BY ROMINA STAN      21 FEBRUARIE 2012BUCHAREST MASHABLE MEETUP(S)
ContentOrigineCe e Pinterest?o   Elemente   Pining   ContinutBusiness modelStats, Facts & DemographicsCum este folosit ...
Pinterest?-pe scurt-             Jenie Holland             http://www.flickr.com/photos/jeniholland02/6625851305/
Cum a inceputtotul…o   Evan Sharp,    Pinterest Designer si    Co-Founder     o   A lucrat inainte la         Facebooko   ...
Ce este Pinterest   O platforma pe care userii isi pot crea pinboard-uri virtuale cu lucruri gasite online sau uploadate, ...
Elemente    Inscriere   Invite based only   Highly connected with Facebook and Twitter (adica nu te poti inscrie daca nu...
Profil         Boards (individual sau collaborative) |           Pins/Re-pins |Likes |Follow (un user sau           un boa...
s-a modificat in timpPlatforma            Pinners you follow | Everything            (categorii) | Videos | Popular | Gifts
Pinning Pin, repin or upload your content Site content vs. Member content
Pinning Site content = Pins     Materialul este adus pe site de pe alte site-uri.     Nimeni nu are drepturi comerciale...
Business model“Right now, we are focused on growing Pinterest and making it more valuable. To fund these   efforts, we hav...
Stats, Facts &DemographicsPrimul website care aajuns la 10 mil deutilizatori zilnici intr-untimp atat de scurt.…si creste....
“Pinterest drivesmore referraltraffic thanGoogle Plus,LinkedIn andYouTubecombined”                    Facts
“According tocomScore, theaverage Pinterestuser spend 88.3minutes per monthon the site,compared to 2.5hours on Tumblr,and ...
Demographics: US vs UK     age and education                         Visual.ly
Cum este folosit    Indivizi   Ce poti face pe Pinterest   Top Useri    Branduri   Ce poti face pe Pinterest   Exemple
Auras isi doreste sa calatoreasca “nice places”Yes, there is nosuch a thing as   privacy!
Nu am gasit-o pe Oana, in schimb am gasit o alta Oana… pe care o    cunosteam. Ce nu stiam insa este ca e pasionata de gat...
Bogdan e fan “Internet & Social media”…. noi am spune                   INFOGRAFICE
Pandutzu vine cu un board mai “muzical”
Andreea zice ca e de test, noi le spunem QUOTES
Insa Andra s-a prins ca “there is more to it” si m-a            inviat la un collective enthusiasm  Oricine poate face unc...
Iar altii au luat-o ceva mai in serios si si-au facut un CV
sau uhm well.. unii au gasit diferite intrebuintari
TOP USERS   Top followed Jane Wang – 2 450 830 - general Christine Martinez – 986 300 – cute things Ben Silbermann – 88...
Jane WangEste mama unuiadintre co-founders!
Mark ZuckerbergFacebook + Pinterest =       LOVE
Facebook + Pinterest = LOVE        Oamenii se inregistreaza pe           Pe Facebook, poza frumoasa   Pinterest cu contul ...
Brand USAGE  Sell your products  Hold a contest  Get personal  Inspire your customers  Offer exclusive discounts  Raise aw...
Inspire your customers/ Get them involved       WHOLE FOODS MARKET
Get PersonalBetter Homes and Gardens
Behind the scenes    TODAY
Sell productsASOS.com
Raise AwarenessMOEW – adopt a cat
AlteleMonitorizarehttp://pinterest.com/source/yoursite.comProtectie impotrivaPinterest     Special codes     Report form...
Multumesc! 
ResurseMY PINBOARD ON PINTERESTpinterest.com/rominastan/about-pinterest/
Romina StanConnecting dots online on  facebook.com/Romina.Stan    twitter.com/RominaStan  pinterest.com/RominaStanwww.Romi...
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Pinning Down Pinterest

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Pinning Down Pinterest
Bucharest Mashable Meetup(s)

