Managing your competitive advantage through ambigious times

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The webinar will explain how the ability to think strategically is the key to becoming a more effective decision maker. It is the process by which you rise above the day-to-day operational activity to gain different perspectives on the dynamics of the macro-environment. Getting perspective will enable you to better able position yourself to achieve your business goals.

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Managing your competitive advantage through ambigious times

  1. 1. Managing Your Competitive Advantage ThroughAmbiguous TimesAgility = Resilience, Responsiveness & Reflection September 15,2010
  2. 2. •Every morning in Africa,a gazelle wakes up.It knows it must run faster than the fastest lion or it will be killed.Every morning a lion wakes up.It knows it must outrun the slowest gazelle or it will starve to death.It doesnt matter if you are a lionor a gazelle.When the sun comes up, you better start running.-African proverb posted on an auto parts manufacturing factory floor in China
  3. 3. Significant Changes 1980-2000 Generation 21st Agility Generation• Product focus • Product, services, brand• Company brand • Personal branding• Competition • Competitive collaboration• Communications as a tool • Communications as the• Local and national market• Single core competency • Regional and global• Single management style • Multiple competencies• Products are tangible • Multi-dimensional style • Products are experiential
  4. 4. Which behaviors should change?1980-2000 Generation 21st Agility Generation• Readiness • Resilience• Reaction • Responsiveness• Information Processing • Reflection Self Business
  5. 5. 21st Century Business• What you are working on and who you are working with will change• The skills that make you marketable today will not be the skills required 5-7 years from now• Agility is the greatest skill you can develop—resilience, responsiveness, reflection
  6. 6. Mind Share Is Your Competitive Advantage Think*Act*Lead Mindshare is Your Competitive Advantage
  7. 7. Kick The Ball
  8. 8. The Climb
  9. 9. Kick The Ball
  10. 10. Keep Your Digital Nervous System Healthy
  11. 11. Building Alignment Between Individual Contribution & Biz Success Brand Spirituality Identity Sensors & Health & KnowledgeIntellect Information Wellness Management Flow– Your You Biz CollectiveFinances Relationships Financial Stakeholders Sensors Experience Emotional Core Well Business Being Clarity
  12. 12. … and Aligning Self and Business! Brand Identity Spirituality Sensors & Knowledge Information Management Intellect Flow– Health & You & Wellness You Your Biz Collective Financial Finances Stakeholders Relationships Sensors Experience Core Business Emotional Clarity Well Being
  13. 13. Create Your Own Long ViewDesign for 2012 • What do you want to be doing? • Who is in your circle of influence? • What is your quality of life? • What makes you happiest? • What skills have you acquired? • Are you living the lifestyle you desire? • What legacy are you building?
  14. 14. Transleadership Model• Global Reference Points• Leverages Entire Brain• Owns Impact• Personal Integrity• Fosters Meta-Knowledge• Facilitates Conduits• Models Self Respect/Care
  15. 15. Reality…………… and AgilityNovember 2005 Jennifer Sertl, Koby Huberman © 15 16
  16. 16. Where is Your Wattage Going?• Internal Relationships• External Relationships• Administration/ Organization• Financial/Resource Management• Strategy—Scenario Planning—Visioning• Reflection
  17. 17. Create Your Own Long ViewDesign for 2012 • What do you want to be doing? • Who is in your circle of influence? • What is your quality of life? • What makes you happiest? • What skills have you acquired? • Are you living the lifestyle you desire? • What legacy are you building?
  18. 18. What do you do tomorrow?• Take a periodic medical check for agility – Measure your time and cut it like losing weight (70%) – Take a pulse measurement• Exercise regularly – Build networks – Sharpen your sensors (audio/visual) – Adopt flexibility and openness – Encourage and embrace mistakes• Align with your personality – Acknowledge your daily progress – Take new challenges – Get some breaks – Capture learning in journal or company blog – Design personal & professional retreats as essentialNovember 2005 Jennifer Sertl, Koby Huberman © 18 19
  19. 19. Claim Your Influence…

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