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Beth Kanter: Mindful Content Curation & Social Media


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How can nonprofits stay focused given all the distractions inherent in today’s attention economy? Social media doesn’t have to be overwhelming—you can take control back. This session will teach you some techniques that you can immediately put into practice and help you work more efficiently and effectively, enabling you to achieve more in less time and ultimately increase the return of your efforts.

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Published in: Technology, Business
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  • MINDFULLY created opening slide!!!

    The image goes perfectly with your title!

    MINDFUL – The looking up towards the sky and the image of the Buddha together are nice representations of mental awareness.

    CURATION – The statue immediately makes the viewer think of curation in an art gallery.

    SOCIAL MEDIA – The blue sky makes the viewer unconsciously think of the blue background of the most popular social media site….Facebook.
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Beth Kanter: Mindful Content Curation & Social Media

  1. Mindful Content CurationPhoto by pruzicka July 26, 2012Beth Kanter, Author, Blogger, and Trainer Social Media for Nonprofits
  2. Beth Kanter
  3. My nonprofit tech workbegins ….
  4. Content Curation forNonprofitscirca 1994-1996
  5. Content curation is the organizing, filtering and“making sense of” information on the web and sharing the very best with your network.
  6. Who Does Content Curation? A Quick Poll
  7. What the heck does a content curator do?
  8. They don’t just share or collect links
  9. The Content Curator is a Sommelier . . .
  10. The exabyte is a unit of information or computer storage equal toone quintillion bytes
  11. 800 million users on FacebookAverage user creates 90 pieces of content each month Flickr photo by dkalo
  12. What is the value of contentcuration?
  13. • Transdisciplinarity• Sense-making• Social intelligence• Cognitive load management• New media literacy
  14. The Art of Good Curation
  15. Content Curation: Are YouA Fire Hose or A FocusingLens?
  16. Content Curation: The Practice Sense ShareSeekFramework: Harold JarcheNetworked Learning Is Working Smarter
  17. Seek • Define objective, audience, and topics • Organize sources • Use discovery tools • Scan more than you capture • Don’t share unless it adds great value • Discipline
  18. Sense • Product: Blog post, report, memo, presentation • Annotate, Archive, Apply • Add values to your nonprofit
  19. Share• Feed your network a steady diet of good stuff• Comment on other people’s stuff• Collaborative sense- making
  20. Content Curation the Nonprofit World
  21. Tweets links related to organization’s missionand work as a bipartisan advocacy organizationdedicated to making children and families apriority in federal policy and budget decisions.
  22. SEEK SENSE SHAREIdentified key blogs and Summarizes article in a Engages with alignedTwitter users in each issue tweet partnersarea Writes for Huffington Post Tweets best of bestScans and reads everymorning and picks out best
  23. Curating Efficiently: How To Avoid Getting Content Fried
  24. Managing Your Attention Online: Why Is It An ImportantSocial Media Skill?
  25. Self-Knowledge Is The First Step A few quick assessment questions Add up your score: # of YES answers
  26. Self-Knowledge Is The First Step1. When you open email or do social media or curation tasks, does it make you feel anxious?2. When you are seeking information to curate, have you ever forgotten what it was in the first place you wanted to accomplish?3. Do you ever wish electronic information would just go away?4. Do you experience frustration at the amount of electronic information you need to process daily?5. Do you sit at your computer for longer than 30 minutes at a time without getting up to take a break?6. Do you constantly check (even in the bathroom on your mobile phone) your email, Twitter or other online service?7. Is the only time youre off line is when you are sleeping?8. Do you feel that you often cannot concentrate?9. Do you get anxious if you are offline for more than a few hours?10.Do you find yourself easily distracted by online resources that allow you to avoid other, pending work?
  27. What’s Your Attention Focusing Score? Source: Lulumonathletica 0…1…2…3…4…5…6…7…8…9…10Mindful Online………………………………………………………..Need Help Now
  28. What does it mean to manage your attention while yourcurate or other social media tasks? • Understand your goals and priorities and ask yourself at regular intervals whether your current activity serves your higher priority. • Notice when your attention has wandered, and then gently bringing it back to focus on your highest priority • Sometimes in order to learn or deepen relationships -- exploring from link to link is permissible – and important. Don’t Source: Howard Rheingold NetSmart make attention training so rigid that it destroys flow.
  29. What are some techniques that you can useto help you or staff stay focused whilecurating content, doing social media tasks, oremail?
  30. A Few Tips Manage Your Attention, Not Just Your Time Visualize on Paper Establish Rituals Reflection Manage Electronic Distractions Manage Physical Space Just Say No
  31. What small habit will you change? To establish new attention habits, start small, find a place in your routine for new behavior and repeat until paying attention has become a habit What will you try? Write it Source: Bandragirl: down.
  32. Thank You! Blog: http://www.bethkanter.orgPre-Order Next Book: Twitter: @kanter Facebook: Subscribe to my public updates: Scoop.It: Pinterest:
  33. The Universe Content Curation Tools