Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Working in a Global Environment - Success Strategies for Today's Information Professional


Published on

In her opening keynote for the Library 2.014 Worldwide Virtual Conference, Dr. Sandra Hirsh, professor and director of the San Jose State University (SJSU) School of Information, discussed the role of information professionals in a global community and the importance of the Master of Library and Information Science (MLIS) degree. Hirsh also talked about how information professionals can become “rock stars” in their organizations and information environments.

The Library 2.014 Worldwide Virtual Conference is the fourth annual event in a series of free virtual conferences co-founded by the SJSU School of Information. The role of libraries in the digital age is the theme of the free international conference. Session recordings can be accessed at

Published in: Education
  • Be the first to comment

  • Be the first to like this

Working in a Global Environment - Success Strategies for Today's Information Professional

  1. 1. Working in a Global Environment – Success Strategies for Today’s Information Professional Dr. Sandra Hirsh, Professor and Director October 2014
  2. 2. 2 Objectives 1. The transcendence of the “information professional” 2. Roles in the global environment 3. Essential value of the MLIS 4. How to become a Rockstar in your organization, community, and global environment.
  3. 3. 3 The Transcendence of the “Library”
  4. 4. 4 The “Traditional” Library Library: a place where books, magazines, and other materials (such as videos and musical recordings) are available for people to use or borrow.
  5. 5. 5 The “Librarian” Stereotype Librarian: a specialist in the care and management of a library
  6. 6. 6 LIBRARIAN Day in the Life of a “Librarian” Book preserver Cataloger Readers advisory Resource finder Archivist Children services
  7. 7. 7 Traditional Librarian Qualifications Character Traits: Foundational Skills Vitality Information sources Courage Collection management Intelligence Reference Interviews Sensitiveness Critical thinking skills Dedication
  8. 8. 8 “The “Librarian” Portrayed in Films  “Library Clerk” The Forgotten  “Archives Clerk” The Changeling  “Lady at Library” Threesome  “Girl in Library” Rollerball  “Shushing Lady” City Slickers II: The Legend of Curly’s Gold  “Book Man” Ricochet At the Gotham City library, Barbara Gordon helps Bruce Wayne find a book on butterflies so he can prove a point to a friend, a millionaire explorer.
  9. 9. 9 Emerging Technologies Redefine Libraries and Library Services
  10. 10. Stephens, M. (2011, February). The hyperlinked library [White paper]. Tame The Web (TTW). Retrieved from “When asked what I see for the future of libraries – all kinds of libraries - I imagine a space where users will connect, collaborate, create, and care.” (Stephens, 2011) That future is now…
  11. 11. 11 Key Trends Impacting the Libraries 1) Technologies expand and limit who has access 2) Online education will democratize and disrupt global learning 3) The boundaries of privacy and data protection have been redefined 4) Hyper-connected societies listen to and empower new voices 5) The global information environment continues to be transformed with new technologies IFLA. (2013). Riding the Waves or Caught in the tide? Navigating the Evolving Information Environment. Insights from the IFLA Trend Report. Retrieved from:
  12. 12. 12 Mobile Internet APPLICATIONS Increasingly inexpensive Work, learn, and play anywhere/anytime Increase worker productivity Efficient service delivery
  13. 13. 13 Cloud Computing Component Technologies • Data-center hardware • High speed networks • Virtual meetings APPLICATIONS Enterprise IT productivity Online storage Web, office, & mobile access anywhere
  14. 14. 14 Information is now available To Anyone… Anywhere… Anytime…
  15. 15. 15 Tech Adoption Across All Ages IMAGE - Rainie, L. (2013). Reinventing of Libraries: The keys to the future in 7 questions. Pew Internet
  16. 16. 16 Today’s “Information Organization” Now Open 24/7/365
  17. 17. 17 Information Organizations Are “Mobile”
  18. 18. 18 New Focus: Point of Demand Service • Libraries can potentially operate 24x7 • Provide services without regard to location or person • Available at the point of demand • Users can access information and receive real-time guidance from librarians
  19. 19. 19 Point of Demand Service “Anywhere-Anytime” • Initiated electronically • Involves MORE THAN just searching materials online • Patrons access information professionals using computers and mobile technology • Communication via chat, videoconferencing, co-browsing, email, and instant messages • Response and follow-up may occur via telephone, fax, in person, or via mail.
  20. 20. 20 Point of Demand Service - User Directed Access • Patron driven access services • Self check-out • Student workstations • Learning commons • Collaborative spaces
  21. 21. 21 Information Organizations Are “Accessible” A student signs out a MacBook at the new kiosk located in the University's Hagerty Library. MacBook-Kiosk/
  22. 22. 22 Information Organizations Are “Flexible”
  23. 23. 23 Information Organizations are “Creative and Playful”
  24. 24. 24 The Information Organization “Engaging with Technology”
  25. 25. 25 Today’s information organizations must • Become the essential, one-stop resource for information and technical literacy instruction; • Provide access to mobile and online learning resources; • Integrate as many emerging technologies into their services as possible; and, • Provide an environment of exploration and play to learn these new technologies.
  26. 26. 26 Today’s “Information Professional” • Emerging services librarian • Director of digital content • Digital asset coordinator • Digitization and services coordinator • Virtual services librarian • E-librarian • Distance learning librarian • Metadata librarian • Community engagement librarian
