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RST2014_Yaroslavl_27faces.com

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Russian Startup Tour 2014. April, 17. Yaroslavl. Participant: 27faces.com.

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RST2014_Yaroslavl_27faces.com

  1. 1. 1 27faces.com #RSTYaroslavl2014
  2. 2. 2 Online Audience Measurement #RSTYaroslavl2014
  3. 3. 3 27faces is a high-tech tool for experts in marketing and merchandising #RSTYaroslavl2014
  4. 4. 4 Information about the audience →Audience counter →Opportunity To See (OTS) – the number of potential viewers →Dwell time – the time between the first detection of the viewer and his departure out of sight →Attention time – the part of the dwell time when the viewer was watching commercials →Gender of the viewer - man / woman →Age of the audience - adult / child #RSTYaroslavl2014
  5. 5. 5 • 27faces can be installed on any suitable computer. • No need to buy, 27faces is available for rent. • Four age categories – children/youth/adults/seniors. • The ability to use web- or IP – cameras. Key Benefits #RSTYaroslavl2014
  6. 6. 6 Instant access to statistics in cloud from all over the world #RSTYaroslavl2014
  7. 7. 7#RSTYaroslavl2014
  8. 8. 8#RSTYaroslavl2014
  9. 9. 9#RSTYaroslavl2014
  10. 10. 10 Business Model The profit:The profit: SaaS – model, 50$ for 1 camera per 1 month Hardware integration (Vending) Complex solution (software and hardware) for Digital Signage Market #RSTYaroslavl2014
  11. 11. 11 Competitors →BIG →Intel →Panasonic →SMALL →Trumedia →Cognitec #RSTYaroslavl2014
  12. 12. 12 27faces.com TOP 10 HIGHTECH RUSSIAN STARTUP RATING 2012 #RSTYaroslavl2014
  13. 13. 13 Our Team (10-15 members) PicLab LLC - campus companies, Yaroslavl State University Modern form of cooperation between Students, Researchers, Entrepreneurs #RSTYaroslavl2014
  14. 14. 14 Yaroslavl Business Incubator #RSTYaroslavl2014
  15. 15. 15 TRY IT NOW! 27faces.com #RSTYaroslavl2014

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