Why Your Real Estate Investing Business Should Include a Short-Sale Negotiation Manager
Why Your Real Estate Investing Business Should Include a
Short-Sale Negotiation Manager
– Strategic Real Estate Coach
The most successful real estate investing companies have a Short-Sale
Negotiation Manager. What do they know that you don’t?
You might be surprised to learn that most successful real estate investing companies,
whether giants or tiny mom-and-pop operations, have a Short-Sale Negotiation
Manager. Why is that, you ask? Because, dear reader, they’re critical to the success of
the business, as you will see.
A good Short-Sale Negotiation Manager will have between 20 and 30 properties in their
active file. This can quickly translate into the sale of up to half a dozen or so properties
every month. Meaning annual sales of just short-sales could easily hit the million-dollar
mark, or even more. Now we begin to see the importance of this key team member.
What Role Will Your Short-Sale Negotiation Manager Play?
Briefly, this manager is responsible for negotiating and processing all of your company’s
short-sale properties. They must possess a wealth of technical information about the
minutia of short sales in order to effectively do their job. You want someone who’s good
1. Negotiating – Your Short-Sale Negotiation Manager must negotiate with the lender
on your behalf in order to get you, the owner of the investment company, the best
2. Communicating – They must be in continual contact with the bank, the homeowner,
the selling agent, the buying agent, the rehab manager, and even you in order to
schedule the funding.
3. Coordinating – They handle coordinating the closing. Once the offer gets approved
they deal with the title company to do the title work and set a closing date. They also
must coordinate all the paperwork for the short-sale, which gets submitted to the
As you can see, the Short-Sale Negotiation Manager is a pretty important person in the
world of real estate investing. They are knowledgeable, intelligent negotiators who know
how to put a short-sale deal together and can generate a million of dollars, or more, of
sales for your company year in and year out.
We recently did a podcast on working with a Short-Sale Negotiation Manager. Did you
catch it? If you’re serious about real estate investing, make sure you subscribe to the
Real Estate Investing Made Easy podcast. It’s one of the easiest ways to pick up some
solid training from the industry’s most successful investors – and it’s completely free.