The presentation on "Magazines - A Survival Strategy" was made by students of Advertising and Public Relations at Indian Institute of Mass Communication, New Delhi.
The presentation gives a brief insight into the magazine market size before moving on to a few recommendations on how magazines can innovate and continue to survive in the digital age.
The links for the original videos from which edited clips were used in the presentation are as follows:
1. Marie Claire example: https://www.youtube.com/watch?v=-c5dHyUgcSA
2. Augmented Reality example: https://www.youtube.com/watch?v=LRceOYbrVzc
3. CinePrint example: https://www.youtube.com/watch?v=640v8yBcXg8&feature=youtu.be
4. Esquire magazine example: http://tv.esquire.com/videos/70049-the-october-issue-a-magazine-trailer