  27. 27. 27 Source: • Digital product manager • Digital strategist • Lead metadata architect • Cloud metadata specialist • Systems administrator • Information architect-Taxonomy • Earned Media Officer • Open Source Manager • Chief Data Scientist • Web developer Job Titles Outside the Library Environment
  28. 28. 28 Day in the Life of Today’s Information Professional “Today’s Librarian Wordle” by The Unquiet Librarian via Flickr
  29. 29. 29 All the “traditional” skills plus…. • Web development • Project management • Systems developments • Systems applications • Information literacy instruction • Digital libraries 21st Century Librarian Qualifications Image source:
  30. 30. 30 Essential Skills for Today’s Information Landscape • Technological skills • Project management skills • Marketing and advocacy skills • Interpersonal and collaborative skills • Ability to organize physical and digital items and collections • Knowledge of emerging trends/technologies • Ability to facilitate the provision of information to various audiences
  31. 31. 31 The Value of the MLIS Degree One degree – Multiple Pathways
  32. 32. 32 Pathway Category LIS Pathways Digital Libraries Digital Humanities Digital Information Management Digital Libraries Information Architecture, Design, & Programming Information Architecture Knowledge Management Design Web Programming Information Systems Designs/Analysis Information Technology Emerging Technologies Library Technology Management Information & Communication Technologies Socio-Technical Human Computer Interaction Social Computing Social Media Socio-technical Data Analytics Data Curation Big Data Curation & Management Data Curation Other Lifelong Access Informatics Global Media & Research Analysis E-Government Total Technology Pathways in LIS Curriculum No Technology Pathway* n/a Multiple Pathways for the LIS Professional
  33. 33. 33 • Strategic knowledge and advantage • Results driven problem solving • Research and analysis • Competitive intelligence • Provide “value-added” solutions • Thinking outside the box LIS Career Skills: Beyond Reference Services There’s a Pathway for that: Information Organization, Description, Analysis and Retrieval Librarian AISSMS College of Engineering Pune, India
  34. 34. 34 • Collect, organize and evaluate data • Knowledge of services • PC and web skills • Problem solving • Learn new technology quickly • Leadership LIS Career Skills: Reference Services There’s a Pathway for that: Academic Librarianship; The Information & Learning Commons Graduate Student Worker Princeton Theological Seminary Princeton, NJ
  35. 35. 35 • Database & search techniques • Analytic skills • Instruction experience • Integrated library systems • Leadership • Working well with diverse populations • Communication & interpersonal skills LIS Career Skills: Skills for Instruction and Outreach There’s a Pathway for that: Information Intermediation & Instruction
  36. 36. 36 • Marketing and Sales • People management • Public speaking and presentations • Decision making • Financial and budget management • Meeting and event planning • Instruction and teaching • Project management LIS Career Skills: Business and Managerial Skills There’s a Pathway for that: Leadership and Management
  37. 37. 37 “Technical or technological skills have always been important elements for long-term career success, but growing your soft skills – such as management, interpersonal relations, listening, influencing skills, and empathy – can make the difference between a competent professional and a great leader.” (Stephen Abram, 2013)
  38. 38. 38 How to Become a “Rockstar” Information Professional • Professional Development • Networking • Volunteering • Presentations
  39. 39. 39 Professional Development Attend workshops and seminars Participate in the Library 2.014 Virtual Conference Attend conferences and sessions to learn from the industry leaders Participate in a MOOC and pick up courses to supplement your MLIS Strategies for Success
  40. 40. 40 Networking • Join Professional Associations • Join a Committee • Attend Conferences • Attend Local LIS events • Engage in LIS Activities – within and outside the library environment (volunteer, do information interviews, meet staff) • Community Involvement • Utilize Social Networks • Participate in Discussion Boards Strategies for Success
  41. 41. 41 Become a Volunteer • Volunteer and participate in programs that interests you, or get involved with community or corporate event. • Volunteer at conferences – engage with other professionals from across the world • Get involved in your local professional organizations. Strategies for Success
  42. 42. 42 Presentations • Participate as a presenter in next year’s Library 2.015 virtual conference • Submit presentation proposals to local conferences • Offer online or in-person presentations Strategies for Success
  43. 43. 43 Strategies for Success Engage in the Global Information Community - Develop a Global PLN - Engage in online forums and social media - Explore ideas with others worldwide Where to begin: - International Federal of Library Associations and Institutions - Special Libraries Association - The International Librarians Network
  44. 44. 44 Information professionals “have the opportunity to develop initiatives that…make library tools available at the point of need for users, enable users to interface with information in a natural and personalized manner, and allow [users] to design their own learning outcomes.” (Bolorizadeh, 2012)
  45. 45. 45 “No matter what you do, look for opportunities to make a difference outside your immediate role. You might even find that you’ve carved out a new position that your company now needs. In my experience, those who exemplify this tend to be the rockstars!” (Taparia 2014)
  46. 46. 46 “You are your own best asset and every investment in yourself never goes for naught.” (Stephen Abram, 2013)
  47. 47. 47 Thank you for attending! Dr. Sandy Hirsh, Professor and Director Facebook: Twitter: Pinterest: YouTube: