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Using Crowdsourcing for Successful Service Projects


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Bring your phones, tablets, or laptops and follow along
as we explore crowdsourcing on My Rotary. In this
interactive session, we will share examples of how
clubs are using Rotary Ideas to request partners, funds,
volunteers, and materials and maximize exposure for
service projects. We will focus on how you can draw
support from both the Rotary family and the general
public by utilizing both Rotary social tools and social

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Using Crowdsourcing for Successful Service Projects

  1. 1. 2014 ROTARY INTERNATIONAL CONVENTION Using Crowdsourcing for Successful Service Projects
  2. 2. Panelist: Kristin Brown Manager, Rotary Service Connections Member, Rotary Club of Evanston Lighthouse, Illinois, USA TAKE ACTION, EXCHANGE IDEAS, JOIN LEADERS
  3. 3. • Four types of contributions – Partners – Volunteers – Direct Financial Contributions – Material Contributions • Share your project – Project listing – Social media Rotary Ideas
  4. 4. Panelist: PDG Marcelina A. Aurelio Member, 2013-15 Vocational Service Committee Member, Rotary Club of Sampaguita-Grace Park, Philippines TAKE ACTION, EXCHANGE IDEAS, JOIN LEADERS
  5. 5. Provision of Eyeglasses • Survey on low vision children are high • Posted on ROTARY IDEAS has positive results • Provided prescription eyeglasses at US$5.00/child • Performance and school grades of students improved tremendously • Public schools requesting more support
  6. 6. Provision of School Shoes and Socks • Children without shoes develop infections and viruses • School shoes and socks were requested by teachers • Posted on Rotary Ideas and partners support was positive • More funds needed to cover other children living below poverty level
  7. 7. • Consultation with City Health Officer re health concerns on children • Priority: 3rd degree malnourished children ages 4-6 • City Health Nutritionist prepared menu: high calories, high protein, low-cost commodities • Parents lecture on: – proper nutrition and health care – actual demonstration, preparation of meals • 90-days program / every 30 days children weight and height check • Improvement on weight and height at the end of the program, noted • Children are now active, not sickly and showed continuous weight gain 3rd Degree Malnourished Children
  8. 8. Provision of Pocket Dictionary • Children cannot comprehend lessons in English to Filipino • Provided English-Filipino & Filipino-English dictionaries individually to Grades 4-6 at selected schools • Teachers observation showed tremendous improvements and understanding of lessons
  9. 9. Pregnancy Care Project • Complete program for pregnant women: • Provision with FREE prenatal medicines and milk • Pregnant women interact, engage in group dynamics, and taught actual natural ways to handle labor • Implemented on three (3) schedules coinciding with trimesters • Program reinforces importance of prenatal care
  10. 10. Pap Smear Project • Screening Test to detect infections or other women’s diseases • All other infections, minor diseases, were given free medical treatment and instructions • Proper health care and sanitation • Two (2) teachers diagnosed with pre- cervical cancer lesions underwent further diagnostic tests and treatment • All recipients are public school teachers and parents
  11. 11. Panelist: Sekai J Chibaya President of the Rotary Club of Highlands, Zimbabwe TAKE ACTION, EXCHANGE IDEAS, JOIN LEADERS
  12. 12. Mobile Cervical Cancer Screening
  13. 13. Project Background: • The cancer burden continues to rise. • The disease is a leading cause of death globally. • WHO : 7.6 million people died of cancer in 2005. • 84 million people will die in the next 10 years. • 70% of all cancer deaths occur in low and middle- income countries, such as Zimbabwe. Mobile Cervical Cancer Screening
  14. 14. Project Background continued: Zimbabwe • Cancer is a major cause of morbidity and mortality. • Over 5000 new diagnoses p.a. and over 1000 deaths p.a. • In 2010, Zimbabweans recorded 4 520 new cases, 1 837 (40.6%) males and 2 683 (59.4%) females. • These statistics are also widely acknowledged as understated. Mobile Cervical Cancer Screening
  15. 15. Response • The global response is rooted on: – reducing the incidence, morbidity and mortality – improving the quality of life of cancer patients. • Practitioners in cancer services believe that the cancer burden is preventable. • The focus in public health response has been placed on the 4 key components of cancer control: – Prevention, Early Detection, Treatment and Palliative Care. • Early detection of cancer has been identified as a key strategy in reducing cancer deaths. Mobile Cervical Cancer Screening
  16. 16. Project Intent - Proposed Response Strategy • The increasing cancer burden and the notable gaps in cancer screening, awareness and prevention amongst the general populace that the Cancer Association of Zimbabwe proposes a 1-year intervention project named: “Cervical Cancer Screening and Education Programme”. • The project goals and objectives are aimed at providing cancer information and mobile screening services in rural areas. Mobile Cervical Cancer Screening
  17. 17. Specific Objectives: • Educate the rural women on risk factors and preventive measures • Screen the women of cervical cancer • Facilitate treatment of identified cases • Provision of psychosocial support. Mobile Cervical Cancer Screening
  18. 18. Project Design • This project will see the Cancer Association running a Mobile VIAC (Visual Inspection with acetic acid and Cervicography) Clinic for the: o screening of cervical cancer o treating precancerous lesions and o clinical breast examination for women in selected remote areas. Mobile Cervical Cancer Screening
