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1 Year of Entrepreneurship
29 Januari 2019
SMB Meeting
Dr. Lonneke Opsteegh
Policy Advisor @ University of Groningen
Faculty Funding Officer, PhD coordinator
Consultant at employment agency
Let me introduce myself…
Human Movement Sciences & Organizational Psychology
PhD in Medical sciences
Horses TravelSport Food
Programs visualize data. People visualize ideas.
No more ‘data-fear’ but trust in numbers
Having skills to use and understanddata
Speeding up and improvingdecisions, less
misinterpretations
Data-awareness and literacy
Easy to interpret results, readable for all
People appreciate and understanddata,
maybe even love…
Don’t talk about visuals… SHOW SOME! 1 2 3 C
SHOW US MORE!
What’s wrong with this?!
 Ugly borders
 3D-effect
 Doubles: labels and axis
 Tilt your head to read
 No logical order
 Etc…
1 2 3 C
Animated double histogram
1498
331
54
18
1500
148
50
Contusion
Fracture/ dislocation
Pain
Short injury content
Tenosynovitis
Convalesence
Amputation
Infection  
Men are more vulnerable to acute traumatic injuries, while women more often have milder affections.
Significant results (p<,001) are coloured.
Men and Women risk different types of hand/wrist injuries
Many, many more examplesavailable.Check
my LinkedInarticles for more makeovers
1 2 3 C
0
2
4
6
8
10
12
T-2 T-1 T0 T1 T2 T3 T4
PRETESTS EXPERIMENT POSTTEST
Before, during and after experiment results
CONTROL GROUP EXPERIMENTAL GROUP A EXPERIMENTAL GROUP B EXPERIMENTAL GROUP C
A simple multiple line chart
1 2 3 C
Animated small multiples
Control Group
Experimental group
0
2
4
6
8
10
12
T-2 T-1 T0 T1 T2 T3 T4 T-2 T-1 T0 T1 T2 T3 T4 T-2 T-1 T0 T1 T2 T3 T4
PRE EXP POST PRE EXP POST PRE EXP POST
Group C improves the most, but falls back drastically post-experiment
A B C
1 2 3 C
StartUp Delta Summit
“Give it all your heart”
Quick enrollment
Coach selection
Course ‘Business Analysis Essentials’
What did I learn?
Be vulnerable and authentic
Share thoughts and emotions with
your conversation partner
But be patient and proud of what you achieved
Dare to go BIG
About
Being data-driven is a crucial skill in the 21st century for both individuals
and organisations.
Data Regisseurs guide organisations to a higher data-driven level that is both
sustainable and competitive. Using an interdisciplinary approach, we
combine technology, business, psychology and change management.
We integrate a data-driven mindset and skills in the entire organisation.
What did I do?
Currently negotiating with
prospective client
But how did I get there?
Network  One on one meeting  Invited by board of executives
ONE SLIDE
What did I do?
about
options
option1
option2
option3
option4
321
Static
Report in PDF
Manual data input
Interactive
Dashboard;
connections with
databases
Analysis
Insight by
statistical analyses
and reporting
4
Trajectory
Guidance towards
data-driven
decisionmaking
Ready
for an
exciting
future
Questions?

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190129 presentatie stat stories lonneke opsteegh (smb meeting)

  • 1. 1 Year of Entrepreneurship 29 Januari 2019 SMB Meeting Dr. Lonneke Opsteegh
  • 2. Policy Advisor @ University of Groningen Faculty Funding Officer, PhD coordinator Consultant at employment agency Let me introduce myself… Human Movement Sciences & Organizational Psychology PhD in Medical sciences Horses TravelSport Food
  • 3. Programs visualize data. People visualize ideas. No more ‘data-fear’ but trust in numbers Having skills to use and understanddata Speeding up and improvingdecisions, less misinterpretations Data-awareness and literacy Easy to interpret results, readable for all People appreciate and understanddata, maybe even love…
  • 4. Don’t talk about visuals… SHOW SOME! 1 2 3 C
  • 5. SHOW US MORE! What’s wrong with this?!  Ugly borders  3D-effect  Doubles: labels and axis  Tilt your head to read  No logical order  Etc… 1 2 3 C
  • 6. Animated double histogram 1498 331 54 18 1500 148 50 Contusion Fracture/ dislocation Pain Short injury content Tenosynovitis Convalesence Amputation Infection   Men are more vulnerable to acute traumatic injuries, while women more often have milder affections. Significant results (p<,001) are coloured. Men and Women risk different types of hand/wrist injuries Many, many more examplesavailable.Check my LinkedInarticles for more makeovers 1 2 3 C
  • 7. 0 2 4 6 8 10 12 T-2 T-1 T0 T1 T2 T3 T4 PRETESTS EXPERIMENT POSTTEST Before, during and after experiment results CONTROL GROUP EXPERIMENTAL GROUP A EXPERIMENTAL GROUP B EXPERIMENTAL GROUP C A simple multiple line chart 1 2 3 C
  • 8. Animated small multiples Control Group Experimental group 0 2 4 6 8 10 12 T-2 T-1 T0 T1 T2 T3 T4 T-2 T-1 T0 T1 T2 T3 T4 T-2 T-1 T0 T1 T2 T3 T4 PRE EXP POST PRE EXP POST PRE EXP POST Group C improves the most, but falls back drastically post-experiment A B C 1 2 3 C
  • 9.
  • 10. StartUp Delta Summit “Give it all your heart” Quick enrollment Coach selection Course ‘Business Analysis Essentials’
  • 11. What did I learn? Be vulnerable and authentic Share thoughts and emotions with your conversation partner But be patient and proud of what you achieved Dare to go BIG
  • 12. About Being data-driven is a crucial skill in the 21st century for both individuals and organisations. Data Regisseurs guide organisations to a higher data-driven level that is both sustainable and competitive. Using an interdisciplinary approach, we combine technology, business, psychology and change management. We integrate a data-driven mindset and skills in the entire organisation. What did I do?
  • 13. Currently negotiating with prospective client But how did I get there? Network  One on one meeting  Invited by board of executives ONE SLIDE What did I do?
  • 14. about options option1 option2 option3 option4 321 Static Report in PDF Manual data input Interactive Dashboard; connections with databases Analysis Insight by statistical analyses and reporting 4 Trajectory Guidance towards data-driven decisionmaking