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INDIAN ETHOS 
FOR 
MANAGEMENT
What is Indian Ethos For Management? 
It means application of principles of management 
revealed in our ancient wisdom described in 
Upanishades and Gita. 
The following basic principles of management are 
as per ancient Indian Wisdom and Insight :
1. Each Soul is a Potential God 
A human being has a soul, a spark of Divine. 
The Divide resides in the heart of a person. The 
Divine means perfection in knowledge, wisdom 
and power. Therefore, a human being has 
immense potential power or energy for self-development. 
The partnership of God and Man 
can bring about extraordinary or miraculous 
result. 
Indian wisdom indicates that productivity of 
human being is more important than plant 
capacity. Hence, management is helping 
ordinary people to produce extraordinary 
results.
2. Holistic Approach 
Holistic approach in Management is based on 
spiritual principle of unity, oneness, non-dual or 
Advaita concept. Under this principle of unity, the 
universe is an undivided whole where every particle is 
connected with every other particle. Hence, entire 
Humanity is ONE. Management must recognise 
Oneness of Humanity. Respect the Divine in all beings. 
3. Equal Importance to Subjectivity/Objectivity 
Indian ethos for management distinguish subject and 
object. Subject is subtle and intangible. Object is gross 
or concrete, and tangible or invisible. Human and 
ethical values or qualities such as courage, vision, 
social awareness, fearlessness and clear mind, truth, etc 
are subjective, subtle and intangible concept.
These represents divine wealth. Inner resource of 
human being are more powerful than external 
resources. Eg- Japan could prosper in industry, 
business and trade due to optimum utilisation of 
inner resources. Japan does not have coal, mineral 
and petrolieum. ‘Creator is subjective. Creation is 
objective’. Therefore, manager must develop third 
eye, the eye of vision, intuition, foresight and such 
other divine qualities or values. This is the essence of 
Indian ethos for management. 
4. Karma Yoga (selfless work) 
It is yoga of moral endeavour, self-less service to 
others. It brings about union of human being with 
the Divine. Work is done as workship to the Divine
in human beings who is also all pervading in the 
universe(which is just a projection of the Divine). 
Gita evolves moral and ethical theory of human 
conduct and expounds the art of right living- the 
doctrine of duty with discipline and devotion 
without attachment to work and agency. Do your 
duty without ego and without calculations of gain 
or loss. 
Let not the fruit of action motivate you. Let not 
the fruits divert your concentration on work. Pour 
your heart and soul in the performance of your 
assigned duty. Concentrate your attention only on 
your present job.
Why do I work? 
1. For my own salvation and personal growth. 
2. For the good of the world. (Jagat Hitai, Jagat 
Sukhai) 
‘The joy of action is the inner joy of selfless 
service which helps him to rise above his little 
individual self by serving and respecting the 
Divine in all beings, seeing his own self in all 
living souls. The inner joy and the deeper sense 
of fulfilment, according to Indian ethos is the 
highest bliss and the goal of life as well as the 
motivation force.’
People who work only for money making get 
enslaved by the yearning getting more money by 
exploiting others (including nature), which also 
results in an utter, restlessness, tension, stress 
and strain, secret fear and total loss of peace. If 
persons work for money, profit and more profit, 
quality of work will be totally lost. Management 
will not be effective. Society will gain nothing.
QUALITY OF WORK LIFE 
AND 
WORK ETHIC 
1. Why work? – To purify my mind and heart and 
to become wise. To provide public benefit. 
2. What is work? – To nurture each other. My 
work is a for of yagna, sacrifice. I develop the 
spirit of sacrifice. It is a worship of the Divine. 
3. How to work? – With the spirit of renunciation, 
i.e.. Tyag and to serve others. I must work 
without self-interest. 
4. Spirits of work : Excellence in work. Perfection 
in work and quality of output.
INSIGHTS INTO INDIAN ETHOS 
(MANAGEMENT: A SADHANA) 
1. Management Attitude- 
Top management must have firm belief 
in values-oriented holistic management of 
business. The management is called upon 
to meet expectations of all stakeholders, 
e.g., employees, customers, citizens and 
shareholders and fulfill the social 
responsibility. Profit is earned through 
service and satisfaction of all these 
interested parties.
2. Humanising the Organisation- 
There are three aspects of humane organisation : 
1. Inter-personal relations 
2. Man-machine equation and 
3. Inner management- mental and spiritual. 
An organisation can create best inter-personal 
relations based on promotion from within, equality, 
autonomy, self-esteem and fraternal affection. 
