Social Media for Social Good

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David Neff's deck from the 1/10 SMB: 2013 Social Media Predictions

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  • First project “SnapKind” summary: Random acts of kindness meets peer-to-peer crowdfunding.An inspirational social fundraising platform that helps non-profits, schools, and individual causes leverage the existing social network of their supporters to raise money and drive positive social action. Focuses on mobilizing individual supporters rather than just the non-profits/organizations alone.Leveraging the power of social media, this platform is focused on celebrating, generating, and broadcasting inspirational content as a long term strategy to drive action, higher donor conversion and retention ratesWhy?:There's more to giving than giving money. There are many fundraising platforms out there. SnapKind is the only platform that isn't just about sporadic crowdfunding. It's about changing our daily perspective.  We believe living life generously isn't just about giving money, it's about the small choices and actions we take every day as human beings.  Forget direct-mail and finely tuned marketing messages. Peer-to-Peer fundraising is more effective than traditional fundraising. As the aging donor pool gives way to Millennials, Non-profit need to engage the next generation of donors where they are and where the conversations are happening – online.
  • Social Media for Social Good

    1. 1. 2013 : Social Mediafor Social Good{ David J. Neff. Author. “The Future of Nonprofits.” @daveiam david@lightscamerahelp.org
    2. 2. Crowdfunding { 2013
    3. 3. Governance { 2013
    4. 4. How do we measureand develop insights? { 2013
    5. 5. Who’s your new BFF? { 2013
    6. 6. Acts of Kindness meets Crowdfunding {
    7. 7. Facebook Gifts dies aslow, early death { 2013
    8. 8. Oh yeah…RememberGoogle+? { 2013

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