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The HerdBoys Group
Connecting Farming Communities
The Current Situation
Total imbalance of power between buyers and
sellers in the agricultural value chain.
Farmers are pri...
Who is HerdBoys?
HerdBoys is a rapidly growing group that currently
communicates with over 14 000 farmers and suppliers
an...
Est. 2011
First established with the intention of refining
the concept of group buying, perfecting a
model which would tak...
Group buying… only better
HerdBoys has developed the group buying
concept further; creating a service called the
HerdBoys ...
Today there’s more to
HerdBoys than group buying
The HerdBoys Group is comprised of three
business units.
HerdBoys Agricul...
The HerdBoys
Agricultural Buying Group
Farmers are able to buy their agricultural inputs
smarter through the HerdBoys Onli...
Agri-suppliers are able to;
• Access buyers at a fraction of the sales and
marketing costs.
• Increase sales
• Penetrate n...
HerdBoys Marketing and
Sales Solutions
Provides fresh, innovative marketing and sales
solutions to suppliers who;
• Add va...
This is achieved through the
HerdBoys Affiliate Program
which is a nationwide non-
territorial agent network of on
the gro...
HerdBoys Digital
Provides clients who would like to
market their product or build their profile
in the agricultural sector...
Agri360.co.za is a LinkedIN type Agri-
business network.
• An Agricultural Trade Show like Nampo that runs
24/7/365 days a...
To Connect Farming Communities;
saving farmers and agri-suppliers time
and money on sales, marketing or
buying costs throu...
Looking ahead, there’s no limit
to the value that HerdBoys can
add to individuals in the
agricultural industry.
If you’re looking to back game
changers and thought leaders
who are committed to improving
efficiencies within the
agricul...
While realising exceptional
returns on your
investment, let’s talk.
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HerdBoys Overview

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HerdBoys Overview

  1. 1. The HerdBoys Group Connecting Farming Communities
  2. 2. The Current Situation Total imbalance of power between buyers and sellers in the agricultural value chain. Farmers are price takers, squeezed when buying inputs and when selling produce. It’s unsustainable.
  3. 3. Who is HerdBoys? HerdBoys is a rapidly growing group that currently communicates with over 14 000 farmers and suppliers and more than 100 Affiliates across South Africa. Ross Phipson Managing Director Michelle Phipson General Manager
  4. 4. Est. 2011 First established with the intention of refining the concept of group buying, perfecting a model which would take agri-group buying to an unprecedented level.
  5. 5. Group buying… only better HerdBoys has developed the group buying concept further; creating a service called the HerdBoys Online Trading System (HOTS) which offers an innovative online agri-input procurement solution for farmers and an innovative marketing solution for agricultural input suppliers.
  6. 6. Today there’s more to HerdBoys than group buying The HerdBoys Group is comprised of three business units. HerdBoys Agricultural Buying Group HerdBoys Marketing and Sales Solutions HerdBoys Digital
  7. 7. The HerdBoys Agricultural Buying Group Farmers are able to buy their agricultural inputs smarter through the HerdBoys Online Trading System (HOTS). • 6 major farming inputs- fertiliser, seed, feed, fuel, agrochemicals and animal health products. • Responsible for 80% of farming input costs. • Procuring them in a more efficient way gives farmers the ability to better manage these rising costs.
  8. 8. Agri-suppliers are able to; • Access buyers at a fraction of the sales and marketing costs. • Increase sales • Penetrate new markets
  9. 9. HerdBoys Marketing and Sales Solutions Provides fresh, innovative marketing and sales solutions to suppliers who; • Add value to farmers lives • Are looking to market their products into the agricultural sector.
  10. 10. This is achieved through the HerdBoys Affiliate Program which is a nationwide non- territorial agent network of on the ground representatives.
  11. 11. HerdBoys Digital Provides clients who would like to market their product or build their profile in the agricultural sector with an online agri-business network called Agri-360.
  12. 12. Agri360.co.za is a LinkedIN type Agri- business network. • An Agricultural Trade Show like Nampo that runs 24/7/365 days a year. • Agricultural suppliers are encouraged to promote their products, share their industry knowledge and expertise and manage their online reputations. • Farmers are able to engage and chat with agricultural suppliers and their peers.
  13. 13. To Connect Farming Communities; saving farmers and agri-suppliers time and money on sales, marketing or buying costs through the provision of innovative products and services. Our Mission
  14. 14. Looking ahead, there’s no limit to the value that HerdBoys can add to individuals in the agricultural industry.
  15. 15. If you’re looking to back game changers and thought leaders who are committed to improving efficiencies within the agricultural industry, both in South Africa and abroad…
  16. 16. While realising exceptional returns on your investment, let’s talk.

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