Unity, harmony and effective communication can 
assure team spirit and team work in an 
organisation.
3. Interiorising Management- 
Self management: The manager is first a man 
and then a manager. The manager should first learn 
to manage and control himself. Without self-management 
and control, how can he manage and 
control others? The first need is to understand and 
know himself. This is a course in the subjective 
system of management. 
4. Self-introspection- 
We have to embark upon self-study, self analysis 
and self criticism to locate areas of friction and 
disharmony. We should prepare a balance sheet of 
our own strengths and weaknesses. our mind and 
heart may indicate weak spots.
By regular introspection we would find out solution 
to problem so that the concerned parts of our being can 
be persuaded and guided to play the desired role. 
5. By-stilling (Decision-making in silence)- 
The western management resorts to brain-storming, 
i.e., loud thinking by managers for decisions to solve 
management problems. The Indian insight advocates a 
better alternative in the form of brain-stilling. For 
rational and enduring decisions, silent mind is a much 
more effective medium to get sound and lasting 
solution to all management problems. 
By this method the manager and his employees come 
into contacts with the inner mind or higher 
consciousness for arriving at proper solution to their 
problems.
6. Stepping back (for a while)- 
The stepping back or drawing back into yourself 
is another device of learning to go deep within and 
look; you can remain quiet and call on the inner 
consciousness force and wait for a while for an 
answer. Then you know exactly what to do. 
Remember therefore, that you cannot receive the 
answer before you are very peaceful. 
The stepping back from a situation for a while 
enables you to control and even master the 
situation. When you have a problem to solve, when 
you are caught in a difficulty, try this method. 
‘Never decide anything, never speak a word, never 
throw yourself into action without stepping-back.’
7. Self-dynamising Meditation- 
A dynamic meditation is meditation of 
transforming of lower consciousness into higher 
consciousness. Hence we call it transforming 
meditation. It opens the third eye of wisdom through 
insight. 
Through meditation, in a silent and calm mind, 
you are able to contact this centre or higher 
conciousness. This is called consciousness approach 
to management, a process of ‘within to without’ 
management. The management and workers must 
have absolute faith or trust on the Supreme’s Infinite 
Power. Our inner being has the true knowledge. It 
says, “ I know, I cannot give reasons, but I know.”
8. Role of Intuitions in Management- 
Intuitions is the act of coming to direct 
knowledge or certainty without reasoning or 
inferring. It is immediate cognition by inner 
mind through inspiration, instant awareness, the 
little voice, within you which you hear when 
your mind is silent, i.e., thoughtless. Fully 
developed intuition is efficient for taking prompt 
and sound decisions. It is fast and accurate.
CONCLUSION 
In the scheme of management as per Indian 
ethos, the inner mind and the inner aspects of 
man are emphasised and the inner being has to 
develop for manifestation in the physical. In the 
management process consciousness is the 
approach, harmony is the tool and perfection is 
the aim. 
Centralisation of authority is meant to diffuse 
and decentralise functions and the power to 
perform them.
MANAGEMENT TODAY 
AND 
TOMORROW
ITEMS Management(Oriented by Science and 
technology, Western Approach) 
Management(Oriented by 
Values and adopting holistic 
approach, Indian and 
Eastern) 
1.Belief Production, Productivity, profit at any 
cost. 
Material gain, with belief in 
achieving human and social 
welfare also. 
2.Guidance Management guided by mind only, led 
away by ego and desire. Soulless 
management. 
Management by consciousness 
, power beyond mind i.e. soul. 
Interiorised Management 
3.Emphasi 
s 
Worker development. Management of 
others , Profit maximisation , Human 
being only lip sympathy 
Development of Man 
Intergrated Growth Harmony, 
Happiness and Health, 
Management of self. 
4.Tools 5 Ms as Resources- men, money, 
materials, machines, markets. Science & 
Technology. Information for decision 
making. 
Men, Machines, Materials and 
Methods as Conscious 
Partners- all having 
consciousness whether 
manifested or dormant. 
Information and intuition for 
decisions. Ethics and values 
combined with skills.
5.Problem- 
Solving 
Conflict resolution by 
negotiation, comprise, arbitration 
liquidation of difference only for 
a temporary period. No 
reference to higher 
consciousness. 
Conflicts resolution through 
integration and synthesis on 
stressing superordinate common 
goals so that enduring harmony 
and unity is assured. Self-introspection, 
stepping back aids 
for solution. 