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Pinning Down Pinterest

  1. BY ROMINA STAN 21 FEBRUARIE 2012BUCHAREST MASHABLE MEETUP(S)
  2. ContentOrigineCe e Pinterest?o Elemente Pining ContinutBusiness modelStats, Facts & DemographicsCum este folosit Indivizi  Top useri  Ce poti face pe Pinterest Branduri  Top Brands  Best PracticesAltele Monitorizare Protectie impotriva Pinterest Altele din altele
  3. Pinterest?-pe scurt- Jenie Holland http://www.flickr.com/photos/jeniholland02/6625851305/
  4. Cum a inceputtotul…o Evan Sharp, Pinterest Designer si Co-Founder o A lucrat inainte la Facebooko Au inceput in decembire 2009o Au dat drumul in martie 2010
  5. Ce este Pinterest O platforma pe care userii isi pot crea pinboard-uri virtuale cu lucruri gasite online sau uploadate, grupate in functie de interese/pasiuni." Organize and share things you love. " E ca un bookmarking site asumat (tot ce faci este vizibil) si axat pe partea vizuala. Mai este: o retea sociala, o platforma de colaborare, un CV bulider, un gift finder, o sursa de inspiratie, etc."connect everyone in the world through the things they find interesting. "
  6. Elemente Inscriere Invite based only Highly connected with Facebook and Twitter (adica nu te poti inscrie daca nu ai un cont pe una dintre aceste platforme) Profil Boards (individual sau collaborative) Pins/Re-pins Likes Follow (un user sau un board) Newsfeed Platforma Pinners you follow Everything (categorii) Videos Popular Gifts
  7. Profil Boards (individual sau collaborative) | Pins/Re-pins |Likes |Follow (un user sau un board) |Newsfeed
  8. s-a modificat in timpPlatforma Pinners you follow | Everything (categorii) | Videos | Popular | Gifts
  9. Pinning Pin, repin or upload your content Site content vs. Member content
  10. Pinning Site content = Pins  Materialul este adus pe site de pe alte site-uri.  Nimeni nu are drepturi comerciale asupra lui. Member content = Upload a pin  Materialul este urcat de useri  Acestia renunta la orice drept de proprietate in favoarea platformei.
  11. Business model“Right now, we are focused on growing Pinterest and making it more valuable. To fund these efforts, we have taken outside investment from entrepreneurs and venture capitalists. In the past, weve tested a few different approaches to making money such as affiliate links. We might also try adding advertisements, but we havent done this yet.Even though making money isnt our top priority right now, it is a long term goal. After all, we want Pinterest to be here to stay!”Pinterest.comOther conspiracy theories on my board “About Pinterest”! pinterest.com/rominastan/about-pinterest/
  12. Stats, Facts &DemographicsPrimul website care aajuns la 10 mil deutilizatori zilnici intr-untimp atat de scurt.…si creste. Stats
  13. “Pinterest drivesmore referraltraffic thanGoogle Plus,LinkedIn andYouTubecombined” Facts
  14. “According tocomScore, theaverage Pinterestuser spend 88.3minutes per monthon the site,compared to 2.5hours on Tumblr,and 7 hours onFacebook. ” 2011 Facts - continuare
  15. Demographics: US vs UK age and education Visual.ly
  16. Cum este folosit Indivizi Ce poti face pe Pinterest Top Useri Branduri Ce poti face pe Pinterest Exemple
  17. Auras isi doreste sa calatoreasca “nice places”Yes, there is nosuch a thing as privacy!
  18. Nu am gasit-o pe Oana, in schimb am gasit o alta Oana… pe care o cunosteam. Ce nu stiam insa este ca e pasionata de gatit!
  19. Bogdan e fan “Internet & Social media”…. noi am spune INFOGRAFICE
  20. Pandutzu vine cu un board mai “muzical”
  21. Andreea zice ca e de test, noi le spunem QUOTES
  22. Insa Andra s-a prins ca “there is more to it” si m-a inviat la un collective enthusiasm Oricine poate face uncollaborative board. Odata membru, poti adauga siscoate useri. Nu exista un admin al board-ului
  23. Iar altii au luat-o ceva mai in serios si si-au facut un CV
  24. sau uhm well.. unii au gasit diferite intrebuintari
  25. TOP USERS Top followed Jane Wang – 2 450 830 - general Christine Martinez – 986 300 – cute things Ben Silbermann – 883 755 - home deco, DIYhttp://www.zoomsphere.com/charts/pinterest/all/profiles/#!0|10 Must follow @mashable Focus: Photography/Art Focus: Gifts/Gadgets Focus: Color InspirationList:http://mashable.com/2012/01/29/pinterest-users-to-follow/#4530921-Joy-Cho--Oh-Joy
  26. Jane WangEste mama unuiadintre co-founders!
  27. Mark ZuckerbergFacebook + Pinterest = LOVE
  28. Facebook + Pinterest = LOVE Oamenii se inregistreaza pe Pe Facebook, poza frumoasa Pinterest cu contul lor de Facebook. de pe PinterestDau “Pin”/“Repin”/ “Like”/”Follow” la ceva. genereaza discutii si Totul pe Pinterest este vizibil. poate trimite oamenii By default, apare postat pe inapoi pe Pinterest pagina lor de Facebook Pe Pinterest gasesc din nou continut There’s some love with si il share-uiesc twitter, but not as much. pe Facebook Really now, on Facebook you can have your own “Pinterest timeline”!
  29. Brand USAGE Sell your products Hold a contest Get personal Inspire your customers Offer exclusive discounts Raise awareness Get the customer involved Invite customers to your events Follow other brands+ alte 56 de posibilitati: http://www.copyblogger.com/pinterest-marketing/
  30. Inspire your customers/ Get them involved WHOLE FOODS MARKET
  31. Get PersonalBetter Homes and Gardens
  32. Behind the scenes TODAY
  33. Sell productsASOS.com
  34. Raise AwarenessMOEW – adopt a cat
  35. AlteleMonitorizarehttp://pinterest.com/source/yoursite.comProtectie impotrivaPinterest  Special codes  Report form Take away:Ce e aiurea • Search function • Pinurile se repeta • Not really a social platform (mesaje) • Board-urile sunt publice, there’s no way around it!
  36. Multumesc! 
  37. ResurseMY PINBOARD ON PINTERESTpinterest.com/rominastan/about-pinterest/
  38. Romina StanConnecting dots online on facebook.com/Romina.Stan twitter.com/RominaStan pinterest.com/RominaStanwww.RominaStan.wordpress.com Follow me!

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