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Paull Young                           Director of Digital                             @paullyoung                         ...
100%                       BOARD OF DIRECTORS                               +                           SPONSORS          ...
proving it.Thursday, August 4, 2011
it all started                           with a birthday                                party.Thursday, August 4, 2011
september.Thursday, August 4, 2011
SEPTEMBER                           FEATURES.                            birthdays & campaigns                            ...
who the heck                           are the bayaka?Thursday, August 4, 2011
inspire with                             content.Thursday, August 4, 2011
wom & partner                            promotion.Thursday, August 4, 2011
metrics.Thursday, August 4, 2011
lunch.Thursday, August 4, 2011
august 16th: it all begins.Thursday, August 4, 2011
army of 1,000.Thursday, August 4, 2011
$1,093,778Thursday, August 4, 2011
LEARNINGS.                            first, inspire.                            content, creativity & sharing rules.     ...
july 20, 2011Thursday, August 4, 2011
rachel.Thursday, August 4, 2011
@paullyoung                           @charitywaterThursday, August 4, 2011
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Paull Young: Social Media-Fueled Impact: A charity:water Case Study

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charity:water, which works to provide clean, safe water to the one billion people without it, was one of the first nonprofits to have one million Twitter followers and raised over seven million dollars online in 2010 alone. But it didn't happen by accident— learn from their experiences, with a focus on best practices, pitfalls to avoid, and useful resources they picked up on the way.

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Paull Young: Social Media-Fueled Impact: A charity:water Case Study

  1. 1. Paull Young Director of Digital @paullyoung @charitywaterThursday, August 4, 2011
  2. 2. 100% BOARD OF DIRECTORS + SPONSORS + PRIVATE DONORS OF PUBLIC DONATIONS charity: water OPERATIONAL COSTS OF COST OF COMPREHENSIVE CHARITY: WATER WATER PROJECTSThursday, August 4, 2011
  3. 3. proving it.Thursday, August 4, 2011
  4. 4. it all started with a birthday party.Thursday, August 4, 2011
  5. 5. september.Thursday, August 4, 2011
  6. 6. SEPTEMBER FEATURES. birthdays & campaigns a specific issue a live drillThursday, August 4, 2011
  7. 7. who the heck are the bayaka?Thursday, August 4, 2011
  8. 8. inspire with content.Thursday, August 4, 2011
  9. 9. wom & partner promotion.Thursday, August 4, 2011
  10. 10. metrics.Thursday, August 4, 2011
  11. 11. lunch.Thursday, August 4, 2011
  12. 12. august 16th: it all begins.Thursday, August 4, 2011
  13. 13. army of 1,000.Thursday, August 4, 2011
  14. 14. $1,093,778Thursday, August 4, 2011
  15. 15. LEARNINGS. first, inspire. content, creativity & sharing rules. focus on your Tarikus. uncomfortable transparency. measure & do it wrong quickly.Thursday, August 4, 2011
  16. 16. july 20, 2011Thursday, August 4, 2011
  17. 17. rachel.Thursday, August 4, 2011
  18. 18. @paullyoung @charitywaterThursday, August 4, 2011

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