6.Decision 
making 
Brain- storming(Round the table 
approach) 
Brain-stilling(Room of silence) 
7.Development 
process 
Physical, Vital and Mental only. 
Soul or Spirit ignored. Material 
development only even at the 
cost of man and nature. 
Integrated Development. Whole 
man approach breath control and 
meditation emphasised. Human 
Enrichment and Total quality. 
8.Approach External Behaviour Mental, 
Material, Selfish only, Soulless. 
Noble Attitudes, Inner guidance, 
Team spirit, Total harmony, Global 
good.

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Indian ethos for management

  • 1. INDIAN ETHOS FOR MANAGEMENT
  • 2. What is Indian Ethos For Management? It means application of principles of management revealed in our ancient wisdom described in Upanishades and Gita. The following basic principles of management are as per ancient Indian Wisdom and Insight :
  • 3. 1. Each Soul is a Potential God A human being has a soul, a spark of Divine. The Divide resides in the heart of a person. The Divine means perfection in knowledge, wisdom and power. Therefore, a human being has immense potential power or energy for self-development. The partnership of God and Man can bring about extraordinary or miraculous result. Indian wisdom indicates that productivity of human being is more important than plant capacity. Hence, management is helping ordinary people to produce extraordinary results.
  • 4. 2. Holistic Approach Holistic approach in Management is based on spiritual principle of unity, oneness, non-dual or Advaita concept. Under this principle of unity, the universe is an undivided whole where every particle is connected with every other particle. Hence, entire Humanity is ONE. Management must recognise Oneness of Humanity. Respect the Divine in all beings. 3. Equal Importance to Subjectivity/Objectivity Indian ethos for management distinguish subject and object. Subject is subtle and intangible. Object is gross or concrete, and tangible or invisible. Human and ethical values or qualities such as courage, vision, social awareness, fearlessness and clear mind, truth, etc are subjective, subtle and intangible concept.
  • 5. These represents divine wealth. Inner resource of human being are more powerful than external resources. Eg- Japan could prosper in industry, business and trade due to optimum utilisation of inner resources. Japan does not have coal, mineral and petrolieum. ‘Creator is subjective. Creation is objective’. Therefore, manager must develop third eye, the eye of vision, intuition, foresight and such other divine qualities or values. This is the essence of Indian ethos for management. 4. Karma Yoga (selfless work) It is yoga of moral endeavour, self-less service to others. It brings about union of human being with the Divine. Work is done as workship to the Divine
  • 6. in human beings who is also all pervading in the universe(which is just a projection of the Divine). Gita evolves moral and ethical theory of human conduct and expounds the art of right living- the doctrine of duty with discipline and devotion without attachment to work and agency. Do your duty without ego and without calculations of gain or loss. Let not the fruit of action motivate you. Let not the fruits divert your concentration on work. Pour your heart and soul in the performance of your assigned duty. Concentrate your attention only on your present job.
  • 7. Why do I work? 1. For my own salvation and personal growth. 2. For the good of the world. (Jagat Hitai, Jagat Sukhai) ‘The joy of action is the inner joy of selfless service which helps him to rise above his little individual self by serving and respecting the Divine in all beings, seeing his own self in all living souls. The inner joy and the deeper sense of fulfilment, according to Indian ethos is the highest bliss and the goal of life as well as the motivation force.’
  • 8. People who work only for money making get enslaved by the yearning getting more money by exploiting others (including nature), which also results in an utter, restlessness, tension, stress and strain, secret fear and total loss of peace. If persons work for money, profit and more profit, quality of work will be totally lost. Management will not be effective. Society will gain nothing.
  • 9. QUALITY OF WORK LIFE AND WORK ETHIC 1. Why work? – To purify my mind and heart and to become wise. To provide public benefit. 2. What is work? – To nurture each other. My work is a for of yagna, sacrifice. I develop the spirit of sacrifice. It is a worship of the Divine. 3. How to work? – With the spirit of renunciation, i.e.. Tyag and to serve others. I must work without self-interest. 4. Spirits of work : Excellence in work. Perfection in work and quality of output.
  • 10. INSIGHTS INTO INDIAN ETHOS (MANAGEMENT: A SADHANA) 1. Management Attitude- Top management must have firm belief in values-oriented holistic management of business. The management is called upon to meet expectations of all stakeholders, e.g., employees, customers, citizens and shareholders and fulfill the social responsibility. Profit is earned through service and satisfaction of all these interested parties.
