Zen
  2. 2. Who? <ul><li>Experienced entrepreneurs </li></ul><ul><li>Experienced developers </li></ul>Leaseutopia.com x3! BusinessWeek Best Entrepreneurs 25 and Under!
  3. 3. Pain Leaseutopia.com Being a renter in a large city can be difficult
  4. 4. Leaseutopia.com Less Of :
  5. 5. Leaseutopia.com More Of :
  6. 6. Solution Leaseutopia.com Let roommates consolidate rent into one epayment, submit & track repair requests, and view & submit apartment ratings.
  7. 7. Only Need a Small Piece Leaseutopia.com * * * *40M Renters in US Our initial Market Large Market to Expand
  8. 8. Competition Leaseutopia.com
  9. 9. Survey Says….. Leaseutopia.com Tenant Initiated Landlord Initiated Online Payment Split Payment Repair Request Rating LeaseTopia Buildium PayYourRent SmartRentOnline WilliamPaid Positive Negative
  10. 10. Leaseutopia.com
  11. 11. How To Make….. Leaseutopia.com
  12. 12. Why Will Customers Pay? <ul><li>Direct Electronic Payment: $2.99/Transaction </li></ul><ul><li>Credit Card Processing: 2.9% +.30 </li></ul><ul><li>Monthly Subscription </li></ul><ul><ul><li>Tenant: Free </li></ul></ul><ul><ul><li>Landlord: $9.99 </li></ul></ul><ul><li>Advertising </li></ul><ul><ul><li>Standard Rates </li></ul></ul>Leaseutopia.com
  13. 13. Validation Leaseutopia.com * * *30 Respondents More than 50% willing to pay 80% still write a check
  14. 14. Customer Acquisition <ul><li>University Off Campus services </li></ul><ul><li>Targeted engagement advertising </li></ul><ul><li>Brokers </li></ul><ul><li>SEO </li></ul>Leaseutopia.com
  15. 15. Obligatory Hockey Stick Projections Leaseutopia.com 2,200 * Spend * Spend Revenue Operating Margin
  16. 16. Progress/Future <ul><li>Backend built out </li></ul><ul><li>Prototype in testing </li></ul><ul><li>Customer validation </li></ul><ul><li>Renter toolkit </li></ul><ul><li>Customer acquisition </li></ul><ul><li>Strategic ad partnerships </li></ul>Leaseutopia.com So far… Future development Removing the Awkward Hassle of Renting
  17. 17. Leaseutopia.com DEMO TIME
  18. 18. Leaseutopia.com
  19. 19. Financial Assumptions Leaseutopia.com

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