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Patient research provides clients with in-depth knowledge and actionable insights in patients’ experience, impact of their disease on their daily life, the way they deal with their condition and medical devices and the information they need and search for.
As patient research is booming nowadays, the need to get patients more engaged and provide clients with deeper insights is growing. As patient research can be complex and overwhelming for both the patient as well as the researcher, we have decided to share best practices based on our extensive experience in this field.
This webinar will take the audience through the main stages of the research process: study design, recruitment, fieldwork, moderation and reporting. We will share best practices which are aimed at inspiring qualitative researchers and fieldwork managers either to engage in patient research or to enhance their current services.