Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

#1 Seminario SQcuola di Blog - Apertura Classe II

1,067 views

Published on

La Presentazione utilizzata per il SEMINARIO #1 SQcuola di Blog - Classe II

Published in: Education
  • If you need your papers to be written and if you are not that kind of person who likes to do researches and analyze something - you should definitely contact these guys! They are awesome ⇒⇒⇒WRITE-MY-PAPER.net ⇐⇐⇐
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THE BOOK INTO AVAILABLE FORMAT (New Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://urlzs.com/UABbn } ......................................................................................................................... Download Full EPUB Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... Download Full doc Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... Download PDF EBOOK here { https://urlzs.com/UABbn } ......................................................................................................................... Download EPUB Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... Download doc Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THE can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THE is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBOOK .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, CookBOOK, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, EBOOK, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THE Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THE the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THE Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THE BOOK INTO AVAILABLE FORMAT (New Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://urlzs.com/UABbn } ......................................................................................................................... Download Full EPUB Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... Download Full doc Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... Download PDF EBOOK here { https://urlzs.com/UABbn } ......................................................................................................................... Download EPUB Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... Download doc Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THE can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THE is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBOOK .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, CookBOOK, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, EBOOK, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THE Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THE the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THE Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THE BOOK INTO AVAILABLE FORMAT (New Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THE can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THE is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBOOK .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, CookBOOK, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, EBOOK, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THE Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THE the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THE Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THE BOOK INTO AVAILABLE FORMAT (New Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THE can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THE is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBOOK .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, CookBOOK, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, EBOOK, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THE Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THE the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THE Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here

