How I learned to stop worrying and love the .htaccess file
Report
Share
•6 likes•7,009 views
![@RoxanaStingu #BrightonSEO
> mod_alias
# Redirect [status] [URL-path] URL
### Example
Redirect 301 "/old-url.html" "/new-url.html“
# RedirectMatch [status] regex URL
### Example
RedirectMatch 301 "(.*).pdf$" "$1.html"
.htaccess](https://image.slidesharecdn.com/roxanastingu-howilearnedtostopworryingandlovethehtaccess-final-190919073357/75/how-i-learned-to-stop-worrying-and-love-the-htaccess-file-14-2048.jpg?cb=1666615179)
![@RoxanaStingu #BrightonSEO
> mod_rewrite
### Example
RewriteEngine on
RewriteCond %{HTTP_HOST} ^example.com [NC]
RewriteRule ^(.*)$ https://www.example.com/$1 [L,R=301]
RewriteEngine off
.htaccess](https://image.slidesharecdn.com/roxanastingu-howilearnedtostopworryingandlovethehtaccess-final-190919073357/75/how-i-learned-to-stop-worrying-and-love-the-htaccess-file-15-2048.jpg?cb=1666615179)
![@RoxanaStingu #BrightonSEO
> Domain migration
### Domain change – redirect all incoming request from old to new domain
(retain path)
RewriteEngine on
RewriteCond %{HTTP_HOST} ^example-old.com$ [NC]
RewriteRule ^(.*)$ https://www.example-new.com/$1 [R=301,L]
### If you do not want to pass the path in the request to the new domain,
change the last row to:
RewriteRule ^(.*)$ https://www.example-new.com/ [R=301,L]
.htaccess](https://image.slidesharecdn.com/roxanastingu-howilearnedtostopworryingandlovethehtaccess-final-190919073357/75/how-i-learned-to-stop-worrying-and-love-the-htaccess-file-19-2048.jpg?cb=1666615179)
![@RoxanaStingu #BrightonSEO
> Subdomain to folder migration
### From blog.mywebsite.com to www.mywebsite.com/blog/
RewriteEngine on
RewriteCond %{HTTP_HOST} ^blog.mywebsite.com
RewriteRule ^(.*)$ https://www.mywebsite.com/blog/$1 [L,NC,QSA]
.htaccess](https://image.slidesharecdn.com/roxanastingu-howilearnedtostopworryingandlovethehtaccess-final-190919073357/75/how-i-learned-to-stop-worrying-and-love-the-htaccess-file-20-2048.jpg?cb=1666615179)
![@RoxanaStingu #BrightonSEO
> Folder redirect
### From https://www.example.com/old-folder/any-page to
https://www.example.com/new-folder/any-page
RewriteEngine on
RewriteRule ^old-folder/(.*)$ /new-folder/$1 [R=301,NC,L]
.htaccess](https://image.slidesharecdn.com/roxanastingu-howilearnedtostopworryingandlovethehtaccess-final-190919073357/75/how-i-learned-to-stop-worrying-and-love-the-htaccess-file-21-2048.jpg?cb=1666615179)
![@RoxanaStingu #BrightonSEO
> Duplicate content
### Turn on rewrite engine
RewriteEngine on
### Force WWW
RewriteCond %{HTTP_HOST} ^example.com [NC]
RewriteRule ^(.*)$ http://www.example.com/$1 [L,R=301,NC]
### Remove trailing slash
RewriteCond %{REQUEST_FILENAME} !-d
RewriteRule ^(.*)/$ http://www.example.com/$1 [L,R=301]
### Force HTTPS
RewriteCond %{HTTPS} !on
RewriteRule (.*) https://%{HTTP_HOST}%{REQUEST_URI} [L,R=301]
.htaccess](https://image.slidesharecdn.com/roxanastingu-howilearnedtostopworryingandlovethehtaccess-final-190919073357/75/how-i-learned-to-stop-worrying-and-love-the-htaccess-file-23-2048.jpg?cb=1666615179)
![@RoxanaStingu #BrightonSEO
#### Force HTTPS://WWW and remove trailing / from files ####
## Turn on rewrite engine
RewriteEngine on
# Force HTTPS and WWW
RewriteCond %{HTTP_HOST} !^www.(.*)$ [OR,NC]
RewriteCond %{https} off
RewriteRule ^(.*)$ https://www.example.com/$1/ [R=301,L]
# Remove trailing slash from non-filepath urls
RewriteCond %{REQUEST_URI} /(.+)/$
RewriteCond %{REQUEST_FILENAME} !-d
RewriteRule ^https://www.example.com/%1 [R=301,L]
# Include trailing slash on directory
RewriteCond %{REQUEST_URI} !(.+)/$
RewriteCond %{REQUEST_FILENAME} -d
RewriteRule ^(.+)$ https://www.example.com/$1/ [R=301,L]
.htaccess](https://image.slidesharecdn.com/roxanastingu-howilearnedtostopworryingandlovethehtaccess-final-190919073357/75/how-i-learned-to-stop-worrying-and-love-the-htaccess-file-27-2048.jpg?cb=1666615179)
