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What's next for social media


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Bob Carelton's presentation for SMCSeattle's Ed event - Legal Aspects of Social Media

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What's next for social media

  1. 1. Nobody sees it happening, but the architecture of our time Is becoming the architecture of the next time. . . . --Mark Strand, The Next Time William Carleton (@wac6) August 12, 2010
  2. 2. YESTERDAY TODAY <ul><li>User generated news </li></ul><ul><li>Frictionless information </li></ul><ul><li>Personal reputation </li></ul><ul><li>THE NEXT TIME </li></ul><ul><li>Crowdsourced or entrepreneurial journalism? </li></ul><ul><li>Public or private internets? </li></ul><ul><li>Objective or curated identity? </li></ul><ul><li>Accountability journalism </li></ul><ul><li>Office-worker productivity software </li></ul><ul><li>Corporate branding </li></ul>
  3. 3. Tensions Social Media Exploits to Produce Surprise & Delight <ul><li>private >>>> </li></ul><ul><li>commercial >>>> </li></ul><ul><li>branded >>>> </li></ul><ul><li>secret >>>> </li></ul><ul><li><<<<public </li></ul><ul><li><<<< public </li></ul><ul><li><<<< academic/civic </li></ul><ul><li><<<< transparent </li></ul>
  4. 4.
  5. 5. The Workings of Your Online Brand
  6. 6. Pessimist Optimist Life is on the surface
  7. 7.
  8. 8. . . . And the dazzle Of light upon the waters is as nothing beside the changes Wrought therein, just as our waywardness means Nothing against the steady pull of things over the edge. Nobody can stop the flow, but nobody can start it either. --Mark Strand, The Next Time