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Infographic: Take Your Business from Data-Driven to Insights-Driven in Three Steps

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This Forrester infographic is an abridged version of a study commissioned by SAP titled, "How to Become an Insights-Driven Business," October 2017. The study, including a full list of data sources and references, can be found at http://www.sap.com/insights-driven.

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Infographic: Take Your Business from Data-Driven to Insights-Driven in Three Steps

  1. 1. Insights-driven firms are 39% more likely to report YoY revenue growth of 15% or more. The collective revenues of the top 30 insights-driven companies will be $1.8 trillion in 2021. Take Your Business From Data-Driven To Insights- Driven In Three Steps � 2018 Forrester Research, Inc. All right reserved. Forrester is a registered trademark of Forrester Research, Inc. KEY DATA/ANALYTICS CHALLENGES WHY COMPANIES MUST BECOME INSIGHTS-DRIVEN 2x 75% more companies with over 1,000 terabytes of data since 2016 run analytics from multiple data sources at least daily and need greater agility need better analytics and are pursuing predictive and prescriptive analytics 70% OVER INSIGHTS-DRIVEN COMPANIES: Companies must combat the most common data/analytics challenges with an insights-driven approach. Inconsistent level of quality among data sources43% Data materializes too fast for us to manage34% Too many unconnected data sources29% THE THREE-STEP PROCESS TO TRANSFORM FROM DATA-DRIVEN TO INSIGHTS-DRIVEN Step 1: Make data and analytics more agile. Step 2: Find insights based on all enterprise data. Step 3: Ensure data insights are actionable and pervasive. Establish a strategic focus for insights investments. Ensure data insights are actionable. Embrace continuous learning. Approach insights collection and implementation as a group effort. Create operating models based on data insights. This document is an abridged version of a study commissioned by SAP titled, "How To Become An Insights-Driven Business," October, 2017. The study, including a full list of data sources and references, can be found at http://www.sap.com/insights-driven. 1 2 3 4 5

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