  19. 19. • Use of Rotary Ideas gives a platform to: o Connect with other clubs, partnering o Seek funding from partners and other districts o Raise funds from volunteers o District coalitions Mobile Cervical Cancer Screening
  20. 20. Challenges • The average Rotarian not aware of Rotary Ideas • The budget for the project is “high” • District designated funds not available in our district • District coalitions not forth coming • Partners and volunteers not “yet” forth coming Mobile Cervical Cancer Screening
  21. 21. Successes o Rotary ideas is an easy tool to access o Lions club in the Netherlands contacted our club, “some” knowledge about Rotary Ideas exist o Presentation at this forum, exposure of the project o Foundation has committed $114,ooo.oo to the project Mobile Cervical Cancer Screening
  22. 22. Panelist: Michael Wright President Elect of the Rotary Club of Phnom Penh, Cambodia TAKE ACTION, EXCHANGE IDEAS, JOIN LEADERS
  23. 23. • We focus on delivery of projects • We are the Host Club on: – 3 Global Grants projects – 3 Matching Grant projects – 6 Non-RF Grant Service Projects • We are engaged in an additional: – 1 Global Grant application – 1 Non-RF Grant Service Project proposal • PLUS our own Fundraising targeted at $20,000 • Active membership of 24 Background to RCPP use of Crowdsourcing
  24. 24. • Rotary Ideas used for worthy causes that: – Fit into our Club plan objectives and RI Areas of Focus – Have their own delivery capabilities – Require significant funding that RCPP cannot provide Background to RCPP use of Crowdsourcing
  26. 26. • Project Background: – SIPAR is an established NGO of 22 years+ – RCPP had previously worked with SIPAR – RCPP was approached to help sponsor a mobile library – RCPP unable to take on so offered Crowdsourcing – Good fit on RI AoF “Basic Education and Literacy” DEVELOP MOBILE LIBRARY ACTIVITIES IN REMOTE AREAS
  27. 27. Buck Hunger in Phnom Penh
  28. 28. • Project Background: – BUCKHUNGER is a full service, sit down restaurant that has provided FREE nutritious and filling hot meals since December, 2011 – It has fed 80,000 kids @ 300 meals per day – Educate and practice personal hygiene – Free flip flops if no shoes – Personally funded by founder – Constantly requires funds to continue – RCPP offered Crowdsourcing – Touches several RI AoF’s “Disease prevention”, “Water & Sanitation” & “Child Health” Buck Hunger in Phnom Penh
  29. 29. • No Paypal in Cambodia – restricts small cash donations – PAYZA possible • Complexity sharing Ideas Projects on Club website – tech skills required • Understanding demographics of Rotary Ideas viewers – tailor appeals to viewers Challenges to increasing benefits from Rotary Ideas
  30. 30. Moderator: PDG Bruce Baumberger of the Rotary Club of Evanston Lighthouse, USA TAKE ACTION, EXCHANGE IDEAS, JOIN LEADERS
  31. 31. Rotary HealthRays • Bringing the power of digital x-ray technology to those in need Sponsored by District 6440
  32. 32. What is it? • X-ray diagnostics to the poor • Rotarians working with public and private partners • First country: Guatemala Sponsored by District 6440
  33. 33. Why X-Rays? • Four billion people • 80,000 systems • Impact: poor health, needless suffering, lost productivity Sponsored by District 6440
  34. 34. Opportunity Window • X-ray technology evolved – WHIS-RAD – Digital x-rays • Telemedicine • Affordable • Minimal special-training required Sponsored by District 6440
  35. 35. How Does it Work? • Local/International partnership – Cross-sector support • Partners raise funds together • Technology installed and administered by local teams Sponsored by District 6440
  36. 36. Currently • Goal: 29 units • Via Internet to regional hospitals • Training by PAHO (Pan American Health Organization) • Installations: – September 2013 – February 2014 – June 2014 • Fundraising in progress Sponsored by District 6440
  37. 37. What Makes it Unique? • New funding/organizational model for Rotary • Leverages Rotary’s global network • Sustainable solution – locally administered • Cross-sector partnerships • Size of project Sponsored by District 6440
  38. 38. Cross-sector Partnerships Strong interest – financial and organizational • Guatemalan government • Pan American Health Organization • Radiological Society of Guatemala Rotary Sponsored by District 6440
  39. 39. HealthRays Benefits • Low cost - High impact • Simple infrastructure • Improves population health • Leverages expertise/resources of many organizations • Benefits local economies using local workers • Boosts productivity/national prosperity Sponsored by District 6440
  40. 40. What’s Next? • Funding is top priority – Installed system: $75,000 approx. • New partners sought • Awareness-building campaign Sponsored by District 6440
  41. 41. Rotary Ideas Sponsored by District 6440
  42. 42. Project Partnering 10 D-6440 Clubs D-4250 D-6060 Club D-7820 Club Friend of Rotary Club Cash $13,460 $0 $12,000 $20,000 $5,000 Approved DDF $13,460 $2,000 $4,000 $20,000 $0 Cumulative Cash $13,460 $13,460 $25,460 $45,460 $50,460 Cumulative DDF $13,460 $15,460 $19,460 $39,460 $39,460 Cumulative FDN Match $20,190 $22,190 $32,190 $62,190 $64,690 Total Budget $47,110 $51,110 $77,110 $147,110 $154,610 $0 $20,000 $40,000 $60,000 $80,000 $100,000 $120,000 $140,000 $160,000 Club Cash Approved DDF Cumulative Cash Cumulative DDF Cumulative FDN Match Total Budget
  43. 43. How Can You Help? • Rotarians: club and district support • NGOs/Private Sector/Medical Community: – Funding – Awareness-building • Know-how Sponsored by District 6440
  44. 44. For More Information Sponsored by District 6440
  45. 45. Rotary HealthRays Bringing the power of digital x-ray technology to those in need Thank You! Sponsored by District 6440
  46. 46. • Kristin Brown: • Bruce Baumberger: • Lina Aurelio: • Sekai Chibaya: • Michael Wright: Panelist Contact Info