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Apple	
  (iTunes)	
  vs.	
  Spo1fy	
  
Music	
  Industry	
  Business	
  Models	
  
	
  
The	
  Simplest,	
  Fastest,	
  an...
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Lean Business Modeling for Apple (iTunes) and Spotify: Who will win the business model war in the Music Industry?

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The above presentation uses the Red Ocean Design (ROD) Business Notation for rapidly documenting, analyzing, prototyping, and designing business models.

Published in: Business
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Lean Business Modeling for Apple (iTunes) and Spotify: Who will win the business model war in the Music Industry?

  1. 1. Apple  (iTunes)  vs.  Spo1fy   Music  Industry  Business  Models     The  Simplest,  Fastest,  and  Funnest  Way  to  Visualize,  Evaluate,  and  Design  Business  Model  Engines   Register  at  www.visionaryd.com  to  learn  more  about  the  Lean  Business  Modeling.     Lean  Startup  Coach.  Dr.  Rod  King.  rodkuhnhking@gmail.com  &  h;p://businessmodels.ning.com  &  h;p://twi;er.com/RodKuhnKing   BUSINESS  MODEL     REVENUE  MODEL   Lean  Business  Model  (Strip):   ROD’s  Business  NotaIon   Job  To  Get  Done   (JTGD):  Listen  to  Music   Asset  (Product)  Sale   Model               Apple   (iTunes)     Business  Model  Engine   (Luxury  Spot  Strategy):   High  Cost  &  High  Quality   Monthly  Subscrip1on   Model  (Membership)             Spo1fy     Business  Model  Engine   (Blue  Ocean  Strategy):   Low  Cost  &  High  Quality   Ad  Payment   Model               Spo1fy     Business  Model  Engine   (Blue  Ocean  Strategy):   Low  Cost  &  High  Quality   Customer  (Payer)   Supplier  (Enterprise)   Songs     (Streamed)   Monthly  Payment  for   Songs  ($4.99;  $9.99)   Customer  (Payer)   Supplier  (Enterprise)   Song     (Downloaded)   Payment  per  Song   ($0.99)   Customer  1   (AdverIser/Payer)   Customer  2   (Free  user)   Supplier   (Enterprise)   Ad  Service   Ad  Payment   Song  (Streamed)/   Ads   Exposure  

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