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Leveraging LinkedIn for GoodSocial Media for NonprofitsConferenceMountain ViewJuly, 2012             Recruiting Solutions
5 Tips Build your brand (Profile page) Grow your community (Company pages) Find talent for free – Volunteers & Board (A...
LinkedIn’s missionConnect the world’s professionals to make  them more productive and successful    Connect Talent with Op...
LinkedIn for Good’s Mission   Connect the talent and passion of professionals with opportunities to use theirskills to mak...
Did you know….. 78% of professionals would like to join a nonprofit board* 70% of LinkedIn members agree that it is real...
Are Nonprofits on LinkedIn? There are over 3.7mm nonprofit professionals From over 130,000 nonprofit organization Repre...
Build Your Brand
Use the network to build your brand Share the causes you care  about Encourage your board  members/donors/volunteers  an...
Adding the Volunteer/Causes Fieldhttp://www.linkedin.com/profile/edit-volunteering-combined
Grow your community
Create a presence on Company Pages
Send and track updates to your followers
Leverage “Products and Services” section forrecommendations
Find (free) talent for free
Magic of Advanced Search         Find (free) Talent
Share knowledge and      insights
Thought Leadership through LinkedIn Groups
LinkedIn Today: Nonprofit Section Information you need to  know From your trusted  network (share and  comment) To make...
Be the connector
Why connections matter          4,000,000                 3rd Degree                         110,000       2nd Degree     ...
Redundant connections
Be the Broker in the Structural HoleInMap (http://inmaps.linkedinlabs.com/)
Recap of 5 Tips1. Add the Volunteer/Causes field to your profile (Brand)2. Tell your story on Company pages (Community)3. ...
Use the network to build
Use the network to build
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Use the network to build your brand Share the causes you care about Encourage your board members/donors/volunteers and employees to add the field to their profile

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