#1 Seminario SQcuola di Blog - Apertura Classe II

  1. 1. MASTER A DISTANZA inSOCIAL MEDIA MARKETING
  2. 2. Social Media e SQcuola di Blog Prima foto di Classe Collegatevi…
  3. 3. La classe II in Italia San Benedetto del Tronto, AP Cortenuova, BG LAquila, AQ Trasacco, AQ Catania, CT Roma Bologna, BO Cosenza, CS San Lazzaro, BO Cala Fighera, CA Firenze, FI Genova, GE Parma, PR Sesto Fiorentino, FI San Pietro in Lama, LE Tolentino, MCCinisiello Balsamo,MI Sassuolo, MO Milano, MI Barlassina, MB Napoli, NA Bovolenta, PD Legnago, VR Reggio Emilia, RE Chirignago, VE Badia Polesine, RO Arcugnano, VI Albano Laziale, RM Cava de Tirreni, SA San Francesco al Campo, TO
  4. 4. Struttura Organizzativa MasterDirettore Business Unit LEN - Digital Strategy Management:Diego Ghezzi, Presidente di LEN Soc. Coop,diego.ghezzi@gruppolen.itResponsabile Master FAD Edotto SQcuola di Blog e SQcuola di Blog Academy:Andrea Alfieri,andrea.alfieri@gruppolen.itResponsabile Business Unit Distance Learning LEN System e responsabile tecnico progetto SQcuola di Blog:Luca Miccoli,luca.miccoli@gruppolen.itResponsabile Customer Care Master FAD Edotto SQcuola di Blog:Chiara Zantelli,chiara.zantelli@gruppolen.itDirettore Commerciale LEN e referente aziende Master FAD Edotto SQcuola di Blog:Massimo Zilioli,massimo.zilioli@gruppolen.it
  5. 5. Il Consiglio D’Istituto Massimo Chiara ZantelliAndrea Alfieri Segreteria Zilioli Preside Coordinamento Provveditore Raffaella Luca Miccoli Marco Fabbri Morgan Bovo Coordinatore Gagliano Vice Preside Coordinatore Tecnico Vice Preside Business Didattico Bloggers Edotto.it LEARNING EDUCATION NETWORK
  6. 6. Come nasce la SQcuola di Blog ? Andrea Geom Alfieri
  7. 7. Perché un Master simile?• Buon senso• Nuovi scenari - Esigenze di Aziende• Nuovi scenari - Esigenze di individui• La rapidità di diffusione dei Social Media• Le nuove Professionalità richieste• La perdita di controllo• La complessità di un nuovo sistema di dialogo• La necessità di collegarsi• La necessità di proteggersi
  8. 8. Da dove nasce l’idea?• E’ un progetto nato da persone non aziende• Nasce come Bottom up• Nasce dalla condivisione di esperienze• Nasce da Formatori e consulenti sul campo• Nasce dalle esigenze di clienti e studenti• Nasce dalle esperienze che emergono altrove• Nasce da storie di successo e fallimento• Nasce dalla voglia di dare valore• Nasce dalla voglia di divertirsi e giocare• Non nasce dall’idea di guadagno (è gratuito)
  9. 9. Quale è l’obiettivo?• Creare nuovi professionisti in un network visibile, credibile e professionale• Dare consapevolezza e creare opportunità• Creare un network partecipativo• Condividere ed accrescere professionalità• Insegnare dinamiche e regole nuove• Insegnare strumenti e loro utilizzo• Imparare a collaborare• Cambiare cultura da individuo a community
  10. 10. Mappiamo la SQcuola di Blog Web Marketing, SEM, DEM Community Formazione, ManagementEducation Coaching (aggregazione) SEO, Grafica,Copy – Content Programmazione, Marketing mobile Reputation Management
  11. 11. Da quali esigenze nasce?• Le Aziende hanno (ed avranno sempre più) bisogno di operatori in grado di gestire le proprie comunicazioni in modo “Social”• Ci sono tante persone che cercano l’opportunità di imparare una nuova professionalità per confrontarsi, entrare o evolversi nel mondo del lavoro Si può fare Business partendo dalle persone…?
  12. 12. Aziende…• Il 31 marzo 2012 è la data che sancisce linizio degli abbinamenti e del lavoro congiunto tra: – Partecipanti allievi (bloggers) – Partecipanti aziende – Aziende L’abbinamento prevede esercitazioni pratiche, progettazione di strategie e loro esecuzione Progetti veri, opportunità vere!
  13. 13. Cosa daremo alle Aziende…
  14. 14. La Gita - Segnate la data• Il 20 aprile, il 21 aprile e il 22 aprile 2012 è prevista la sessione in presenza fisica del Master a Parma presso il Centro Congressi e la sede di LEN.
  15. 15. Da dove partire?Risposta: Dalla classe! Rendiamola evidente e visibile Area contenuti: Social content/Network LinkedIN (profilo aziendale) Facebook (fan page) Flickr (profilo) Youtube (profilo) Slideshare (profilo) Twitter
  16. 16. Collegio DocentiIL PRESIDE:Andrea Alfieri, Blogger, formatore, corporate consultant in ambito internazionaleCORPO DOCENTIMassimo Zilioli, giornalista pubblicista esperto di comunicazione, imprenditoreMassimo Vologni, Consulente Sales & Marketing, imprenditoreMarco Artusi, docente universitario, imprenditoreAlberto Monteverdi, docente universitario e consulente web designerAnna Perna, counselor, attrice, scrittrice e bloggerPaola Poggioli, docente e scrittricePaolo Vallicelli, formatore, consulente e docenteAndrea Maurizzi, docente, consulente e assistente universitarioMarco Maltraversi, autore, consulente e docente esperto SEOLuca Miccoli, specialista e-learning, consulente e docente esperto Video EditingOsvaldo Danzi, creatore di “FiordiRisorse Network” e specialista risorse umaneMarco Fabbri, consulente aziendale, Expert evaluator presso European CommissionGiovanna Coppini, consulente Web e manager della comunicazione …ed altri che conoscerete strada facendo…
  17. 17. Da Progetti didattici a Progetti veri• www.giornatadellabellezzasostenibile.com• 4 Bloggers• Propongono• Convincono• Contrattano• Realizzano
  18. 18. Alcuni Progetti didatticiSe vogliamo creare un NETWORK DI PROFESSIONISTI NEWMEDIA l’offerta di valore formativo non è sufficiente. Si impara facendo oltre che ascoltando, divertendosi,spingendo i limiti, sfruttando le opportunità nuove che questistrumenti forniscono:3 Novità formative:1) Abbinamento Aziende – Blogger su Progetti concreti2) Progetti di gruppo “lavorare da remoto”3) Blog-Role (teatro blogging)4) PAF Marketing (pick a fight)
  19. 19. Un Progetto Open SourceSQcuola di Blog è un progetto nato da professionisti, piuttosto cheda aziende, abbiamo l’opportunità di rendere i contenuti del pianodidattico aggiornabili ed aperti a contributi esterni al Gruppo LEN.Chiunque abbia voglia di partecipare può farlo, ed in cambioaccedere ai contributi già presenti. E’ una banca delle conoscenzein cui il talento e l’esperienza si condivide e ci fa crescere.Non è quindi un progetto chiuso, ma aperto al contributo di chisente di voler aggiungere valore ai nostri studenti. Ci sono regole estandard da seguire, tutto avviene in modo spontaneo e gratuito.Dalla condivisione partecipativa nasce valore vero per i nostristudenti e per coloro che seguiranno nelle future edizioni.
  20. 20. Sqcuola di Blog SUL WEB

×