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Social Media Club Columbus Top Trends to Watch in 2013

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Michael Stephenson of Big Red Rooster presented to the Social Media Club of Columbus on January 15, 2013 about the Top Trends to Watch in 2013.

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Social Media Club Columbus Top Trends to Watch in 2013

  1. 1. Social Media Club ColumbusTop Trends to Watch in 2013January 15, 2013
  2. 2. MULTIDIMENSIONALBRAND EXPERIENCECOMPANY. Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  3. 3. #WTFisOmniChannel?Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  4. 4. OMNI-CHANNEL,LIKE HIPSTER,IS OFTEN USEDARBITRARILY. Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  5. 5. CHANNELIS OLD-SCHOOL.TOUCHPOINTIS NEW-SCHOOL. Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  6. 6. OM•NI-CHAN•NEL (N).THE EXECUTION OF A SEAMLESS ANDCONSISTENT SHOPPING EXPERIENCESTRATEGY ACROSS RELEVANT TOUCHPOINTS. Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  7. 7. A PRESENCEALONE DOESN’TSATISFY NEEDS. Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  8. 8. #ExperiencePrinciples Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  9. 9. INSPIRATIONALMOMENTS AREUBIQUITOUS.CAPITALIZEON THEM. Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  10. 10. CHALLENGE ANDREWARD IS FUN.USE GAMIFICATION. Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  11. 11. USABLE IS KEY.KEEP IT SIMPLE,STUPID. Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  12. 12. CONTEXTIS KING.BE ACCESSIBLE. Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  13. 13. PREDICTIVEINTELLIGENCEIS ACCEPTED.UTILIZE PASTBEHAVIOR. Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  14. 14. ALL SENSES DESIRESTIMULATION.AMPLIFY THEEXPERIENTIAL. Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  15. 15. THE JOURNEY ISCONTINUOUS.ALLOW THEM TOPICK UP WHERETHEY LEFT OFF. Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  16. 16. LIVES AREAUTOMATED.ENABLE AREPEATABLEPROCESS. Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  17. 17. MAKE ITINFORMATIONAL.IT’S EXPECTED. Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  18. 18. LIVES ARE LIVED OUT LOUD.CREATE SHAREABLEMOMENTS. Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  19. 19. INSPIRATIONAL.FUN.USABLE.ACCESSIBLE.PREDICTIVE. Principles ExperienceEXPERIMENTAL.CONTINUOUS.REPEATABLE.INFORMATIONAL.SHAREABLE. Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  20. 20. #ImplicationsSocial Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  21. 21. A ROLE REVERSAL FORMANUFACTURERSAND RETAILERS. Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  22. 22. RE-ORGANIZATIONTO REDUCE CHANNELCONFLICT. Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  23. 23. BETTER UNDERSTANDINGOF LIFETIME VALUE. Social Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster
  24. 24. #ThankYou For questions, please contact: Michael Stephenson / @stephenson207 Director, Experience Strategy 614-255-0200 tel 614-255-0135 direct mstephenson@bigredrooster.com BIG RED ROOSTER / @BRRooster 121 Thurman Avenue Columbus, OH 43206 www.bigredrooster.comSocial Media Club Columbus | January 15, 2013 Follow Us: @Stephenson207 | @BRRooster

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