  • 11. 2. Humanising the Organisation- There are three aspects of humane organisation : 1. Inter-personal relations 2. Man-machine equation and 3. Inner management- mental and spiritual. An organisation can create best inter-personal relations based on promotion from within, equality, autonomy, self-esteem and fraternal affection. Unity, harmony and effective communication can assure team spirit and team work in an organisation.
  • 12. 3. Interiorising Management- Self management: The manager is first a man and then a manager. The manager should first learn to manage and control himself. Without self-management and control, how can he manage and control others? The first need is to understand and know himself. This is a course in the subjective system of management. 4. Self-introspection- We have to embark upon self-study, self analysis and self criticism to locate areas of friction and disharmony. We should prepare a balance sheet of our own strengths and weaknesses. our mind and heart may indicate weak spots.
  • 13. By regular introspection we would find out solution to problem so that the concerned parts of our being can be persuaded and guided to play the desired role. 5. By-stilling (Decision-making in silence)- The western management resorts to brain-storming, i.e., loud thinking by managers for decisions to solve management problems. The Indian insight advocates a better alternative in the form of brain-stilling. For rational and enduring decisions, silent mind is a much more effective medium to get sound and lasting solution to all management problems. By this method the manager and his employees come into contacts with the inner mind or higher consciousness for arriving at proper solution to their problems.
  • 14. 6. Stepping back (for a while)- The stepping back or drawing back into yourself is another device of learning to go deep within and look; you can remain quiet and call on the inner consciousness force and wait for a while for an answer. Then you know exactly what to do. Remember therefore, that you cannot receive the answer before you are very peaceful. The stepping back from a situation for a while enables you to control and even master the situation. When you have a problem to solve, when you are caught in a difficulty, try this method. ‘Never decide anything, never speak a word, never throw yourself into action without stepping-back.’
  • 15. 7. Self-dynamising Meditation- A dynamic meditation is meditation of transforming of lower consciousness into higher consciousness. Hence we call it transforming meditation. It opens the third eye of wisdom through insight. Through meditation, in a silent and calm mind, you are able to contact this centre or higher conciousness. This is called consciousness approach to management, a process of ‘within to without’ management. The management and workers must have absolute faith or trust on the Supreme’s Infinite Power. Our inner being has the true knowledge. It says, “ I know, I cannot give reasons, but I know.”
  • 16. 8. Role of Intuitions in Management- Intuitions is the act of coming to direct knowledge or certainty without reasoning or inferring. It is immediate cognition by inner mind through inspiration, instant awareness, the little voice, within you which you hear when your mind is silent, i.e., thoughtless. Fully developed intuition is efficient for taking prompt and sound decisions. It is fast and accurate.
  • 17. CONCLUSION In the scheme of management as per Indian ethos, the inner mind and the inner aspects of man are emphasised and the inner being has to develop for manifestation in the physical. In the management process consciousness is the approach, harmony is the tool and perfection is the aim. Centralisation of authority is meant to diffuse and decentralise functions and the power to perform them.
  • 19. ITEMS Management(Oriented by Science and technology, Western Approach) Management(Oriented by Values and adopting holistic approach, Indian and Eastern) 1.Belief Production, Productivity, profit at any cost. Material gain, with belief in achieving human and social welfare also. 2.Guidance Management guided by mind only, led away by ego and desire. Soulless management. Management by consciousness , power beyond mind i.e. soul. Interiorised Management 3.Emphasi s Worker development. Management of others , Profit maximisation , Human being only lip sympathy Development of Man Intergrated Growth Harmony, Happiness and Health, Management of self. 4.Tools 5 Ms as Resources- men, money, materials, machines, markets. Science & Technology. Information for decision making. Men, Machines, Materials and Methods as Conscious Partners- all having consciousness whether manifested or dormant. Information and intuition for decisions. Ethics and values combined with skills.
  • 20. 5.Problem- Solving Conflict resolution by negotiation, comprise, arbitration liquidation of difference only for a temporary period. No reference to higher consciousness. Conflicts resolution through integration and synthesis on stressing superordinate common goals so that enduring harmony and unity is assured. Self-introspection, stepping back aids for solution. 6.Decision making Brain- storming(Round the table approach) Brain-stilling(Room of silence) 7.Development process Physical, Vital and Mental only. Soul or Spirit ignored. Material development only even at the cost of man and nature. Integrated Development. Whole man approach breath control and meditation emphasised. Human Enrichment and Total quality. 8.Approach External Behaviour Mental, Material, Selfish only, Soulless. Noble Attitudes, Inner guidance, Team spirit, Total harmony, Global good.