How I learned to stop worrying and love the .htaccess file
•6 likes•7,009 views
Report
Share
Download to read offline
An introduction to .htaccess and what this file can do to help with SEO. Redirects: - Mod_alias and mod_rewrite - Most common redirect types (domain migrations, subdomain to folder and folder renaming and how to deal with duplicate content). Indexing & Crawling: - Set HTTP headers for canonicals and meta robots for non-HTML files. Website speed: - Gzip and Deflate - Cache control
Recommended
More Related Content
What's hot
What's hot(20)
Similar to How I learned to stop worrying and love the .htaccess file
Similar to How I learned to stop worrying and love the .htaccess file(20)
Recently uploaded
Recently uploaded(10)
How I learned to stop worrying and love the .htaccess file
- 1. @RoxanaStingu #BrightonSEO How I learned to stop worrying and love the .htaccess file Roxana Stingu // Alamy SLIDESHARE.NET/RoxanaStingu @roxanastingu
- 2. @RoxanaStingu #BrightonSEO > .htaccess and SEO Redirects Page speed Crawling and Indexing
- 3. @RoxanaStingu #BrightonSEO .htaccess is very powerful – even a missing space can result in server malfunction. DON’T make .htaccess changes without a proper back-up! > Disclaimer
- 5. @RoxanaStingu #BrightonSEO > .htaccess speed dating Full name Hyper Text Access Job Affects the folder it’s placed in Orientation Execution order is top to bottom (mostly) Languages Directives
- 6. @RoxanaStingu #BrightonSEO > Regular expressions
- 9. @RoxanaStingu #BrightonSEO > httpd.conf >.htaccess
- 11. @RoxanaStingu #BrightonSEO > Performance 4.6 4.8 5 5.2 5.4 5.6 5.8 6 0 100 200 300 400 500 600 700 800 PageLoadTime(s) TTFB(ms) .htaccess no. of redirects Impact of .htaccess rules on page load time TTFB in milliseconds Page Load Time in seconds Thanks to SEOMike
- 13. @RoxanaStingu #BrightonSEO > Main redirect modules mod_alias mod_rewrite
- 14. @RoxanaStingu #BrightonSEO > mod_alias # Redirect [status] [URL-path] URL ### Example Redirect 301 "/old-url.html" "/new-url.html“ # RedirectMatch [status] regex URL ### Example RedirectMatch 301 "(.*).pdf$" "$1.html" .htaccess
- 15. @RoxanaStingu #BrightonSEO > mod_rewrite ### Example RewriteEngine on RewriteCond %{HTTP_HOST} ^example.com [NC] RewriteRule ^(.*)$ https://www.example.com/$1 [L,R=301] RewriteEngine off .htaccess
- 16. @RoxanaStingu #BrightonSEO > Rewrite flags
- 17. @RoxanaStingu #BrightonSEO L|last N|next NC|nocase QSA|qsappend QSD|qsdiscard R|redirect > Most common flags
- 18. @RoxanaStingu #BrightonSEO > Common redirects
- 19. @RoxanaStingu #BrightonSEO > Domain migration ### Domain change – redirect all incoming request from old to new domain (retain path) RewriteEngine on RewriteCond %{HTTP_HOST} ^example-old.com$ [NC] RewriteRule ^(.*)$ https://www.example-new.com/$1 [R=301,L] ### If you do not want to pass the path in the request to the new domain, change the last row to: RewriteRule ^(.*)$ https://www.example-new.com/ [R=301,L] .htaccess
- 20. @RoxanaStingu #BrightonSEO > Subdomain to folder migration ### From blog.mywebsite.com to www.mywebsite.com/blog/ RewriteEngine on RewriteCond %{HTTP_HOST} ^blog.mywebsite.com RewriteRule ^(.*)$ https://www.mywebsite.com/blog/$1 [L,NC,QSA] .htaccess
- 21. @RoxanaStingu #BrightonSEO > Folder redirect ### From https://www.example.com/old-folder/any-page to https://www.example.com/new-folder/any-page RewriteEngine on RewriteRule ^old-folder/(.*)$ /new-folder/$1 [R=301,NC,L] .htaccess
- 22. @RoxanaStingu #BrightonSEO > Duplicate content 1. http://example.com/blog 2. http://example.com/blog/ 3. http://www.example.com/blog 4. http://www.example.com/blog/ 5. https://example.com/blog 6. https://example.com/blog/ 7. https://www.example.com/blog 8. https://www.example.com/blog/
- 23. @RoxanaStingu #BrightonSEO > Duplicate content ### Turn on rewrite engine RewriteEngine on ### Force WWW RewriteCond %{HTTP_HOST} ^example.com [NC] RewriteRule ^(.*)$ http://www.example.com/$1 [L,R=301,NC] ### Remove trailing slash RewriteCond %{REQUEST_FILENAME} !-d RewriteRule ^(.*)/$ http://www.example.com/$1 [L,R=301] ### Force HTTPS RewriteCond %{HTTPS} !on RewriteRule (.*) https://%{HTTP_HOST}%{REQUEST_URI} [L,R=301] .htaccess
- 24. @RoxanaStingu #BrightonSEO > Duplicate content Request http://example.com/folder/ Step 1 http://www.example.com/folder/ Step 2 https://www.example.com/folder/ Step 3 http://www.example.com/folder Step 4 https://www.example.com/folder
- 25. @RoxanaStingu #BrightonSEO > Duplicate content
- 26. @RoxanaStingu #BrightonSEO > Duplicate content Indexing Google stops after 3 to 5 redirects Crawling wastes crawl budget Speed each step slows down the time it takes for a page to load
- 27. @RoxanaStingu #BrightonSEO #### Force HTTPS://WWW and remove trailing / from files #### ## Turn on rewrite engine RewriteEngine on # Force HTTPS and WWW RewriteCond %{HTTP_HOST} !^www.(.*)$ [OR,NC] RewriteCond %{https} off RewriteRule ^(.*)$ https://www.example.com/$1/ [R=301,L] # Remove trailing slash from non-filepath urls RewriteCond %{REQUEST_URI} /(.+)/$ RewriteCond %{REQUEST_FILENAME} !-d RewriteRule ^https://www.example.com/%1 [R=301,L] # Include trailing slash on directory RewriteCond %{REQUEST_URI} !(.+)/$ RewriteCond %{REQUEST_FILENAME} -d RewriteRule ^(.+)$ https://www.example.com/$1/ [R=301,L] .htaccess
- 28. @RoxanaStingu #BrightonSEO > Duplicate content Request http://example.com/folder Step 1 https://www.example.com/folder/ Request https://www.example.com/folder Step 1 https://www.example.com/folder/
- 30. @RoxanaStingu #BrightonSEO > Canonical tags ### Add a canonical tag to a non-HTML resource <Files white-paper.pdf> Header add Link '<https://www.example.com/white-paper-download.html>; rel="canonical"' </Files> .htaccess
- 31. @RoxanaStingu #BrightonSEO > Indexing directives ### Add a meta robots tag to a non-HTML resource <Files white-paper.pdf> Header add X-robots-tag "noindex, noarchive, nosnippet" </Files> ### Add meta robots tags to non-HTML resources by type <Files ".(docx|pdf)$"> Header add X-robots-tag "noindex, noarchive, nosnippet" </Files> .htaccess
- 33. @RoxanaStingu #BrightonSEO > Leverage Browser caching Expires headers Cache control
- 34. @RoxanaStingu #BrightonSEO ### Set Expires Headers <FilesMatch ".(ico|pdf|flv|jpg|jpeg|png|gif|js|css|swf)$"> Header set Expires "Thu, 15 Jan 2015 20:00:00 GMT" </FilesMatch> # Set the cache-control max-age # 1 year <FilesMatch ".(ico|pdf|flv|jpg|jpeg|png|gif|js|css|swf)$"> Header set Cache-Control "max-age=31449600, public" </FilesMatch> # 2 DAYS <FilesMatch ".(xml|txt)$"> Header set Cache-Control "max-age=172800, public, must-revalidate" </FilesMatch> .htaccess
- 36. @RoxanaStingu #BrightonSEO > Compression modules mod_gzip mod_deflate
- 37. @RoxanaStingu #BrightonSEO ### Enable gzip compression for resources <ifModule mod_gzip.c> mod_gzip_on Yes mod_gzip_dechunk Yes mod_gzip_item_include file .(html?|txt|css|js|php)$ mod_gzip_item_include handler ^cgi-script$ mod_gzip_item_include mime ^text/.* mod_gzip_item_include mime ^application/x-javascript.* mod_gzip_item_exclude mime ^image/.* mod_gzip_item_exclude rspheader ^Content-Encoding:.*gzip.* </ifModule> ### Use DEFLATE to compress resources <FilesMatch *.(html|css|jpg|jpeg|png|gif|js|ico)> SetOutputFilter DEFLATE </FilesMatch> .htaccess
- 39. @RoxanaStingu #BrightonSEO > Get to grips with .htaccess danielmorell.com/guides/htaccess-seo .htaccess for SEO
- 40. @RoxanaStingu #BrightonSEO > .htaccess generators/testers aleydasolis.com/htaccess-redirects-generator/ danielmorell.com/tools/htaccess/redirect-generator htaccesscheck.com webconfs.com/seo-tools/htaccess-301-redirect-tool/ htaccesstools.com
- 41. @RoxanaStingu #BrightonSEO > Thank you!